Stadium SC Freiburg ስርዓተ መምርሒ መገዲ by Thomas Geissert is a highly esteemed winner of the very prestigious 2022 ናይ ሓጺን ሽልማት A' Design Award in ንድፊ ግራፊክስ፣ ስእልን ብዓይኒ ዝረአ ርክብን Competition Category.
ሓጺንግራፊክ· 2022
Stadium SC Freiburg ስርዓተ መምርሒ መገዲ
Client: Teamgeissert
ናይ ሓጺን ሽልማት A' Design Award Winner in ግራፊክ Category
Verified Award Winner
Verify Award Status for #139533The Design
About Stadium SC Freiburg ስርዓተ መምርሒ መገዲ
ዕላማኡ ናብ ዝለዓለ ዚኸይድ ናይ ገዛእ ርእሱ መንነትን ፍሉይነትን ዘለዎ ስርዓት ምፍጣር እዩ ነይሩ። ቅርጺ እቲ ሓድሽ ስታድዩም ናይ ኤስሲ ፍራይቡርግ ካብ ኦርቶጎናል መሰረታዊ ቅርጺን ኦርቶጎናል ሰርዓን የቃልል። እቲ መሪሕ መትከል ናይቲ ሕንጻዊ ዲዛይን፡ መንነት ዚፈጥር ቅርጺ ምፍጣር ምዃኑ፡ ክድገፍ ኣለዎ። ስለዚ እቲ ሓድሽ ስርዓተ መምርሒን ኣንፈትን ብንጹር ቋንቋ ቅርጺ ዚቐርብ እዩ። ንጋዓሩን ደገፍቲ ዓሌቱን ድሮ ኣብቲ ደገ ዘሎ ቦታ (መዓሸጊ መካይን፡ መደበር ኣውቶቡስ፡ ትራም) ይቕበልን ይሕብርን፡ ናብቶም መኣተዊታት የምርሖምን ኣብ ውሽጢ ስታድዩም ድማ ብመንገዲ ፕሮመናድ ናብ መንበራት የብጽሖም።
The Recognition
About the ናይ ሓጺን ሽልማት A' Design Award
Stadium SC Freiburg ስርዓተ መምርሒ መገዲ ናይ ሓጺን ሽልማት A' Design Award ዝዓወተ እዩ፣ ካብ ጽቡቕ ዝተዳለዉ ፍጥረታት ዝጽበዩ ሞያውን ኢንዱስትሪኣውን ጠለባት ንዝመላኡ ጽቡቓት ዲዛይናት ዝወሃብ ክቡር ኣፍልጦ። ዘዓወቱ ሓጺን ዓቢ ክእለት፣ ልዑል ፍሉይነት፣ ክኢላዊ ርድኢትን ፈጠራዊ ዓቕምን ፈጣርዮም የርእዩ። Stadium SC Freiburg ስርዓተ መምርሒ መገዲ ብብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን፣ ተግባራውን ሓድሽን ፍጥረት ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ሓጺን ሽልማት A' Design Award ንዝበለጹ ልምድታት ኢንዱስትሪ የጣምር፣ ምስ ፍልጠትን ተውህቦን ዝተኣሳሰሩ ብቑዓት ቴክኒካውያን ባህርያት ድማ ኣለዎ። Stadium SC Freiburg ስርዓተ መምርሒ መገዲ ብጥንቃቐኡ ይኽበር፣ ንዓለም ዝሓሸ ቦታ ክትኸውን ዝሕግዙ ምምሕያሻት መዓርግ ህይወት ንምቕራብ ድማ ዝተዳለወ እዩ።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The goal was to create a system with its own identity and originality that goes beyond. The structure of the new stadium of SC Freiburg consists of an orthogonal basic form and an orthogonal roof. The guiding principle of the architectural design, to create an identity-forming structure, must be supported. The new wayfinding and orientation system therefore presents itself with a clear language of form.
It welcomes and informs visitors and fans already in the outdoor area (parking, busstop, tram), leads them to the entrances and in the stadium via the promenade to the seats. - Dimensions & Packaging
- Various dimensions according to the neccessities on-site
- Tags
- wayfinding, grafics, communication, modern, contemporary, reluctant, minimal, plain, timeless
- Production Technology
- colored alupanels with colored foil
- Research
- All texts, arrows and pictograms are provided in high-contrast black or white on the colorful areas.
The new font is Trade Gothic. The font is used in different font sizes. This builts a hierarchy that captures and structures the information facilitated. - Inspiration
- The aim of the new wayfinding system is to achieve a harmonious overall concept of architecture and the signagesystem. The wayfinding system picks up on existing designs / the color scheme of SC Freiburg's corporate design. Grotesk typeface "Trade Gothic" (sans serif) is distinguished by its narrow run and at the same time good legibility. A hierarchy that captures and structures the information facilitated was created.
- Project Duration
- The design process stated in febuary 2020 and the official opening/the first football game was in summer 2021
- Operation Flow
- the wayfinding system works simply, safely, quickly and intuitively. It not only guides and accompanies the fans, but also makes the space tangible and thus creates identification and identity.
- Team Members
- Thomas Geissert
- Image Credits
- TEAMGEISSERT
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