Thirty Years Anniversary ናይ ብራንድ መንነት by Salvita Bingelyte is a highly esteemed winner of the very prestigious 2021 ናይ ሓጺን ሽልማት A' Design Award in ንድፊ ግራፊክስ፣ ስእልን ብዓይኒ ዝረአ ርክብን Competition Category.
ሓጺንግራፊክ· 2021
Thirty Years Anniversary ናይ ብራንድ መንነት
Client: Salvita Design
ናይ ሓጺን ሽልማት A' Design Award Winner in ግራፊክ Category
Verified Award Winner
Verify Award Status for #120942The Design
About Thirty Years Anniversary ናይ ብራንድ መንነት
ናይ ሰላሳ ዓመት ኣኼባ ናይ ብራንድ መንነት እዩ፣ ንሰላሳ ዓመታት ዝተሓደሰ ዲፕሎማስያዊ ርክባት ኣብ መንጎ ሊትዌንያን ጀርመንን ንምዝካር ዝተፈጥረ። እቲ ኤምብለም ነቲ ቁጽሪ ሰላሳ የጉልሕ፣ ነተን ክልተ ኣሃዛት ድማ ምስ ሕብርታት ባንዴራ ናይ ነፍሲ ወከፍ ሃገር የዋህልል። ኣብ ዝዓበዩ ኣገባባት ኣጠቓቕማ፣ እቲ ዜሮ ተቖሪጹ ይቐርብ፣ ስለዚ እቲ ቅርጸ-ገጽ ንጹር ኮይኑ ይነብር፣ እቲ ጽሑፍ ድማ ንባብ ዝከኣል ኮይኑ ይነብር፣ እቲ ቅርጺ ድማ ከም ግራፊካዊ ኤለመንት ኮይኑ ይሰርሕ። ኣብ ሓደ ኩባያ፣ እቲ መያዝያ ነቲ ዝተቖርጸ ዜሮ የማልኦ። ብሕብሪ ዝተገበሩ ምልክታት ኣብ ጻዕዳ መበቆል ንግህዶ ምርኣይ የመሓይሽዎ። እቲ መንነት ንህዝባዊ ፍጻመታትን ርክባትን ይኸብቦ።
The Recognition
About the ናይ ሓጺን ሽልማት A' Design Award
Thirty Years Anniversary ናይ ብራንድ መንነት ናይ ሓጺን ሽልማት A' Design Award ዝዓወተ እዩ፣ ካብ ጽቡቕ ዝተዳለዉ ፍጥረታት ዝጽበዩ ሞያውን ኢንዱስትሪኣውን ጠለባት ንዝመላኡ ጽቡቓት ዲዛይናት ዝወሃብ ክቡር ኣፍልጦ። ዘዓወቱ ሓጺን ዓቢ ክእለት፣ ልዑል ፍሉይነት፣ ክኢላዊ ርድኢትን ፈጠራዊ ዓቕምን ፈጣርዮም የርእዩ። Thirty Years Anniversary ናይ ብራንድ መንነት ብብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን፣ ተግባራውን ሓድሽን ፍጥረት ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ሓጺን ሽልማት A' Design Award ንዝበለጹ ልምድታት ኢንዱስትሪ የጣምር፣ ምስ ፍልጠትን ተውህቦን ዝተኣሳሰሩ ብቑዓት ቴክኒካውያን ባህርያት ድማ ኣለዎ። Thirty Years Anniversary ናይ ብራንድ መንነት ብጥንቃቐኡ ይኽበር፣ ንዓለም ዝሓሸ ቦታ ክትኸውን ዝሕግዙ ምምሕያሻት መዓርግ ህይወት ንምቕራብ ድማ ዝተዳለወ እዩ።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The logo was created for the German Embassy in Vilnius in order to mark their 30 year anniversary of restored diplomatic relations between Lithuania and Germany. The logo tells a story of two countries who have developed close relations. It is shown by highlighting the number 30 and combining it with the flag from each country.
- Dimensions & Packaging
- To enhance the visibility of the logo, it was decided to use colored signage on a white background.
- Tags
- Anniversary, logo, signage, visual identity, branding, graphic design, Salvita Bingelyte, Salvita Design, Lithuania, Germany
- Production Technology
- Using a larger logo, it came down to a cropped number zero because it does not overload the layout, maintaining good readability and creating a nice graphic element. There was also playful use of the cropped zero on a mug, using the handle of the mug to complete the zero.
- Design Challenge
- To create a successful logo expression of the friendship between Lithuania and Germany.
- Research
- Inspired by the flags of the two states, a modern, stylish and recognizable corporate anniversary emblem was created to visibly frame public events and projects. It will be used by the German Embassy in Lithuania in its external communication throughout 2021.
- Inspiration
- Lithuania and Germany are connected by a long, rich history. Bilateral relations between the two states existed from 1918 and again since 1991 when Germany recognized the reestablished independence of Lithuania and diplomatic relations were restored.
- Project Duration
- Started in January 2021 and finished February 2021 in Vilnius, Lithuania.
- Operation Flow
- The logo not only commemorates the 30 years of restored bilateral friendship and cooperation, but also looks ahead, towards a common future. The merged numbers are like looking through glasses, upon a road with two different countries headed together in the same direction.
- Image Credits
- Erin Hope Stevens (Copywriter)
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