Moose Piss ናይ መወዓውዒ ኣኒሜሽን by Bruno Cintra is a highly esteemed winner of the very prestigious 2021 ናይ ወርቂ ሽልማት A' Design Award in ንድፊ ፊልም፣ ቪድዮን ኣኒሜሽንን Competition Category.
ወርቂፊልም· 2021
Moose Piss ናይ መወዓውዒ ኣኒሜሽን
by Bruno Cintra
Client: Hermoso Compadre
ናይ ወርቂ ሽልማት A' Design Award Winner in ፊልም Category
Verified Award Winner
Verify Award Status for #119093The Design
About Moose Piss ናይ መወዓውዒ ኣኒሜሽን
ሙዝ ፒስ (Moose Piss) ከም ቀንዲ ክፋል ናይ ቢራ ምጅማር ወፍሪ ዝተፈጥረ ናይ መወዓውዒ ኣኒሜሽን እዩ። እቲ ኣኒሜሽን 40 ካልኢት ዝንውሓቱ ኮይኑ፡ ብ12 ፍሬም ኣብ ካልኢት ዝሰርሕን ብ4K ጽሬት ዝተዳለወን እዩ። ብኢድ ምስኣል ምስ ስእላዊ ምድላውን ዲጂታላዊ ስእልን ተወሃሂዱ፡ ንምቕናብን ንምስትኽኻል ድምጽን ድማ ግራፊካዊ ሶፍትዌር ተጠቒሙ እዩ። ምስ ባህርያት ናይቲ ናይ ቢራ ብራንድ ዝሰማማዕ ዘይግዱስን ዋዛዊን ቅዲ ተመሪጹ። ተፈጥሮኣዊ ባእታታት ንምህናጽ ሱርሪያላዊ ዓለም ብሓድሽ ኣገባብ ተቐይሮም። እቲ ኣኒሜሽን ንኦንላይን ቪድዮን ንመድረኻት ማሕበራዊ መራኸቢታትን ዝዓለመ እዩ።
The Recognition
About the ናይ ወርቂ ሽልማት A' Design Award
Moose Piss ናይ መወዓውዒ ኣኒሜሽን ናይ ወርቂ ሽልማት A' Design Award ዝዓወተ እዩ፣ ንቀዳምነት ደረጃ ዘለዎም፣ ዘገርሙን ዝተፈልዩን ዲዛይናት ዝወሃብ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ወርቂ ጥበብን ፍልጠትን ክእለትን ዲዛይነራቶም ዘንጸባርቑ ኣዚዮም ሓደሽቲ፣ ርእይቶ ዘለዎምን ዘንጸባርቑን ፍጥረታት እዮም። Moose Piss ናይ መወዓውዒ ኣኒሜሽን ዘይተራእየ ዋጋ ዘምጽእ ኣዚዩ ዝተሞገሰ፣ ዝንባሌ ዘቐምጥን ሓውሲ ዝመስልን ፈጠራ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ወርቂ ሽልማት A' Design Award ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ብብዙሕ ጥቕሚ ዘስፍሕ ዘደንቕ ዝኽበር ፕሮጀክት እዩ። Moose Piss ናይ መወዓውዒ ኣኒሜሽን ሓያል ድሌት ዘሕድር፣ ተሃዋሕዋሕ ዘበራብር፣ ፈጠራ ዘተባብዕን ንዓና ዘማርኽን እዩ።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This project was created to be the main part of the beer launch campaign.
I used manual drawing techniques, combined with illustration and digital painting. In addition, 3 software were used to assist in the composition. - Dimensions & Packaging
- A digital animation, meant to run on YouTube, Vimeo, Facebook and Instagram. It is 40 seconds long, with a frame rate of 12 frames/second. The resolution is 4k.
- Tags
- Beer, Animation, Illustration, design, modern.
- Production Technology
- Manual draw and graphic software like Photoshop, After Affects and Audition.
- Design Challenge
- Choose a style that matches the product's proposal.
- Research
- I researched how the target audience would react to an animation like this, turning points and impact for the brand. As insights, I realized that the public likes to try products with bold communication, which reinforced the desired concept.
- Inspiration
- I looked for an irreverent style that matched the beer brand. A modern and humorous illustration, to make a perfect combination with beer. In addition, I was also inspired by natural elements, and restyled them to create a "surreal world" for the animation.
- Project Duration
- 2 months.
- Operation Flow
- it is supposed to run on several players, and you can find the key points in seconds 04 ', 10', 20 ', 26' and 30'.
- Patents
- No patents.
- Team Members
- Bruno Cintra
- Image Credits
- No copyrights.
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