Chongqing Noodles ናይ መንደቕ ስእላዊ ምስሊ by Wu Yao is a highly esteemed winner of the very prestigious 2025 ናይ ብሩር ሽልማት A' Design Award in ንድፊ ግራፊክስ፣ ስእልን ብዓይኒ ዝረአ ርክብን Competition Category.
ብሩርግራፊክ· 2025
Chongqing Noodles ናይ መንደቕ ስእላዊ ምስሊ
by Wu Yao
Client: Beijing Wuyao Cultural and Creative Co. Ltd.
ናይ ብሩር ሽልማት A' Design Award Winner in ግራፊክ Category
- 95,327
- Verified Award Winner
- Verify Award Status for #167871
The Design
About Chongqing Noodles ናይ መንደቕ ስእላዊ ምስሊ
ቾንግቺንግ ኑድልስ ንሓደ ናይ ቻይና መግቢ ብራንድ ዝተፈጥረ ብፍሉይ ቴማ ዝተሰርሐ ናይ መንደቕ ስእላዊ ምስሊ እዩ። እቲ ስነ-ጥበባዊ ስራሕ ኣብ ሲቹዋን-ቾንግቺንግ ዞባ ቻይና ዝርከባ ናይ መግቢ ከተማታት ቸንግዱን ቾንግቺንግን ዘተኮረ እዩ። ከባቢአን ዘለዋ ቦታታት ብተበታተነን ርሑቕን ኣረኣእያ ይረኣያ፡ እቲ ሓፈሻዊ ቅዲ ግን ቻይናዊ ኮይኑ ይቕጽል። ከተማዊ ስነ-ህንጻ፡ ተፈጥሮኣዊ ትርኢትን ብዙሓት ባህላዊ መልክዓ-ምድርን ምስ ፍሉያት ናይቲ ብራንድ መግብታት ብሓባር ይረኣዩ። ዝሑላት ሕብርታት ምስቲ ውዑይ ብርሃን ናይተን ድኳናት ተጻራርነት ይፈጥሩ። እቲ ናይ መንደቕ ስእሊ ብመንገዲ ሙቐት ዘመሓላልፍ ሕትመት (heat transfer printing) ዝተዳለወ ኮይኑ፡ ንዝተፈላለዩ ናይ ድኳን ቦታታት ዝሰማማዕ ብዝተፈላለየ ዓቐናት ይቐርብ።
The Recognition
About the ናይ ብሩር ሽልማት A' Design Award
Chongqing Noodles ናይ መንደቕ ስእላዊ ምስሊ ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። Chongqing Noodles ናይ መንደቕ ስእላዊ ምስሊ ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። Chongqing Noodles ናይ መንደቕ ስእላዊ ምስሊ ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a themed mural design created for the Chinese food brand Encounter Small Noodles, centered around the magical food cities of Chengdu and Chongqing in the Sichuan Chongqing region of China. Other areas are presented in scattered or distant views, and the main theme of the painting is still Chinese style itself. In addition to the colorful city and natural scenery of the Sichuan Chongqing region, numerous cultural landscapes are also what we need to present.
- Dimensions & Packaging
- 1500mm X 1600mm
- Tags
- Illustration,ChongQing Taste
- Production Technology
- The screen is displayed in offline stores using heat transfer printing, and there are various sizes available due to different needs of offline stores.
- Design Challenge
- The enormous amount of information is the focal point of the entire painting. How to integrate Sichuan Chongqing cuisine culture with urban characteristics is the focus of this section. Our goal is to have customers sit down and watch carefully to appreciate.
- Research
- The mural design of Don't Meet Small Noodles in Chongqing focuses on the urban characteristics of Chongqing region, integrating brand specialty cuisine and creating many new elements, such as Small Noodles Master, to enhance fun and brand awareness.
- Inspiration
- Paintings from the Netherlands such as' Paradise on Earth 'or' Tower of Heaven 'are the inspiration for our creation of Chengdu and Chongqing, two cities in Sichuan and Chongqing. The huge amount of information is the focus of our paintings in this area. How to integrate Sichuan Chongqing cuisine culture with urban characteristics is the focus of this section.
- Project Duration
- The project started in Beijing in October 2024 and was completed in Beijing in December 2024.
- Operation Flow
- The murals are posted in various stores across the country through heat transfer printing. The lighting in the stores is mostly warm colors, so the overall color of the picture is cool, which is different from the overall color in the store and attracts consumers. The screen integrates the beautiful scenery and prominent features of major cities in the Sichuan Chongqing region. In addition, numerous cultural landscapes are also the content we need to present.
- Team Members
- Original designer ：Wu Yao
Illustration designer: Zhang yuchen
Illustration designer: Xie boxing
Graphic designer:Tan zhen
Graphic designer: Tang wenhu
Graphic designer: Zheng ziyang
3D designer:Liao hao
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