ዲዛይን Fuhai Energy 視覚的መለለዪ ስርዓት ብ Shuxia Pang ኣብ ናይ ውድድር ምድብ ንድፊ ግራፊክስ፣ ስእልን ብዓይኒ ዝረአ ርክብን ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2025 ናይ ሓጺን ሽልማት A' Design Award እዩ።

ሓጺንግራፊክ· 2025

Fuhai Energy 視覚的መለለዪ ስርዓት

ብ Shuxia Pang

ዓሚል: Guangzhou ACE Renovation Design Engineering Co., Ltd

ኣብ ምድብ ግራፊክ ተሸላማይ ናይ ሓጺን ሽልማት A' Design Award

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ንቁጽሪ #162293 ሽልማት ኣረጋግጽ

ሳይት ብጻሕ ኣብ A' Design Award ርአዮ ጋዜጣዊ መግለጺ ባጅ ሽልማት

ሕብርታት

እቲ ዲዛይን

ብዛዕባ Fuhai Energy 視覚的መለለዪ ስርዓት

Fuhai Energy ንሓደ ጽሩይ ኢነርጂ ዘቕርብ ትካል ዝተሰርሐ ናይ ራእያዊ መንነት ስርዓት እዩ። እዚ መንነት እዚ ንፅርይን ዘመናውን ስልቲ ይኽተል። እቲ ሎጎ ካብ ቦሃይ ቤይ ዝለዓለ ማዕበላት ተመስጠ ወሲዱ፡ ዘይስሩዕ ጂኦሜትሪካዊ ቅርጽታት ምስ ብኢድ ዝተጻሕፈ ጽሑፍ የወሃህድ። ሰማያውን ቀጠልያን ሕብርታት ንባሕርን ንጽሩይ ኢነርጂን ዘመልክቱ ኮይኖም፡ ጻዕዳ ብኢድ ዝተጻሕፈ ምሕጽርታ ስም ከምኡውን ንእሽቶ ብርሃናዊ ነጥቢ ነቲ ምልክት የማልእዎ። እዚ ስርዓት እዚ ኣብ ናይ ኦንላይን ወብላታ፡ ዝተሓትሙ ንዋታት፡ ናይ ምህርቲ ጥርንፋት፡ ፖስተራትን ህንጻታት ናይ ነዳዲ መደበራትን ተግባራዊ ብምግባር፡ ንብራንድ ሓደ ወጥነት ዘለዎ ምስሊ ይህቦ።

እቲ ኣፍልጦ

ብዛዕባ ናይ ሓጺን ሽልማት A' Design Award

Fuhai Energy 視覚的መለለዪ ስርዓት ናይ ሓጺን ሽልማት A' Design Award ዝዓወተ እዩ፣ ካብ ጽቡቕ ዝተዳለዉ ፍጥረታት ዝጽበዩ ሞያውን ኢንዱስትሪኣውን ጠለባት ንዝመላኡ ጽቡቓት ዲዛይናት ዝወሃብ ክቡር ኣፍልጦ። ዘዓወቱ ሓጺን ዓቢ ክእለት፣ ልዑል ፍሉይነት፣ ክኢላዊ ርድኢትን ፈጠራዊ ዓቕምን ፈጣርዮም የርእዩ። Fuhai Energy 視覚的መለለዪ ስርዓት ብብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን፣ ተግባራውን ሓድሽን ፍጥረት ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ሓጺን ሽልማት A' Design Award ንዝበለጹ ልምድታት ኢንዱስትሪ የጣምር፣ ምስ ፍልጠትን ተውህቦን ዝተኣሳሰሩ ብቑዓት ቴክኒካውያን ባህርያት ድማ ኣለዎ። Fuhai Energy 視覚的መለለዪ ስርዓት ብጥንቃቐኡ ይኽበር፣ ንዓለም ዝሓሸ ቦታ ክትኸውን ዝሕግዙ ምምሕያሻት መዓርግ ህይወት ንምቕራብ ድማ ዝተዳለወ እዩ።

ድሕሪ እቲ ዲዛይን

ናይ ፕረስ ኪት

ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።

ፍሉያት ባህርያት: Fuhai Energy's VI design, with its minimalist, modern style and core environmental concept, not only enhances the brand's market recognition but also conveys the company's mission and values. This design contributes significantly to the promotion of clean energy and sustainable development, showcasing the brand's unique charm and social responsibility. The Fuhai Energy Visual Identity System Design is poised to achieve outstanding success in both the design field and the market.
The Fuhai Energy Visual Identity System (VI design) aims to convey the brand's positioning of "daring to break through" and its role as a clean energy company promoting sustainable development. The design features a minimalist modern style, combining irregular geometric shapes and handwritten fonts to reflect the brand's innovative spirit and environmental responsibility.
ዓቐንን ማዕሸግን: 1. Material:
- Type: Sustainable, biodegradable materials
- Strength: High durability for protection
- Weight: Lightweight for reduced shipping costs

2. Design:
- Structure: Ergonomic and user-friendly
- Visuals: High-quality graphics and clear branding
- Color Scheme: Eye-catching and brand-consistent

3. Sustainability:
- Recyclability: Fully recyclable materials
- Eco-Friendly: Reduced carbon footprint in production
- Waste Reduction: Minimal packaging waste

4. Compliance:
- Standards: Meets industry design standards
- Regulations: Adheres to environmental and safety regulations

These properties ensure the VI design is appealing, sustainable, and functional, with a robust technical foundation for diverse applications.
መለለዪታት: Minimalist, Modern, Branding, Innovation, Green Energy
ናይ ምፍራይ ቴክኖሎጂ: The logo of Fuhai Energy is composed of irregular geometric shapes and handwritten fonts, symbolizing the brand's spirit, corporate achievements, and a green future. The logo represents the three forms of "Fuhai" spirit, capability, and future, combining the blue-green of the sea and the youthful, breakthrough nature of the handwritten font, signifying unity, cooperation, and win-win outcomes. The design discards complex details, adopting a modern minimalist style to create a professional and reliable brand image. Blue and green, reflecting the sea and clean energy attributes, with the white handwritten abbreviation "F·Hai" and a light spot in the upper right corner symbolizing infinite possibilities. The VI design is widely applied in online promotions, offline promotional materials (such as product packaging, posters, etc.), and gas station buildings to enhance brand recognition with a unified image.
ናይ ዲዛይን ብድሆ: Innovation from Scratch:
1. The design process involved collecting and integrating the client's various opinions and visions, understanding the client's deep desires, and creating an innovative design that meets the client's expectations while distinguishing itself from traditional energy industry designs.
2. By using elements like graphics, colors, and fonts, the design visually reflects the company's industry attributes, culture, and development vision, making it easier for users to understand and perceive the company's characteristics.
Key Problems Solved:
1. Market Recognition:
- By using irregular geometric shapes, fresh colors, and unique handwritten fonts, the design helps the brand stand out in the market, enabling consumers to quickly identify and remember it.
2. Brand Values Transmission:
- The design conveys Fuhai's values of not fearing challenges, the spirit of united development, and the pursuit of environmental protection, forming an emotional connection with consumers.
3. Image Consistency:
- Ensures the company maintains a consistent image across different channels, enhancing the stability and reliability of the brand image, thus increasing consumer trust.
ምርምር: This design research focuses on creating an innovative VI design. The objective is to enhance user engagement and product appeal. We employed a mixed-methods approach, combining qualitative focus groups and quantitative surveys. Data was collected using eye-tracking software and shelf placement tests with 50 participants. Results show increased visual appeal and customer interest. Insights reveal potential for higher sales and brand loyalty. This research impacts business by improving product visibility, benefits society by promoting eco-friendly materials, and advances design by setting new packaging standards.
ምንጪ ሓሳብ: The greatest blessing of the Earth is a green, vibrant future, embodying Fuhai's mission of "Fuhai for the world." Bohai Bay, where the company is located, contains the industrial core of the company, and the designer takes the waves as the design inspiration. Waves represent the spirit of struggle and breakthrough, reflecting the brand's positioning of "courageous breakthrough".
ናይ ፕሮጀክት ግዜ: The project started in September 2022 in Guangzhou and finished in January 2023 in Guangzhou.
ናይ ስርሒት ፍሰት: Through this VI design, Fuhai demonstrates its commitment to environmental protection, establishing a good corporate social responsibility image and promoting the development of the clean energy industry.
ኣባላት ጋንታ: Shuxia Pang, Maffione Tiziano,
Xiuping Fan, Jiali Wu