South China Book Festival ናይ ትርኢት ቀዪሕ ንድፊ by Muchuan Xu, Junjie Li and Dongxi He is a highly esteemed winner of the very prestigious 2024 ናይ ሓጺን ሽልማት A' Design Award in ንድፊ ኣርክቴክቸር ናይ ንግዲ ምርኢት፣ ውሽጣውን ኤግዚቢትን Competition Category.
ሓጺንናይ ንግዲ ምርኢት· 2024
South China Book Festival ናይ ትርኢት ቀዪሕ ንድፊ
by Muchuan Xu, Junjie Li and Dongxi He
Client: The Guangzhou Academy of Fine Arts & Vantree Design
ናይ ሓጺን ሽልማት A' Design Award Winner in ናይ ንግዲ ምርኢት Category
Verified Award Winner
Verify Award Status for #154185The Design
About South China Book Festival ናይ ትርኢት ቀዪሕ ንድፊ
ደቡብ ቻይና ፈስቲቫል መጽሓፍ፣ ኣብ ጓንግዞው ንዝተኻየደ ህዝባዊ ባህላዊ ኣጋጣሚ ዝተዳለወ ናይ ትርኢት ንድፊ እዩ። ቦታ ኣብ 9,050 ትርብዒት ሜትር ዝርገሐ ኣለዎ፣ ኣብ ውሽጢ ክልተ መዓልታት ድማ ተሃንጹ። ተመላሊሱ ክጥቀም ዝኽእል ሞዱላር ቅርጻታትን ዲጂታላዊ ምትእትታዋዊ ኣቕሑትን ንክውንን ትርኢታትን ምናባዊ ክውንነትን ብሓባር የቕንዑ። ናይ ቦታ ስርርብ ካብ ቤት ኣቦታት ቻን ጎይትኡ ወሲዱ፣ ብቅደም ተኸተል ሰለስተ መእተውታትን ሓሙሽተ ክፍልታትን ዝምርሓ እዩ። ሽዱሽተ ብዛዕባ ጭብጢ ዝተመስረቱ ዞባታት ብዝተፈላለዩ ዕንባባታትን ሕብርታትን ይልለዩ። ክፉት ናይ ትርኢት መስመራትን ተበጻሕነት ዘለዎም መንደቕ ኣይኮነን መተሓላለፍታትን ነፍሲ ወከፍ ዞባ ናብ ሓደ ተኸታታሊ ናይ ንባብ መስመር የራኽብዎ።
The Recognition
About the ናይ ሓጺን ሽልማት A' Design Award
South China Book Festival ናይ ትርኢት ቀዪሕ ንድፊ ናይ ሓጺን ሽልማት A' Design Award ዝዓወተ እዩ፣ ካብ ጽቡቕ ዝተዳለዉ ፍጥረታት ዝጽበዩ ሞያውን ኢንዱስትሪኣውን ጠለባት ንዝመላኡ ጽቡቓት ዲዛይናት ዝወሃብ ክቡር ኣፍልጦ። ዘዓወቱ ሓጺን ዓቢ ክእለት፣ ልዑል ፍሉይነት፣ ክኢላዊ ርድኢትን ፈጠራዊ ዓቕምን ፈጣርዮም የርእዩ። South China Book Festival ናይ ትርኢት ቀዪሕ ንድፊ ብብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን፣ ተግባራውን ሓድሽን ፍጥረት ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ሓጺን ሽልማት A' Design Award ንዝበለጹ ልምድታት ኢንዱስትሪ የጣምር፣ ምስ ፍልጠትን ተውህቦን ዝተኣሳሰሩ ብቑዓት ቴክኒካውያን ባህርያት ድማ ኣለዎ። South China Book Festival ናይ ትርኢት ቀዪሕ ንድፊ ብጥንቃቐኡ ይኽበር፣ ንዓለም ዝሓሸ ቦታ ክትኸውን ዝሕግዙ ምምሕያሻት መዓርግ ህይወት ንምቕራብ ድማ ዝተዳለወ እዩ።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Since the project is a municipal public cultural event that attracts all citizen to participate, it adheres to the sustainable use of recyclable modeling devices and digital interactive experience equipment to display an immersive and diverse exhibition of real scenes and virtual reality. Compared with traditional paper book fair, the South China book festival’s deeply integration of digital technology and the substantial economy is more environmentally friendly and more in line with the trend of technological innovation.
- Dimensions & Packaging
- The exhibition area covers 9,050 square meters and only took two days to build. There are six themes corresponding to different colors of flowers and six "YUE".
- Tags
- Study room in the Flower City, Pre-plan, Order experience
- Production Technology
- Designers chose the unique and characteristic culture in Canton, The Chen’s Lineage Hall as prototype, forming a clear spatial circulation in the formal order of "Three entrances and five rooms". Combining different colors of flowers with six "YUE", corresponding to different floral languages and refined patterns also enhance the recognition of the exhibition area, symbolizing the historical imprint of urban reading from the past to the present and to the future.
- Design Challenge
- Because the exhibition returned with great expectations after three years and coincided with its 30th anniversary, the five-day "largest scale in history" festival took only one month from preparation to construction to the opening. How to make the it in-depth and meaningful within a limited time, set off Guangzhou's thousand-year cultural heritage and show one of the world's first tier cities, and make the effect of the space to be more hierarchical and orderly, is the focus of this design.
- Research
- Nodes of sensory experience are placed in the exhibition space to create a unique logical order in each area. In this way, the entire venue is connected to form a varied and complete order experience. "Study room in the Flower City", the interior design interprets and responds to the theme of the exhibition in an overall.
- Inspiration
- The creation of book is different from purely formal design, but aims to establish a coordinate system in space. Through the reference system of perception and order, we can learn from the inherent laws of spatial activities, 'pre-plan' the logic of streamlines, and find rich and identifiable spatial rhythms.
- Project Duration
- The South China Book Festival has been held from August 18 to 22, 2023, in Guangzhou. It only took about a month to design and only two days to build.
- Operation Flow
- The visual transparency of the space and the accessibility of the internal connect each zone together. These ultimately make external integrity, internal openness, and perceptual order jointly constitute the unique spatial rhythm of the South China book festival. Reading·National Reading: As the entrance space of the exhibition, the orange Punicagranatum symbolizes wealth and happiness, and the scroll-shaped bookshelf displays the new era themed publications.
- Team Members
- Muchuan Xu
Junjie Li
Dongxi He
Guanbao Ye
Fangtong Yi
Jiajun Yin
Xiaoao
Dongming Shen
Shangzhao Yang
Xingchen Song
Kebei Chen - Image Credits
- Copyrights belong to Vantree Design, 2023.
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