ወርቂ ግራፊክ · 2024
Sabbioni Branding ምስጋናዊ ብራንዲንግ
by Paul Robb
- ናይ ወርቂ ሽልማት A' Design Award 2024 in ግራፊክ
- CLIENT: Grafiche Sabbioni
- Estimated Number of Design Views: 314,410
- Verification code A355BCB35D · Verify this award
Colors
About Sabbioni Branding ምስጋናዊ ብራንዲንግ
ግራፊኬ ሳቢዮኒ ንመበል 60 ዓመት ዝኽሪ ዓመቱ ንምብዓል ሓድሽ ቦታ ብራንድ የድልዮ ነበረ። ሳልትን ፔፐርን ምስቲ ትካል ብምስራሕ፡ ነዚ ኣገዳሲ ምዕራፍ ንምድንጋግ ዘመናዊ ስእላዊ ቋንቋታት ፈጢሮም፡ ንዓቕሚ እቲ ብራንድ ኣብ ዘላቐነት ኣብ ሳንዱቕን ባህላዊ ናይ ምሕታም ስርሓትን ኣጉሊሖም። ሳልትን ፔፐርን ሓደ ጽዑቕ፡ ጽኑዕን ኣወንታዊን ስርዓተ ብራንዲንግ ፈጢሮም፡ 100 ሚእታዊት ዘላቐን መስመር ብምፍጣር፡ ማይ መሰረት ዝገበሩ ሕብርታትን ውሑድ ናይ ወረቘት ብኽነትን ተጠቒሞም ንቀንዲ እሴታት እቲ ትካል ኣስተንፋሶም።
About the ናይ ወርቂ ሽልማት A' Design Award
Sabbioni Branding ምስጋናዊ ብራንዲንግ ናይ ወርቂ ሽልማት A' Design Award ዝዓወተ እዩ፣ ንቀዳምነት ደረጃ ዘለዎም፣ ዘገርሙን ዝተፈልዩን ዲዛይናት ዝወሃብ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ወርቂ ጥበብን ፍልጠትን ክእለትን ዲዛይነራቶም ዘንጸባርቑ ኣዚዮም ሓደሽቲ፣ ርእይቶ ዘለዎምን ዘንጸባርቑን ፍጥረታት እዮም። Sabbioni Branding ምስጋናዊ ብራንዲንግ ዘይተራእየ ዋጋ ዘምጽእ ኣዚዩ ዝተሞገሰ፣ ዝንባሌ ዘቐምጥን ሓውሲ ዝመስልን ፈጠራ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ወርቂ ሽልማት A' Design Award ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ብብዙሕ ጥቕሚ ዘስፍሕ ዘደንቕ ዝኽበር ፕሮጀክት እዩ። Sabbioni Branding ምስጋናዊ ብራንዲንግ ሓያል ድሌት ዘሕድር፣ ተሃዋሕዋሕ ዘበራብር፣ ፈጠራ ዘተባብዕን ንዓና ዘማርኽን እዩ።
Press Kit
- Unique Properties
- Grafiche Sabbioni required a new brand position to celebrate the firm’s 60th year anniversary. Salt&Pepper worked with the company to create modern visual languages to promote this important milestone, highlighting the brand’s capabilities in sustainability in the box and traditional print processes. Salt&Pepper created an energetic, robust, and positive branding system, creating a line of 100% sustainable, using water-based inks and minimal paper waste to promote the company’s core values.
- Dimensions & Packaging
- Box dimensions 250 x 360 x 75mm. Book dimensions 230 x 280mm. Agenda dimensions 210 x 270mm.
- Tags
- Branding
- Production Technology
- Letterpress, linotype printing, and modern digital programs were used to composite the final project. The outer box and agenda were printed on 100% recycled material in 2 Pantone colors and CMYK. The anniversary book was printed in 7 colors on FSC paper.
- Design Challenge
- Our research began with using letterpress and the linotype system to create experimental-type solutions. The major challenge was to create a 100% sustainable project that would work from box design to editorial, with minimal paper wastage and sustainable inks. These experiments were then developed digitally to create a contemporary feel.
- Research
- The design inspiration was drawn from traditional printing processes. The anniversary book was printed in letterpress and linotype printing, fused with modern typography, to create a contemporary feel to the branding system.
- Inspiration
- The design inspiration was drawn from traditional printing processes. The anniversary book was printed in letterpress and linotype printing, fused with modern typography, to create a contemporary feel to the branding system.
- Project Duration
- September - December 2023 - Italy
- Operation Flow
- The project was presented to the market in late 2023
- Patents
- Copyrights belong to Paul Henry Robb & Moira Bartoloni, 2023
- Image Credits
- Copyrights belong to Paul Henry Robb & Moira Bartoloni, 2023
