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Adw Works Exhibition ናይ ፍጻመ ብራንድ ምግባር by Zhenhao Ou and Sheng Li

Adw Works Exhibition ናይ ፍጻመ ብራንድ ምግባር by Zhenhao Ou and Sheng Li is a highly esteemed winner of the very prestigious 2026 ናይ ነሓስ ሽልማት A' Design Award in ንድፊ ግራፊክስ፣ ስእልን ብዓይኒ ዝረአ ርክብን Competition Category.


ነሓስግራፊክ· 2026

Adw Works Exhibition ናይ ፍጻመ ብራንድ ምግባር

by Zhenhao Ou and Sheng Li

Client: Asia Design Week (ADW)

ናይ ነሓስ ሽልማት A' Design Award Winner in ግራፊክ Category

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Colors

The Design

About Adw Works Exhibition ናይ ፍጻመ ብራንድ ምግባር

ኣድው ዎርክስ ኤግዚቢሽን ንኤስያ ዲዛይን ሰሙን ከም ፍሉይ ክፋል ናይ ሄበይ ኣህጉራዊ ኢንዱስትሪያዊ ዲዛይን ሰሙን ኣብ ሺዮንጋን፡ ቻይና ዝተፈጥረ ናይ ፍጻመ ብራንድ ምግባር መደብ እዩ። እቲ መንነት ንዝለዓለ ጽዕነት ዘለዎም ተመላላእቲ ቦታታት ንምፍጣር ናይ ሕብሪ ብሎካት፡ ታይፖግራፊን ግራፊካዊ ተደራረብትን ብንብርብር ይጥቀም፡ እዚ ድማ ንባህላዊ ብዙሕነት ይውክል፡ ከምኡ'ውን መሰጋገሪ ናይ ግራድየንት ዞባታት ምውህሃድ የመልክቱ። እቲ ጂኦመትሪካዊ ኣቀማምጣ ንምኽንያታዊ ኣቃውማን ስምዒታዊ መግለጺን የመዓራሪ። ኣጠቓቕማታት ናይ 3 ብ 5 ሜትሮ ባነራት፡ ናይ 70 ብ 100 ሴንቲሜትር ፖስተራትን ብዙሓት ናይ ስራሕ መሕለፍታትን የጠቓልል።

The Recognition

About the ናይ ነሓስ ሽልማት A' Design Award

Adw Works Exhibition ናይ ፍጻመ ብራንድ ምግባር ናይ ነሓስ ሽልማት A' Design Award ዝዓወተ እዩ፣ ብፈጠራ፣ ርእሰ ሓይልን ስቕታን ዝፍለዩ ብልጫ ዘለዎም ዲዛይናት ዝወሃብ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ነሓስ ሰፊሕ ተሞክሮ፣ ምሕሳብን ርእሰ ምምዕባልን ዲዛይነራቶም ዘረጋግጹ ኣዚዮም ክኢላታትን ብዘደንቕ መገዲ ፈጠራውያንን ኣርቴፋክትታት እዮም። Adw Works Exhibition ናይ ፍጻመ ብራንድ ምግባር ብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን ብኣገዳሲ መገዲ ሞያውን ሓድሽን ኣቕሓ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ነሓስ ሽልማት A' Design Award ኣብ ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዝበለጹ ልምድታት ዘጣምር፣ ንዝርዝር ብዝህቦ ኣቓልቦ ድማ ዝበለጸ እዩ። Adw Works Exhibition ናይ ፍጻመ ብራንድ ምግባር ድልየታት ብጽባቐ የማልእ፣ ንድሌታት ይትንክፍ፣ ንስምዒታት የማርኽን ሕቶ ድማ የሰሕብን።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The typographical relationship of geometric shapes is essentially a reconciliation of rational design and emotional expression. Each visual conflict is a dialectical process of design thinking, ultimately achieving a cross-cultural dialogue in a dynamic balance and expressing a visual statement of unity in the context of globalization.
Dimensions & Packaging
The basic design features exhibition displays, including banners and posters measuring 3 meters by 5 meters and 70 centimeters by 100 centimeters, as well as several work passes.
Tags
Visual Design, Event Design, Material Design, Poster Design
Production Technology
The primary visual display section for an event in China's Xiongan New Area must embody an international design perspective while emphasizing aesthetic appeal. This exhibition area highlights design materials with a global outlook.
Design Challenge
The biggest challenge of this project is printing-related issues.
Research
In 2025,Asia Design Weekwill join hands with11 renowned associations from Asia and Europeto make its official debut inXiong’an, China, as a featured section (A01) of theHebei International Industrial Design Week. This showcase will gather leading design institutions and renowned designers from across Asia, with a focus onsustainable design, AI-driven art, and future lifestyle innovations. Through its close collaboration with the Hebei International Industrial Design Week, Asia Design Week will not only highlight the diversity and vitality of Asian design but also inject new momentum into positioning Xiong’an as an international hub for innovative and creative industries.
Inspiration
This key visual creates a field of tension through the collision of color blocks, text, and graphic overlays. High-water levels of complementary colors often symbolize cultural diversity, while transitional zones of transformation suggest the possibility of integration.
Project Duration
The project commenced in Xiong'an, China in September 2025 and was completed in October 2025. Subsequent exhibitions were held in locations including Kuala Lumpur, Malaysia.
Operation Flow
This main visual design was specifically created for the Asia Design Week Organizing Committee and the Hebei International Industrial Design Week, and will be exhibited in China's Xiong'an New Area.
Team Members
Creative Director: Zhenhao Ou
Curator: Sheng Li,
Designer: Zhenhao Ou
Motion Design: Zhikun Luo

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