ዲዛይን Haokan City ቀንዲ ተግባር፦ ናይ ቪድዮ ምፍጣር ወፍሪ ብ Baidu Online Network Technology Beijing ኣብ ናይ ውድድር ምድብ ንድፊ ማስታወቂያ፣ ማርኬቲንግን ርክብን ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2023 ናይ ነሓስ ሽልማት A' Design Award እዩ።
ነሓስማስታወቂያ· 2023
Haokan City ቀንዲ ተግባር፦ ናይ ቪድዮ ምፍጣር ወፍሪ
ብ Baidu Online Network Technology Beijing
ዓሚል: Baidu Online Network Technology. Beijing
ኣብ ምድብ ማስታወቂያ ተሸላማይ ናይ ነሓስ ሽልማት A' Design Award
ዝተረጋገጸ ተሸላማይ
ንቁጽሪ #146901 ሽልማት ኣረጋግጽእቲ ዲዛይን
ብዛዕባ Haokan City ቀንዲ ተግባር፦ ናይ ቪድዮ ምፍጣር ወፍሪ
ጽሑፍ መጽሓፍ፦ ሃኦካን ከተማ ንብራንድታት ከተማታት ኦንላይንን ኦፍላይንን ዘተባብዕ ናይ ቪድዮ ምፍጣር ወፍሪ እያ። እዚ ወፍሪ እዚ ናይ ከባቢ ባህሊ፣ ቱሪዝም፣ ፋሽንን ሓድሽ ቴክኖሎጅን ብምውህሃድ፡ ንነፍሲ ወከፍ ከተማ ብዜዕልል መልክዑ ዝተሰርሐ ምልክት (icon) ይፈጥር። ልምዳዊ ህንጻ፣ ክዳውንትን ናይ ኢድ ስራሕ ዝርዝራትን፣ ሓዊስካ ናይ ቻይናውያን ቋንጣ (Chinese knot) ጠፍርታት፣ ፓይፒንግ፣ ሽመናን ጥልፍን፡ ብ3D ሲሙሌሽንን ተንቀሳቓሲ ትርኢታትን ይግለጹ። ዶንግፋንግ ቸን ዝተባህለ ገጸ-ባህሪ ንመንእሰያት ፈጠርቲ ይመርሕ። ሓጸርቲ ቪድዮታትን ኦፍላይን ንጥፈታትን ድማ ሰባት ናይ ነፍሲ ወከፍ ከተማ ባህሊ ክቐርጹን ከካፍሉን ይዕድሙ።
እቲ ኣፍልጦ
ብዛዕባ ናይ ነሓስ ሽልማት A' Design Award
Haokan City ቀንዲ ተግባር፦ ናይ ቪድዮ ምፍጣር ወፍሪ ናይ ነሓስ ሽልማት A' Design Award ዝዓወተ እዩ፣ ብፈጠራ፣ ርእሰ ሓይልን ስቕታን ዝፍለዩ ብልጫ ዘለዎም ዲዛይናት ዝወሃብ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ነሓስ ሰፊሕ ተሞክሮ፣ ምሕሳብን ርእሰ ምምዕባልን ዲዛይነራቶም ዘረጋግጹ ኣዚዮም ክኢላታትን ብዘደንቕ መገዲ ፈጠራውያንን ኣርቴፋክትታት እዮም። Haokan City ቀንዲ ተግባር፦ ናይ ቪድዮ ምፍጣር ወፍሪ ብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን ብኣገዳሲ መገዲ ሞያውን ሓድሽን ኣቕሓ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ነሓስ ሽልማት A' Design Award ኣብ ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዝበለጹ ልምድታት ዘጣምር፣ ንዝርዝር ብዝህቦ ኣቓልቦ ድማ ዝበለጸ እዩ። Haokan City ቀንዲ ተግባር፦ ናይ ቪድዮ ምፍጣር ወፍሪ ድልየታት ብጽባቐ የማልእ፣ ንድሌታት ይትንክፍ፣ ንስምዒታት የማርኽን ሕቶ ድማ የሰሕብን።
ድሕሪ እቲ ዲዛይን
ናይ ፕረስ ኪት
ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።
- ፍሉያት ባህርያት
- HAOKAN CITY is an online and offline video creation activity focusing on city brands.
Applying modern technology and innovative expression, the team combines city humanistic characteristics, local cultural tourism, fashion and new technology and other elements to create a customized icon for the city. Through 3D display, it inspires the young group to record, communicate and spread the unique culture of each city through short video, promoting the integration of traditional art and modern life. - መለለዪታት
- Video activity, City brand and element, Cultural export IP, Virtual IP and digital technology, Coordinated development between online and offline
- ናይ ምፍራይ ቴክኖሎጂ
- With the understanding of traditional architecture, costume and culture, designers transform creatives into identifiers, visuals, images, short films and redefine brand images through dynamic propaganda, 3D display, metaverse and other new digital technologies to make traditional culture visible, audible and perceptible. It is worth mentioning that traditional Chinese knot buttons, piping, weaving, embroidery and others are fully displayed in the outfit of Dongfang Chen by 3D simulation.
- ናይ ዲዛይን ብድሆ
- Symbolizing the city, the project is important in linking culture and human, creates a strong intellectual and cultural output IP of HAOKAN CITY. By constructing cultural themes and establishing celebrations, it promotes spreading traditional culture from both online and offline levels, break cultural barriers, promote the urban cultural digital upgrade, and create HAOKAN Video of New Creation Ecosystem with firm cultural confidence, reviving the charm of traditional culture in modern times.
- ምርምር
- With the change of human concepts and the promotion of Internet technology, the cultural identity rooted in the hearts of people begins to be awakened, and the cultural landscape of the city is presented to young users through high quality videos, which revitalizes regional city content.
- ምንጪ ሓሳብ
- The activity aims to create a video creation and communication platform that gathers materials and inspiration from architectural art, humanistic history, technological development and other fields, connect traditional culture and young creators, and enhance their cultural identity and innovative inheritance.
Focusing on the young group, it creates a personalized IP image Dongfang Chen with the character of exploring the unknown, full of curiosity and chasing trends. - ናይ ፕሮጀክት ግዜ
- Designed and developed in Beijing in February 2022 and landed in Shenzhen, China in July 2022.
- ናይ ስርሒት ፍሰት
- Online, Relying on the advantages of short video platform, encourage old artists to go out and bring ancient skills and folk art into the vision of more people, and attract young creativity to record the unique traditional city culture with innovative expression techniques.
Offline, Hold various grand activities, and cooperate with political tourism, cultural tourism, fast consumer goods and other industries in innovative and interactive ways to expand the application of industry scenarios.
ስፖንሰር ዝተገብረ
ልዕሊ Designers.org ዳህሰስ
ካብ ናይ ማስታወቂያ መሻርኽትና ፍርያት፣ ኣገልግሎታትን ዕድላትን ፍለጥ።
ተወሳኺ ንምርካብ
ተዛመድቲ ዲዛይናት
ካብ ተመሳሳሊ ምድብ ብብቕዓት ዝተመረጹ ተወሳኺ ሽልማት ዝተዓወቱ ዲዛይናት ድለዩ።
