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Eastern Seawall ስርዓት ምልክታት by Yi Zhang

Eastern Seawall ስርዓት ምልክታት by Yi Zhang is a highly esteemed winner of the very prestigious 2023 ናይ ብሩር ሽልማት A' Design Award in ንድፊ ግራፊክስ፣ ስእልን ብዓይኒ ዝረአ ርክብን Competition Category.


ብሩርግራፊክ· 2023

Eastern Seawall ስርዓት ምልክታት

by Yi Zhang

Client: Water Authority of Shenzhen Municipality

ናይ ብሩር ሽልማት A' Design Award Winner in ግራፊክ Category

Colors

The Design

About Eastern Seawall ስርዓት ምልክታት

ኢስተርን ሲዎል (Eastern Seawall) ኣብ ዳፐንግ ፔኒንሱላ፡ ሸንዘን፡ ቻይና ንዝርከብ ገማግም ባሕሪ መንሸራሸሪ መንገዲ እተዳለወ ስርዓት ምልክታት እዩ። ኣብ 32 ኪሎሜተር ዝንውሓቱ ገማግም ባሕሪ ዝርከቡ ሽዱሽተ ዝተፈላለዩ ክፋላት ብሓደ ሓድነት ዘለዎ ስእላዊ ቋንቋ ተኣሳሲሮም ኣለዉ። ሰሌዳታት ምልክት፡ ካርታታት ቦታን መላለዪ ስነ-ህይወታዊ ከባቢን ኣብ ጐደናታትን መእተውታትን ተቐሚጦም ኣለዉ። ብምንቅስቓስ ማዕበል ዝተቐርጹ ምልክታት ቀስቲ ንጹር መምርሒ ይህቡ። እቶም ሰሌዳታት ካብ ዘይመርክስ ጽኑዕ ዕንጨይቲ መርባው (merbau) ብመስቀላዊ ደገፍ ሓጺን ዝተሰርሑ እዮም። ሞዱላዊ ኣቃውማ ኣብ መከላኸሊ መንደቕ ባሕሪ፡ ኣስካላታት፡ ጎቦታዊ ቦታታትን ከውሒታትን ተዓጻጻፊ ምግጥጣም የኽእል፡ ከምኡ'ውን ኣብ ጨውን ጠሊን ዝበዝሖ ክሊማ ጽዕነት ንፋስ ይንኪ።

The Recognition

About the ናይ ብሩር ሽልማት A' Design Award

Eastern Seawall ስርዓት ምልክታት ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። Eastern Seawall ስርዓት ምልክታት ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። Eastern Seawall ስርዓት ምልክታት ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This project was to connect 6 areas visually by unified signage systems, creating unique experience for visitors to enjoy native features and vitality.
While avoiding intrusive design, we took "reading on the way" as main design concept. It provides visitors with fresh, interesting and complete experience to read information, such as signboards, site maps and ecology introductions for roads and entrances. Modular structures were adopted to meet the needs of different venues.
Dimensions & Packaging
2800mmx130mmx130mm Anti-corrosion Merbau Hardwood
10mm Steel Skeleton of Cross Bracing
Tags
Signage, environment,seawall reconstruction,experiential graphic,Coastal,public space
Production Technology
Along the 32km shoreline of Dapeng Peninsula in six disconnected parts, is dotted with boards in compact structures. The installation is easy and fast due to stage construction and long cycle. The coastal conditions bring challenges such as typhoon, high salt and high humidity. The boards can reduce wind loads and combine with permanent poles, avoiding looseness and corrosion of regular metal fasteners, easy for maintenance.
Design Challenge
The unified signage systems are built instead of the existed disordered ones to meet low maintenance demands for each section, and the demands for coastal economic production, also for the tourists. They’re designed by modular structures, making sign boards available with various forms but unified modules. Flexible sign-board assembling is achieved to meet the needs of different venues.
Research
Mountain-seaside Promenade was an existed narrow road connecting villages and peninsula end. Without guardrails and roadside furniture, the road was nearly untraversed. By chance, it became a nice area for ocean protection.
The interesting and changing ground graphics by coating process are designed to attract people to interact with this nice area during their visit on the magnificentpromenade.
Inspiration
Located in the east of Shenzhen, Dapeng Peninsula is famous for its mountains and seas. Local fishing villages and long coastline attract a large number of tourists. The design endowed the existed seawall with ideal tourist function.
Linear coastline space connects villages, roads, destinations and activity spaces in the entire region. It becomes a new type of experience-oriented tourist site.
Project Duration
Sept 22, 2022 Dapeng District, Shenzhen,Guangdong, China
Operation Flow
Located on a long narrow site, light and graceful boards can adapt to various venues of seawalls, steps, slopes and even reefs. The vivid tidal flow shaped arrows are adopted for clear guidance at the linear destinations.
Team Members
Zhang Yi(creative director)
Wen Yuehua(project manager)
Yan Meiying(designer)
Wu Siying(designer)

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