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Grovehood Collective ምልክት መንነት by Cansu Dagbagli Ferreira

Grovehood Collective ምልክት መንነት by Cansu Dagbagli Ferreira is a highly esteemed winner of the very prestigious 2025 ናይ ብሩር ሽልማት A' Design Award in ንድፊ ግራፊክስ፣ ስእልን ብዓይኒ ዝረአ ርክብን Competition Category.


ብሩርግራፊክ· 2025

Grovehood Collective ምልክት መንነት

by Cansu Dagbagli Ferreira

Client: Cansu Dagbagli Ferreira

ናይ ብሩር ሽልማት A' Design Award Winner in ግራፊክ Category

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Colors

The Design

About Grovehood Collective ምልክት መንነት

ግሮቭሁድ ኮለክቲቭ ምስ ንምድሪ ዝኸብር ፍሉይ ሕርሻታት ብምትሕብባር ኣብ ኔዘርላንድስ ግሉጽ ልዑል ጽሬት ዘይት ኦሊቭ ምልክት የፈጥር። እቲ ምስላዊ መንነት ባህልን ዘመናውነትን ብሚዛን የቕርብ፡ ቅንነትን ምክትታልን ዘጽሉል እዩ። ብታሪኻዊ ቅዲ ዝተነሳሰ መለለዪ ምስ ፍሉይ ቅርጺ ዝርዝራትን ዝተራቐቐ ፊደላት ስራሕን እጅ-ስራሕነት ዘንጸባርቕን ንመላእ ዝርዝር ምንጪ ኦሊቭ ዘርእን እዩ። እቲ ኦሊቭ ምስ ምዕዋታት ዝተሰየመ ምልክት ንዓለሞም ኣብ ዙሪያ እዚ ፍረ እዚ ዘዞሩ ብስድራቤት ዝመሓደሩ ሕርሻታት ምኽንያትን ጻዕርን ክብሪ የረክብ፡ መሬታዊ ሕብሪ ስብስብ ድማ ንተፈጥሮኣዊ ምንጪ እቲ ፍርያት ኣጽሊሉ ውሁድ ስርዓት ዕሽግ የፈጥር።

The Recognition

About the ናይ ብሩር ሽልማት A' Design Award

Grovehood Collective ምልክት መንነት ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። Grovehood Collective ምልክት መንነት ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። Grovehood Collective ምልክት መንነት ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Grovehood Collective redefines olive oil branding by blending heritage with modern elegance. As the Netherlands' first transparent extra virgin olive oil brand, it sources from family-run, earth-friendly farms. The vintage inspired label, with refined typography, and custom cut design reflects craftsmanship and authenticity. Earthy yet vibrant colors distinguish each variant, while premium packaging invites consumers to explore the rich journey of this high-quality, traceable olive oil.
Dimensions & Packaging
500 ml olive oil labels: 2 front labels (63 x 74 mm) and one back label (69 x 75 mm)
Tags
olive oil, gourmet, olive, packaging, label design, custom cut, branding
Production Technology
The design thinking method of Diverge and Converge was used. All design was realized digitally as vector based assets with Adobe Creative Suite and then labels were produced by 4 color printing technique.
Design Challenge
Due to the bottle shape, the area we could use for the label was restricted, it required to be creative to create the layout while keeping the look appealing.

Another creative challenge was to color match the different materials. The bottle labels are printed on PP while the pouches are printed on a layered plastic material. The color
Research
A thorough competitor research was done online and offline. During the research phase we concluded that the product quality is superior to almost all of the products available in the market. We decided to go extra mile for the packaging design to reflect this quality. The bottle was chosen from many available options, we went for a special design that looks both unique and premium. Resembling to a wine bottle, the design evokes premium quality. It was sourced from a quality supplier and we decided to use custom cut labels for underlining the uniqueness of the product.
Inspiration
The design is inspired by the traditions of olive oil production, where life revolves around the harvest. This idea is captured in the brand symbol: an olive encircled by orbits, representing the families whose world turns around this precious fruit. A fusion of vintage aesthetics and contemporary minimalism enhances the product’s exclusivity. The color palette, drawn from nature, connects the golden hues of olive oil and the rich greens of the trees, capturing the essence of the Mediterranean.
Project Duration
Started in October 2024, finished in February 2025
Designed in France, Sold from Netherlands to EU
Operation Flow
First transparent extra virgin olive oil brand from Netherlands. The high quality olive oil is sourced from earth friendly family farms from different countries of Europe. The brand promise is to bring this high quality extra virgin olive oil that is single state, early harvest, hand picked and pressed the same day olive oil to gourmet audience.

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