ዲዛይን Free ናይ ብራንድ መንነት ብ Fengnan Lin ኣብ ናይ ውድድር ምድብ ንድፊ ግራፊክስ፣ ስእልን ብዓይኒ ዝረአ ርክብን ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2022 ናይ ሓጺን ሽልማት A' Design Award እዩ።
ሓጺንግራፊክ· 2022
Free ናይ ብራንድ መንነት
ዓሚል: Free
ኣብ ምድብ ግራፊክ ተሸላማይ ናይ ሓጺን ሽልማት A' Design Award
ዝተረጋገጸ ተሸላማይ
ንቁጽሪ #135862 ሽልማት ኣረጋግጽእቲ ዲዛይን
ብዛዕባ Free ናይ ብራንድ መንነት
Free ንሓደ ናይ ሳኒታሪ ናፕኪን ብራንድ ተባሂሉ ዝተፈጥረ ናይ ብራንድ መንነት እዩ። እቲ ሎጎታይፕ ብቐሊሉ ልዕል ዝበለት ፊደል F ተሓዲሱ፣ ንእሽቶይን ተስፋ ዝመልኦ ኣረኣእያን ዘንጸባርቕ እዩ። ክልቲኡ ናይ ፊደል e ቅርጽታት ከም ሓደ ቀጻሊ ናይ ብራሽ መስመር ተሳሒሎም ብሓባር ተኣሳሲሮም ኣለዉ። እዚ ተጣሚሩ ዘሎ ጽምዶ ካብቲ ሎጎ ተመዚዙ ከም ረዳኢ ግራፊክ ኮይኑ ይሳተፍ፣ ኣብ ናይ ንግዲ ካርድታት፣ ባጅታት፣ ናይ ሰነድ ሳንጣታት፣ ናይ ኤክስፕረስ ሳጹናትን ናይ ካንቫስ ሳንጣታትን ይትግበር። እቲ ተለዋዋጢ መስመር ናጽነትን ርእሰ-መግለጺን ይገልጽ። ሓደ ናይ ራእይ ዝርዝር ስርዓት ነቲ መንነት ኣብ መስመርን ወፍርን ቻነላት ተጣቢቑን ተስፋፊሑን ክኸውን ይሕግዝ።
እቲ ኣፍልጦ
ብዛዕባ ናይ ሓጺን ሽልማት A' Design Award
Free ናይ ብራንድ መንነት ናይ ሓጺን ሽልማት A' Design Award ዝዓወተ እዩ፣ ካብ ጽቡቕ ዝተዳለዉ ፍጥረታት ዝጽበዩ ሞያውን ኢንዱስትሪኣውን ጠለባት ንዝመላኡ ጽቡቓት ዲዛይናት ዝወሃብ ክቡር ኣፍልጦ። ዘዓወቱ ሓጺን ዓቢ ክእለት፣ ልዑል ፍሉይነት፣ ክኢላዊ ርድኢትን ፈጠራዊ ዓቕምን ፈጣርዮም የርእዩ። Free ናይ ብራንድ መንነት ብብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን፣ ተግባራውን ሓድሽን ፍጥረት ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ሓጺን ሽልማት A' Design Award ንዝበለጹ ልምድታት ኢንዱስትሪ የጣምር፣ ምስ ፍልጠትን ተውህቦን ዝተኣሳሰሩ ብቑዓት ቴክኒካውያን ባህርያት ድማ ኣለዎ። Free ናይ ብራንድ መንነት ብጥንቃቐኡ ይኽበር፣ ንዓለም ዝሓሸ ቦታ ክትኸውን ዝሕግዙ ምምሕያሻት መዓርግ ህይወት ንምቕራብ ድማ ዝተዳለወ እዩ።
ድሕሪ እቲ ዲዛይን
ናይ ፕረስ ኪት
ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።
- ፍሉያት ባህርያት
- The letter "F" rises slightly, reflecting a young and optimistic attitude. The continuous brush design of the two "e" letters are cleverly linked together which has also become the super symbol of Free, and used to create specifications such as the Icon system, that makes the brand more unified and more extensible, and also makes Free's brand vision stand out from the competition.
- ዓቐንን ማዕሸግን
- Business card 54mmx90mm
Badge 54mmx85mm
Document bag 280mmx180mm
Canvas bag 580mmx390mm - መለለዪታት
- Brand visual upgrade, Sanitary napkins, GEN Z,
- ናይ ምፍራይ ቴክኖሎጂ
- Extract "ee" from the logo as an auxiliary graphic and apply it to many work scenarios, such as business cards, express boxes, badges, document bags, messenger bags, canvas bags, etc. The process involves four-color printing and baking paint process.
- ናይ ዲዛይን ብድሆ
- Through the brand visual upgrade, an old brand of daily necessities is reshaped into a trendy brand of sanitary napkins with a young attitude, conveying freedom and a brand-new attitude image to consumers.
- ምርምር
- We found that for more than 10 years, Free has been "taking the first sanitary napkin for girls" as its brand positioning. The brand image is gradually aging, making it difficult for the brand to continue to gain the recognition of the "youngest" consumer group.
- ምንጪ ሓሳብ
- For more than 10 years, Free's brand position-"taking the first sanitary napkin for girls" cannot meet the change of aesthetic trends, the images is gradually aging, making it difficult to continue to gain the recognition of the "youngest" consumer group.
We took on the core of the brand and reshaped it into a youthful attitude brand by upgrading the logo font and a new visual specification system.
The new system makes the visual and concept consistent and extensible and is flexible to be used in online and offline channels. - ናይ ፕሮጀክት ግዜ
- Guangzhou,Guangdong Province,China,July 6,2021
- ናይ ስርሒት ፍሰት
- The "ee" is extracted from the original Logo, which reflects the modern women's feeling of unrestrained, the pursuit of freedom and self-expression through the dynamic line performance.
- ኣባላት ጋንታ
- Fengnan Lin
Yingqiang Zhang
Xiaofang Teng
ስፖንሰር ዝተገብረ
ልዕሊ Designers.org ዳህሰስ
ካብ ናይ ማስታወቂያ መሻርኽትና ፍርያት፣ ኣገልግሎታትን ዕድላትን ፍለጥ።
ተወሳኺ ንምርካብ
ተዛመድቲ ዲዛይናት
ካብ ተመሳሳሊ ምድብ ብብቕዓት ዝተመረጹ ተወሳኺ ሽልማት ዝተዓወቱ ዲዛይናት ድለዩ።
