Unto Communication Tool ትካላዊ መንነት ብ Unto

ዲዛይን Unto Communication Tool ትካላዊ መንነት ብ Unto ኣብ ናይ ውድድር ምድብ ንድፊ ግራፊክስ፣ ስእልን ብዓይኒ ዝረአ ርክብን ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2020 ናይ ሓጺን ሽልማት A' Design Award እዩ።

ሓጺንግራፊክ· 2020

Unto Communication Tool ትካላዊ መንነት

ብ Unto

ዓሚል: Unto

ኣብ ምድብ ግራፊክ ተሸላማይ ናይ ሓጺን ሽልማት A' Design Award

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ዝተረጋገጸ ተሸላማይ

ንቁጽሪ #92669 ሽልማት ኣረጋግጽ

ሳይት ብጻሕ ኣብ A' Design Award ርአዮ ጋዜጣዊ መግለጺ ባጅ ሽልማት

ሕብርታት

እቲ ዲዛይን

ብዛዕባ Unto Communication Tool ትካላዊ መንነት

ኡንቶ ኮሙኒከሽን ቱል ኣብ ዙርያ ክካፈል ዝኽእል ናይ ስም ካርድ ዝተሃንጸ ስርዓት ትካላዊ መንነት እዩ። እቲ ካርድ 9 ብ 5.4 ሳንቲሜትር ዝኸውን ስፍሓት ኣለዎ፣ ከምኡ’ውን ሓደ ዓይነት ናይ ርክብ ሓበሬታ ክልተ ግዜ ይሕዝ፣ ሓደ ብሎክ ብግልበጣ ኣብ ልዕሊ እቲ ካልእ ተሓቲሙ። ሓንቲ ብመቆራረጺ ዝተሰርሐት ነቁጣዊት መስመር ነቶም ክልተ ብሎካት ትፈላሊ፣ በዚ ድማ እቲ ካርድ ንኽልተ ክቊረጽ ይኽእል። እቲ ዋና ሓደ ክፋል ሒዙ ነቲ ካልእ ክፋል ይህብ፣ በዚ ድማ ሓንቲ ካርድ ንኻልኣይ ርክብ ክትበጽሕ ትኽእል። እዚ መንነት እዚ እውን ናይ ጋዜጣ ወረቐት ፍላየር ከምኡ’ውን ንመጠቅለሊ ዝጠቅም ዝተሓትመ ናይ ኣየር-ብጋግ ጥቅልል (bubble wrap) ይሓቁፍ።

እቲ ኣፍልጦ

ብዛዕባ ናይ ሓጺን ሽልማት A' Design Award

Unto Communication Tool ትካላዊ መንነት ናይ ሓጺን ሽልማት A' Design Award ዝዓወተ እዩ፣ ካብ ጽቡቕ ዝተዳለዉ ፍጥረታት ዝጽበዩ ሞያውን ኢንዱስትሪኣውን ጠለባት ንዝመላኡ ጽቡቓት ዲዛይናት ዝወሃብ ክቡር ኣፍልጦ። ዘዓወቱ ሓጺን ዓቢ ክእለት፣ ልዑል ፍሉይነት፣ ክኢላዊ ርድኢትን ፈጠራዊ ዓቕምን ፈጣርዮም የርእዩ። Unto Communication Tool ትካላዊ መንነት ብብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን፣ ተግባራውን ሓድሽን ፍጥረት ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ሓጺን ሽልማት A' Design Award ንዝበለጹ ልምድታት ኢንዱስትሪ የጣምር፣ ምስ ፍልጠትን ተውህቦን ዝተኣሳሰሩ ብቑዓት ቴክኒካውያን ባህርያት ድማ ኣለዎ። Unto Communication Tool ትካላዊ መንነት ብጥንቃቐኡ ይኽበር፣ ንዓለም ዝሓሸ ቦታ ክትኸውን ዝሕግዙ ምምሕያሻት መዓርግ ህይወት ንምቕራብ ድማ ዝተዳለወ እዩ።

ድሕሪ እቲ ዲዛይን

ናይ ፕረስ ኪት

ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።

ፍሉያት ባህርያት: Name cards and product wrapping have been necessary assets for individuals and brands to take on with a dash of their individuality. The team explores not only the graphics that go on but the functional limitations. Returning the essential function of a name card, which is connecting, by suggesting the card to be split into two and encouraging the user to keep one and share one, the design aims to increase the connections that one name card can make, and one social networking scene could offer.
ዓቐንን ማዕሸግን: Name card 9cmx5.4cm, Newsprint A3, Bubble wrap 5 ft. long x 12 in. wide x 5in, Perforated every 12in. A thick layer of film with a bubble on one side, the other side custom print pattern.
መለለዪታት: Name card, branding identity, sharable name card, experiential branding, customizable wrapping, six degrees of separation, second degree connection design
ናይ ምፍራይ ቴክኖሎጂ: UV print method for translucent white on black ink, die-cut perforated line, UV print on the external layer of bubble wrap.
ናይ ዲዛይን ብድሆ: The challenge here is trying to express the brand identity of experimental design, not only using graphics as communication but as a psychological medium that leads to action. The team decided to play with user experience and the intuition to tear along a perforated line and the satisfaction of it. And to weave together a visual recognition of brand identity using minimal elements, so that it may be distinctive but does not overpower the focus of user experience.
ምርምር: The theory of Six Degrees of Separation navigates as the primary concept in design thinking. In a world of 7 billion people, it seems that we are all connected by six or fewer acquaintances. And since internet networking has widely expanded our online acquaintances, the six people is lowered to four. Using the ancient way of advertising, word of mouth, this first-degree connection who received the name card is encouraged to extend the relationship to a second. Inspired to increase the connections that one name card can make, or one social networking scene could offer.
ምንጪ ሓሳብ: Like many others, the brand identity is an opportunity for the business to introduce themselves from the very first interaction, for example, by handing out a name card. And for this design studio, they would like to communicate their brand language, through challenging ways of experiencing such traditional communicative tools, name card, flyer, and wrapping paper by amplifying its function and introducing new user experiences.
ናይ ፕሮጀክት ግዜ: The project started in July till September 2019, in Taipei.
ናይ ስርሒት ፍሰት: The info on the card is in a dense paragraph format, presented twice, one upside down on top of another, a perforated line subtly parts the two paragraphs, encouraging the reader to tear apart for a more convenient read. The user is then encouraged to give out the other half of the card. One side of the card shows a full paragraph as if orally making a self introduction, the opposite side is highlighting only the necessary. The flyer is a traditional newsprint form, where as the bubble wrap, versatile for packaging purposes, use the patterned brand name to fill the receiver info.
ኣባላት ጋንታ: Ming Hsi Chou
Ching Yi Angela Chang
ናይ ስእሊ ክረዲት: Image#1: Ming Hsi Chou, creator, 2019, Image#2: Ming Hsi Chou, creator, 2019. Image#3: Ching Yi Chang, creator, 2019. Image#4: Ching Yi Chang, creator, 2019. Image #5: Ming Hsi Chou, 3D artist, 2019.