ናብ ትሕዝቶ ሕለፍ
Terra Coffee Roasters ብራንዲንግ ብ Akihito Shimizu

ዲዛይን Terra Coffee Roasters ብራንዲንግ ብ Akihito Shimizu ኣብ ናይ ውድድር ምድብ ንድፊ ግራፊክስ፣ ስእልን ብዓይኒ ዝረአ ርክብን ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2022 ናይ ፕላቲኒም ሽልማት A' Design Award እዩ።


ፕላቲኒምግራፊክ· 2022

Terra Coffee Roasters ብራንዲንግ

ብ Akihito Shimizu

ዓሚል: Terra Coffee Roasters

ኣብ ምድብ ግራፊክ ተሸላማይ ናይ ፕላቲኒም ሽልማት A' Design Award

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ዝተረጋገጸ ተሸላማይ

ንቁጽሪ #134335 ሽልማት ኣረጋግጽ

ሕብርታት

እቲ ዲዛይን

ብዛዕባ Terra Coffee Roasters ብራንዲንግ

እቲ ጎንጺ ቅርጺ ዘለዎ ሎጎ ዲዛይን፡ ካብ እቲ ፍረታት ቡን ዝበቓሉ ምህርቲ ሃዋህው ዝፍስስ መዓጽቦ ዝተመርኮሰ ጭብጢ ኣለዎ፡ ተፈጥራዊን ልዑል ጽሬትን ዘለዎ ናይ ቡን ተመክሮ ብዕሙቕ የርኢ። ነፍሲ ወከፍ ናይ ብራንድ ደረት፡ ገጽ ኣፍራዮም ምስ ዝተፈጠርሉ ቦታኦም፡ ሃዋህወምን ዓማዊልን ዘራኽብ ናይ ከባቢ ስእልታት ኮላጅ ኣለዎ፡ ከምኡ'ውን ናይ ጣዕሚ መገዲ ዘለዓዕል ግራፊክስ ድማ የርኢ። እዚ ድማ ኣብ ነፍሲ ወከፍ ዞባ ዝፍርይ ዝተፈላለየ ቡን ዘለዎ ፍሉይ ስሕበት የመሓላልፍ።

እቲ ኣፍልጦ

ብዛዕባ ናይ ፕላቲኒም ሽልማት A' Design Award

Terra Coffee Roasters ብራንዲንግ ናይ ፕላቲኒም ሽልማት A' Design Award ዝዓወተ እዩ፣ ብሓቂ ፍሉይ፣ ጽቡቕን ዘስደምምን ዲዛይናት ዝወሃብ ኣዚዩ ክቡር ኣፍልጦ። ዝዓወቱ ፕላቲኒም ተኣምራት ፈጠራ እዮም፣ ንደረት ሓሳባዊ ፈጠራ ዝምስክሩ፣ ንዘይማዕረ ሞያዊነትን ጥበብን ዲዛይነራቶም ድማ የርእዩ። እዞም ዲዛይናት ንጽባቐ ዘመን ዝውስኑ፣ ንደሓንነት ሕብረተሰብ ዝሕግዙን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዝድፍኡን ዝተፈልጡ ስራሕቲ ክኾኑ ይጽበዩ። Terra Coffee Roasters ብራንዲንግ ልዕሊ ንቡር ደረጃ ብልጫ የርኢ፣ ብጥቕሚን ብዕዳጋን ዘለዎ ባህርያቱ ድማ ብዘይ ጥርጥር ንዓለም ዝሓሸ ቦታ የገብራ። Terra Coffee Roasters ብራንዲንግ ድሌታት ዘበራብር፣ ዘተባብዕ፣ ዘሐጉስን ዓቢይ ሓጐስ ዘምጽእን ናይ ፕላቲኒም ሽልማት A' Design Award ዝዓወተ ስራሕ እዩ።

ድሕሪ እቲ ዲዛይን

ናይ ፕረስ ኪት

ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።

ፍሉያት ባህርያት
As a design expression, the curved logo design that makes you feel the nature with the image of "aroma drifting from the environment" makes you experience natural and high-quality coffee. The label design collages local photographs to visually connect manufacturers and consumers, directly convey the producer's face and environment, and convey the appeal of the unique coffee produced in the production area. All packages are recyclable or reusable to protect the special soil and environment of the production area. It is a material that does not affect the environment even if it is discarded.
ዓቐንን ማዕሸግን
Bean glass bottle: 65mmx65mmx182mm
Bean glass bottle label: 69mmx117mm
Cold brew can: 64mmx64mmx112mm
Cold brew can label: 80mmx86mm
Box (Large): 255mmx213mmx73mm
Box (small): 77mmx194mmx73mm
Recipe card: 55mmx182mm
Business card: 55mmx91mm
Shopping bag: 320mmx172mmx260mm
Paper cup: 60mmx60mmx105mm
መለለዪታት
Branding, Coffee, Graphicdesign, Package, Logo, Identity
ናይ ምፍራይ ቴክኖሎጂ
To change the low awareness of the environment in Japan
We considered a design that consumers can easily work on and create a desire for environmental friendliness.
The main container is a reusable glass bottle.
The label shows the state of the production area and the face of the producer.
You can travel the world of coffee beans.
Although it is an abstract expression, I was particular about selling "taste including process", "imagination", and "experience" and "feeling".
ናይ ዲዛይን ብድሆ
The brand of beans changes frequently due to the number of production.
All labels are not mass-produced, and you need to use as many tools as you need according to the amount of beans produced, and that behavior leads to environmental friendliness.
ምርምር
In Japan, environmentally friendly plastic materials and manufacturing methods are still the mainstream of product packaging. Being a small roaster, not relying on mass production, packaging is not particularly important for using advanced materials, adopting simple glass bottles that were mainstream in the past, consumers using subscription services It is designed to be refilled while. Consumers can enjoy the brand change simply by changing the label.
ምንጪ ሓሳብ
Environment-oriented design development has finally become widespread in Japan, but it is still not enough.
Communication designs such as logos, packages and tools incorporate high quality and ethical awareness in every respect.

The mission is to "provide an experience as if you were in the production area".
It wanted to embody a sincere attitude of pursuing design creatively and sustainably.

The idea of design is to convey reality without abstraction. I felt that the expression was a simple and direct way to convey it to consumers.
ናይ ፕሮጀክት ግዜ
The brand started in October 2021 in Osaka, Japan. Currently there are two stores in Osaka.
ናይ ስርሒት ፍሰት
Consumers choose their favorite coffee brand and country and learn about the history and background of their coffee beans and production areas. Then, share the process of arriving in Japan with the barista and take it home.
After purchase, use the subscription service to replenish the beans, change the label and travel the world of coffee. You don't have to go to the store, so you can reduce unnecessary movement. In a broad sense, it also leads to carbon dioxide reduction.
ኣባላት ጋንታ
Kiyoshi Uehara
Akihito Shimizu
ናይ ስእሊ ክረዲት
Photography : Yuma Gamae(Package,PR Tools)

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ካብ ናይ ማስታወቂያ መሻርኽትና ፍርያት፣ ኣገልግሎታትን ዕድላትን ፍለጥ።

ጽቡቕ ዲዛይን ዓቢ ኣፍልጦ ይግብኦ

A' Design Award ንጽቡቕ ዲዛይን ዝወሃብ ኣህጉራዊ ብዳያኒት ዝግምገም ሽልማት እዩ። ኣብ A' Design Award ብምስታፍ ብብቕዓት ዝተመስረተ ኣፍልጦ ንምርካብ፣ ዝና፣ ክብርን ሓበሬታን ንስራሕካ ንምርካብ ዕድል ሓዝ። ስራሕካ ንA' Design Award ጠቐስ እሞ ንቕሉዕ ናይ A' Design Prize ተወዳደር።

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