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Omar Khayyam ተኸታታሊ ፖስተራት by Vahid Mirzaei

Omar Khayyam ተኸታታሊ ፖስተራት by Vahid Mirzaei is a highly esteemed winner of the very prestigious 2025 ናይ ብሩር ሽልማት A' Design Award in ንድፊ ግራፊክስ፣ ስእልን ብዓይኒ ዝረአ ርክብን Competition Category.


ብሩርግራፊክ· 2025

Omar Khayyam ተኸታታሊ ፖስተራት

by Vahid Mirzaei

Client: Vahid Mirzaei Design

ናይ ብሩር ሽልማት A' Design Award Winner in ግራፊክ Category

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Colors

The Design

About Omar Khayyam ተኸታታሊ ፖስተራት

ዑመር ካያም ግጥምታት ናይቲ ፋርሳዊ ገጣሚ ዑመር ካያም ዘቕርብ ተኸታታሊ ናይ ከተማ ፖስተራት እዩ። እዞም ፖስተራት መበል 975 ዓመት ዝኽሪ ልደት ናይቲ ገጣሚ ዘመልክቱ እዮም። ነፍሲ ወከፍ ፖስተር ፋርሳዊ ታይፖግራፊ ምስ ኣብ ላዕለዋይ ጸጋማይ ክፋል ዝተቐመጠ ናይ እንግሊዝኛ ትርጉም የወሃህድ። ንድፊ ናይቲ ፊደላት ካብ ክላሲካዊ ፋርሳዊ ካሊግራፊ ዝተወስደ ኮይኑ፡ ኣብ ህጡራት ህዝባዊ ቦታታት ንኽንበብ ብዝጥዕም መልክዕ ተመሓይሹ እዩ። ነፍሲ ወከፍ ፖስተር 150 ብ 107 ሰንቲሜተር ዝዓቐኑ ኮይኑ፡ CMYK ሕብሪ ብ300 dpi ይጥቀም። እዚ ተኸታታሊ ስራሕ ኣብ መደበራት ሜትሮን ካልኦት ህዝባዊ ቦታታትን ኣብ ተህራን ተራእዩ እዩ።

The Recognition

About the ናይ ብሩር ሽልማት A' Design Award

Omar Khayyam ተኸታታሊ ፖስተራት ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። Omar Khayyam ተኸታታሊ ፖስተራት ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። Omar Khayyam ተኸታታሊ ፖስተራት ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
To commemorate the 975th birth anniversary of Omar Khayyam, this project presents urban posters featuring his timeless poetry. The designs integrate Persian typography with English translations in the upper left, bringing his philosophical reflections to public spaces such as metro stations, buses, and city streets, making his wisdom accessible to all and fostering a cultural dialogue between past and present.
Dimensions & Packaging
150 cm X 107 cm
CMYK color
300 dpi
Tags
Khayyam, Poster, Calligraphy, Typography, color, life, minimal
Production Technology
The posters utilize digital typography, combining Persian calligraphy with modern graphic design principles. The process involved custom type design, composition refinement, and digital rendering to ensure clarity and aesthetic harmony. The typography is crafted to evoke the elegance of classical Persian script while maintaining legibility for contemporary audiences in public spaces.
Design Challenge
Balancing traditional Persian calligraphy with modern digital typography was a key challenge. Ensuring readability in busy urban settings, maintaining cultural authenticity, and integrating bilingual content harmoniously required meticulous composition. Additionally, adapting the artwork for various public spaces while keeping a cohesive visual identity posed a creative and technical challenge.
Research
Omar Khayyam was a Persian poet, mathematician, and philosopher whose quatrains explore existential themes, fate, and the passage of time. His poetry has influenced visual arts, literature, and philosophy worldwide. In design and typography, his verses inspire expressive forms, merging aesthetic beauty with intellectual depth. This project extends his legacy into public art, engaging new audiences with his profound reflections.
Inspiration
The project was inspired by Khayyam’s timeless wisdom and its relevance to modern life. His poetry explores fate, existence, and the fleeting nature of time, themes that resonate deeply today. The idea of bringing classical Persian literature into contemporary public spaces came from a desire to bridge history, art, and everyday life, creating moments of reflection amid the urban rush.
Project Duration
The project started in February 2023 in Tehran and finished in June 2023 in Tehran, and was exhibited in Metro stations and urban spaces in May 2023.
Operation Flow
The interaction happens as passersby encounter the posters in urban spaces, catching their eye with intricate Persian typography. The key frames include the first glance, where the poetry’s visual elegance intrigues, followed by reading the English translation, offering accessibility. The final frame is reflection, where viewers connect with Khayyam’s words, making his poetry a part of their thoughts and urban experience.
Image Credits
Designed by Vahid Mirzaei

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