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Little Fairy ናይ ኢሉስትሬሽን ተኸታታሊ ስራሓት by Tingting Jing

Little Fairy ናይ ኢሉስትሬሽን ተኸታታሊ ስራሓት by Tingting Jing is a highly esteemed winner of the very prestigious 2022 ናይ ነሓስ ሽልማት A' Design Award in ንድፊ ግራፊክስ፣ ስእልን ብዓይኒ ዝረአ ርክብን Competition Category.


ነሓስግራፊክ· 2022

Little Fairy ናይ ኢሉስትሬሽን ተኸታታሊ ስራሓት

by Tingting Jing

Client: Northeastern University of China

ናይ ነሓስ ሽልማት A' Design Award Winner in ግራፊክ Category

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Colors

The Design

About Little Fairy ናይ ኢሉስትሬሽን ተኸታታሊ ስራሓት

ናእሽቱ ጓል-ጃርቲ ፣ ኣበባታት ከም ኣንስቲ ዝኸንግሳም ዝተኸደኑ፡ ልምዳዊ ክዳን ቻይናውያን ዝገልጽ ተኸታታሊ ስእልታት ኢዩ። ነፍስወከፍ ምስሊ ኣብ መጽናዕቲ ጠባያትን ስምዒትን ምስ ነፍስወከፍ ዝተፈላለየ ዓይነት ኣበባ ዝተኣሳሰር ተመስሪቱ ዝተሰርሐ ኢዩ። እዞም ስእልታት ብኮምፕዩተር ቬክተር ሶፍትዌር ዝተሳእሉ ኢዮም። ነፍስወከፍ ትርኢት ብፍሬም ዝተሸበበ ኮይኑ፡ ንዓይነት መስኮት ዘመልክት ኮይኑ፡ ንስእሊ ስምዒት ዕምቆት ይህቦ። ኣብ ክልቲኡ ገበታ ፍሬም ዝርከቡ ስርርዓት ካብ ልምዳዊ ናይ ቻይና ዲዛይናት ዝተወሰዱን ብትሑት ዕርገት ዝቐረቡን ኢዮም። እዚ ተኸታታሊ ስራሕ ልምዳዊ ባህልን ዘመናዊ ዲዛይንን ብምትእስሳር፡ ንጽባቐ ናይ ቻይናዊ ስነ-ጥበብ ንምግንዛብ ዘሎ ትርጉም ይሕብር።

The Recognition

About the ናይ ነሓስ ሽልማት A' Design Award

Little Fairy ናይ ኢሉስትሬሽን ተኸታታሊ ስራሓት ናይ ነሓስ ሽልማት A' Design Award ዝዓወተ እዩ፣ ብፈጠራ፣ ርእሰ ሓይልን ስቕታን ዝፍለዩ ብልጫ ዘለዎም ዲዛይናት ዝወሃብ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ነሓስ ሰፊሕ ተሞክሮ፣ ምሕሳብን ርእሰ ምምዕባልን ዲዛይነራቶም ዘረጋግጹ ኣዚዮም ክኢላታትን ብዘደንቕ መገዲ ፈጠራውያንን ኣርቴፋክትታት እዮም። Little Fairy ናይ ኢሉስትሬሽን ተኸታታሊ ስራሓት ብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን ብኣገዳሲ መገዲ ሞያውን ሓድሽን ኣቕሓ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ነሓስ ሽልማት A' Design Award ኣብ ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዝበለጹ ልምድታት ዘጣምር፣ ንዝርዝር ብዝህቦ ኣቓልቦ ድማ ዝበለጸ እዩ። Little Fairy ናይ ኢሉስትሬሽን ተኸታታሊ ስራሓት ድልየታት ብጽባቐ የማልእ፣ ንድሌታት ይትንክፍ፣ ንስምዒታት የማርኽን ሕቶ ድማ የሰሕብን።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a series of illustrations of flower fairies, which are presented in the form of Chinese traditional dress cheongsam through the personification of flowers, and then convey the beauty of Traditional Chinese culture
Dimensions & Packaging
Printing illustrations:800mm (H) x 800mm (W) (sheet size), Data size::1800mm (H) x 800mm (W), 300dpi, cmyk.
Tags
Flower fairy series, flowers, Cheongsam, Republic of China, illustrations, relief
Production Technology
The series of illustrations are drawn by illustrators using computer software. The use of computer design using a high level of relief technology from the production, showing the details of an exquisite illustration.
Design Challenge
How to match the tonality of different flowers with the human images in the design process is a process worthy of in-depth study. In the design, keywords are extracted from different flower images and feelings, and then the keywords are matched with human beings for redesign
Research
Flower fairy series of illustrations will be in the image of Chinese traditional cheongsam women personified image design. After studying the characters, feelings and styles represented by different flowers, the designer used computer vector rendering technology to draw a series of flower personification. The work simulates the form of ancient people in the window in the way of frame, creating a proper sense of space in the picture. Meanwhile, in pattern design, both sides of the frame are redesigned according to traditional Chinese patterns, and presented in bas-relief form. Through print and Internet dissemination, so that people can better understand the artistic beauty of traditional Chinese culture.
Inspiration
Inspiration comes from the combination of traditional culture and modern design. In today's rapidly developing era, traditional culture should also be updated. Based on the association of different tonality of flowers, and then design their anthropomorphic images, the picture can make more people know and be familiar with the beauty of Traditional Chinese culture
Project Duration
Little fairy launched in China 2022.
Operation Flow
The key is a strong impact that attracts the public, and a high aesthetic effect attracts people's aesthetic interest.
Team Members
Art direction: Huo Kai, designer: Jing Tingting
Image Credits
Image #1 : Illustration Huo kai&Jing Tingting, 2022.
Image #2 : Illustration Jing Tingting, 2022.
Image #3 : Illustration Jing Tingting, 2022.
Image #4 : Illustration Jing Tingting, 2022.
Image #5 : Illustration Jing Tingting, 2022.

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