Cicada Hui ናይ ብራንድ መንነት by Wang Jinhua is a highly esteemed winner of the very prestigious 2022 ናይ ሓጺን ሽልማት A' Design Award in ንድፊ ግራፊክስ፣ ስእልን ብዓይኒ ዝረአ ርክብን Competition Category.

ሓጺንግራፊክ· 2022

Cicada Hui ናይ ብራንድ መንነት

by Wang Jinhua

ናይ ሓጺን ሽልማት A' Design Award Winner in ግራፊክ Category

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The Design

About Cicada Hui ናይ ብራንድ መንነት

ሲካዳ ሁይ ካብ ዕድመ ሰለስተ ክሳብ ዓሰርተኣርባዕተ ዓመት ንዘለዉ ቆልዑ ኣገልግሎት ንዝህብ ትካል ትምህርቲ ዝተቐርበ ናይ ብራንድ መንነት እዩ። እቲ ሎጎ ካብ መሰረታዊ ቅርጺ ናይ ሲካዳ፡ ባህላዊ ትርጉም ጽንዓት፡ ሕልምታት፡ ቆራጽነትን ጽቡቕ ስምን ዘመልክት ነፍሳት፡ ዝተሰርሐ እዩ። እቲ ተኸፊቱ ዘሎ ክንፊ ናይ ሲካዳ ንልዑል ዕላማ ናይ ምብጻሕ ሃረርታ የመልክት። ብጫ፡ ቀጠልያን ሰማያዊን ሕብርታት ንንእስነትን ህይወታውነትን ንምግላጽ ተጠቒሞም ኣለዉ። ተዛማዲ ምልክት ከም ቀንዲ ቅርጺኡ ዕንጨይቲ ተጠቒሙ፡ ቀጢን ናይ ኣሉሚንየም ፍሬምን ውሽጣዊ ናይ LED ቱቦታትን ዘለዎ እዩ። እቲ መሰረታዊ ሸፋን ንቀሊል ጽገና ክፍታሕ ዝኽእል እዩ።

The Recognition

About the ናይ ሓጺን ሽልማት A' Design Award

Cicada Hui ናይ ብራንድ መንነት ናይ ሓጺን ሽልማት A' Design Award ዝዓወተ እዩ፣ ካብ ጽቡቕ ዝተዳለዉ ፍጥረታት ዝጽበዩ ሞያውን ኢንዱስትሪኣውን ጠለባት ንዝመላኡ ጽቡቓት ዲዛይናት ዝወሃብ ክቡር ኣፍልጦ። ዘዓወቱ ሓጺን ዓቢ ክእለት፣ ልዑል ፍሉይነት፣ ክኢላዊ ርድኢትን ፈጠራዊ ዓቕምን ፈጣርዮም የርእዩ። Cicada Hui ናይ ብራንድ መንነት ብብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን፣ ተግባራውን ሓድሽን ፍጥረት ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ሓጺን ሽልማት A' Design Award ንዝበለጹ ልምድታት ኢንዱስትሪ የጣምር፣ ምስ ፍልጠትን ተውህቦን ዝተኣሳሰሩ ብቑዓት ቴክኒካውያን ባህርያት ድማ ኣለዎ። Cicada Hui ናይ ብራንድ መንነት ብጥንቃቐኡ ይኽበር፣ ንዓለም ዝሓሸ ቦታ ክትኸውን ዝሕግዙ ምምሕያሻት መዓርግ ህይወት ንምቕራብ ድማ ዝተዳለወ እዩ።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: "Knowing" means cicada, which has the meaning of eternal life and represents persistence, dream, determination and credit.
The enterprise image design is based on the basic shape of cicada. With open wings, it means to aim high and fly high. With this logo, the design and modeling of "Zhile" is symbolized, and yellow, green and blue symbolize that the enterprise is full of youth and vitality.
Tags: Education, logo, brand design, cicada, education brand
Production Technology: The sign adopts wooden materials as the main structure of the sign. 2mm thick and 35mm wide special all aluminum frame is used around, the sign panel and back plate are stable and regular, and the sign base plate is easy to disassemble and maintain. LED light-emitting tube is used inside.
Design Challenge: The difficulty of the project lies in how to integrate the auspicious meaning of knowledge in the tradition into the educational brand and use the design to reflect it.
Inspiration: Relying on the community, Zhiliaohui focuses on the quality cultivation education of children aged 3-14.
Relying on Yueshang's years of experience in the education industry, with innovative teaching ideas and modern operation and management mode, children can enjoy one-stop international quality education at home. Develop the brain, inspire intelligence, stimulate children's imagination and creativity, and open up unlimited possibilities for growth.
Project Duration: The project starts in Shenzhen in June 2021 and ends in Shenzhen in December 2021.
Team Members: Main creator: Wang Jinhua
Executive design: Zhai Qijing
Copywriter: Yang Han
Design Assistant: You Fangzhou
Design Assistant: Zuo Wenjuan