Ruh ቀንዲ ተግባር፦ ኮርፖሬት መንነት ብ Khalinur Marupova

ዲዛይን Ruh ቀንዲ ተግባር፦ ኮርፖሬት መንነት ብ Khalinur Marupova ኣብ ናይ ውድድር ምድብ ንድፊ ግራፊክስ፣ ስእልን ብዓይኒ ዝረአ ርክብን ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2026 ናይ ነሓስ ሽልማት A' Design Award እዩ።

ነሓስግራፊክ· 2026

Ruh ቀንዲ ተግባር፦ ኮርፖሬት መንነት

ብ Khalinur Marupova

ዓሚል: You Are Art

ኣብ ምድብ ግራፊክ ተሸላማይ ናይ ነሓስ ሽልማት A' Design Award

9,191

ዝተረጋገጸ ተሸላማይ

ንቁጽሪ #178744 ሽልማት ኣረጋግጽ

ኣብ A' Design Award ርአዮ ጋዜጣዊ መግለጺ ባጅ ሽልማት

ሕብርታት

እቲ ዲዛይን

ብዛዕባ Ruh ቀንዲ ተግባር፦ ኮርፖሬት መንነት

ናይ መጽሓፍ ጽሑፍ፦ ሩሕ ብምንቅስቓስ፡ ተፈጥሮን ንቑሕ መነባብሮን ዝተደረኸ ባህላዊ ሱር ዘለዎ ናይ ስፖርትን ኣገባብ ናብራን መንነት እዩ። እቲ ሎጎ ናይ ሰብኣዊ ጕዕዞ ዘምልክት ቅርጺ ላቢሪንዝ፡ ንመንነትን ውርሻን ዝሕብር ናይ ኣሰር ኣጻብዕቲ ኣካላት፡ ከምኡውን ብናይ ካዛኽ ኣቀማምጣ ኣኽራን ዝተጸልወ ናይ ጽሕፈት መስመራት የጠቓልል። እዚ ስርዓት ብናይ ውልቀሰብ ተመክሮ ምስ ጥርኑፍ ዝኽሪ ዘራኽብ ብቐሊሉ ዝስፋሕ ዓይነ-ስምዒታዊ ቋንቋ ኣቢሉ ኣብ መንጎ ውርሻን ዘመናውነትን ሚዛን የጣጥሕ፡ ብኡ መሰረት ፍሉይን ቀጻልነት ዘለዎን ናይ ብራንድ ህላወ ይፈጥር።

እቲ ኣፍልጦ

ብዛዕባ ናይ ነሓስ ሽልማት A' Design Award

Ruh ቀንዲ ተግባር፦ ኮርፖሬት መንነት ናይ ነሓስ ሽልማት A' Design Award ዝዓወተ እዩ፣ ብፈጠራ፣ ርእሰ ሓይልን ስቕታን ዝፍለዩ ብልጫ ዘለዎም ዲዛይናት ዝወሃብ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ነሓስ ሰፊሕ ተሞክሮ፣ ምሕሳብን ርእሰ ምምዕባልን ዲዛይነራቶም ዘረጋግጹ ኣዚዮም ክኢላታትን ብዘደንቕ መገዲ ፈጠራውያንን ኣርቴፋክትታት እዮም። Ruh ቀንዲ ተግባር፦ ኮርፖሬት መንነት ብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን ብኣገዳሲ መገዲ ሞያውን ሓድሽን ኣቕሓ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ነሓስ ሽልማት A' Design Award ኣብ ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዝበለጹ ልምድታት ዘጣምር፣ ንዝርዝር ብዝህቦ ኣቓልቦ ድማ ዝበለጸ እዩ። Ruh ቀንዲ ተግባር፦ ኮርፖሬት መንነት ድልየታት ብጽባቐ የማልእ፣ ንድሌታት ይትንክፍ፣ ንስምዒታት የማርኽን ሕቶ ድማ የሰሕብን።

ድሕሪ እቲ ዲዛይን

ናይ ፕረስ ኪት

ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።

ፍሉያት ባህርያት: Ruh is a culturally rooted sports and lifestyle identity system built on the idea that human strength originates from the land. Everything we consume grows from the earth, and this natural energy becomes part of human movement and physical expression. Inspired by the mountains of Kazakhstan, the identity translates this philosophy into a contemporary visual language reflecting strength, balance, and motion. Rather than serving as a decorative reference, Ruh functions as a scalable system where cultural meaning is embedded into structure, allowing the identity to adapt across applications and extend from sportswear into everyday life.
ዓቐንን ማዕሸግን: Ruh is a fully scalable identity system designed for use across apparel, packaging, print, digital platforms and spatial applications. The modular grid ensures consistent reproduction across sizes and materials.
መለለዪታት: Ruh, cultural identity, sportswear branding, lifestyle branding, Kazakh heritage, tamga symbolism, labyrinth concept, topographic design, modular identity system, contemporary brand system
ናይ ምፍራይ ቴክኖሎጂ: The identity was developed using vector-based construction, grid systems and iterative form exploration. Topographic line studies and symbolic abstraction techniques were used to translate traditional forms into scalable contemporary graphics. Files are prepared for high-resolution digital and print production.
ናይ ዲዛይን ብድሆ: The primary challenge was translating culturally sensitive ancestral symbolism into a modern sports and lifestyle identity while maintaining authenticity and clarity. The process required balancing organic forms with structured geometry, ensuring both emotional resonance and functional adaptability within a global market context.
ምርምር: The research focused on transforming a culturally rooted Kazakh brand into a contemporary identity while preserving its cultural code. The key challenge was maintaining authenticity while ensuring clarity, scalability, and global readability. The study combined analysis of traditional symbolic structures with the exploration of Kazakh mountain forms and topographic patterns. These insights informed the development of a modular identity system that translates cultural meaning into a structured, adaptable visual language suitable for international expansion.
ምንጪ ሓሳብ: Ruh translates Kazakh mountain topography and ancestral symbolic systems into a contemporary visual identity. Rooted in the concept of inner spirit, the project explores how landscape, memory, and inherited cultural logic can be transformed into a structured design language. Inspired by natural formations and tamga symbolism, the identity reflects continuity, movement, and inner strength within a modern global context.
ናይ ፕሮጀክት ግዜ: The project was developed in 2025 between Kazakhstan and Los Angeles. It combines cultural research rooted in Kazakh heritage with contemporary design methodologies studied in the United States.
ናይ ስርሒት ፍሰት: The Ruh identity functions as a modular visual system adaptable across apparel, print, digital and environmental applications.

The symbol, grid structure and motion-inspired graphic elements create a consistent rhythm across touchpoints. The system ensures recognizability while allowing flexibility in scale, composition and material use. It is designed to support brand storytelling through pattern expansion, movement-based compositions and layered visual narratives.