Seotun Saram ናይ ሞባይል መተግበሪ በይነገጽ by Donggyun Kang is a highly esteemed winner of the very prestigious 2020 ናይ ሓጺን ሽልማት A' Design Award in ንድፊ ሞባይል ቴክኖሎጂ፣ ኣፕሊኬሽንን ሶፍትዌርን Competition Category.
ሓጺንሞባይል· 2020
Seotun Saram ናይ ሞባይል መተግበሪ በይነገጽ
Client: Seotun Saram
ናይ ሓጺን ሽልማት A' Design Award Winner in ሞባይል Category
Verified Award Winner
Verify Award Status for #92825The Design
About Seotun Saram ናይ ሞባይል መተግበሪ በይነገጽ
ሶኡቱን ሳራም ንሰባት ስነ-ልቦናዊ ምኽሪ ዝደልዩ ምስ ብቑዓት ሞያውያን ኣማኸርቲ ዘራኽብ ናይ ሞባይል መተግበሪ በይነገጽ እዩ። እቲ ስም ንሓደ ገና ክኢላ ዘይኮነ ሰብ የመልክት፣ እቲ ኣገልግሎት ድማ ኩሉ ሰብ ብዘይክእለት ከም ዝጅምር ዝገልጽ ሓሳብ ይስዕብ። ሓንቲ ተረት ነቲ መስርሕ ምኽሪ ንዘይፈልጡ ተጠቀምቲ ብቐሊል መገዲ ተብርህ። ኣብታ ዛንታ ክልተ ገጸ-ባህርያት ይርከቡ፦ ሶኡቱን፣ ዝዞረት ተመኻሪት፣ ከምኡውን ጎቡኪ፣ ደንጋጻይ ኮይኑ ግና ዝእመን ኣማኻሪ። ውዑይ ናይ ወረቐት ትርኢት፣ ናይ ለይቲ ሰማይ ናቪ ሕብርታት፣ ከምኡውን ብኢድ ዝተሳእሉ ኣይኮናት ነቲ ትርኢታዊ መንነት ይቐርጹ።
The Recognition
About the ናይ ሓጺን ሽልማት A' Design Award
Seotun Saram ናይ ሞባይል መተግበሪ በይነገጽ ናይ ሓጺን ሽልማት A' Design Award ዝዓወተ እዩ፣ ካብ ጽቡቕ ዝተዳለዉ ፍጥረታት ዝጽበዩ ሞያውን ኢንዱስትሪኣውን ጠለባት ንዝመላኡ ጽቡቓት ዲዛይናት ዝወሃብ ክቡር ኣፍልጦ። ዘዓወቱ ሓጺን ዓቢ ክእለት፣ ልዑል ፍሉይነት፣ ክኢላዊ ርድኢትን ፈጠራዊ ዓቕምን ፈጣርዮም የርእዩ። Seotun Saram ናይ ሞባይል መተግበሪ በይነገጽ ብብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን፣ ተግባራውን ሓድሽን ፍጥረት ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ሓጺን ሽልማት A' Design Award ንዝበለጹ ልምድታት ኢንዱስትሪ የጣምር፣ ምስ ፍልጠትን ተውህቦን ዝተኣሳሰሩ ብቑዓት ቴክኒካውያን ባህርያት ድማ ኣለዎ። Seotun Saram ናይ ሞባይል መተግበሪ በይነገጽ ብጥንቃቐኡ ይኽበር፣ ንዓለም ዝሓሸ ቦታ ክትኸውን ዝሕግዙ ምምሕያሻት መዓርግ ህይወት ንምቕራብ ድማ ዝተዳለወ እዩ።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- 'Seotun-saram' means someone who is not skilled and used to, and our slogan means 'Everyone starts clumsily.' They made a fairy tale that expresses the process of counseling metaphorically for people who are not used to counseling. This fairy tale will be given to people who use this service.
- Dimensions & Packaging
- This psych consultancy service bring a message of hope and consolation to those in need with the warm paper texture, lyrical navy blue of the night sky, and hand-drawn icons.
- Tags
- SeotunSaram, CI, BI, Corporate Identity, Brand Identity
- Production Technology
- They wanted to introduce people to qualified psych consultancy centers to help customers receive professional counseling services in a more secure environment.
- Design Challenge
- This is to keep the negative and difficult image of psychological counseling friendly and warm. And to provide accurate psych consultancy information.
- Research
- There are two weaknesses in Korea's psychological counseling infrastructure. One is that anyone who doesn't have the right to run a counseling center, and the other is that the public has a negative perception of counseling. Although many people complain of psychological pain, policy is still incomplete and awareness is low. They wanted to introduce people to qualified psych consultancy centers to help customers receive professional counseling services in a more secure environment.
- Inspiration
- Seotun-saram is a service that connects a counselee with a professional counselor. In Korea, there is no right regulation on psychological counseling, so bad people can open counseling centers with certifications which are easy to obtain. With these problems persisted, people suffered from them, and perception of counseling became bad. They wanted people to get good counseling service through this and hoped their life to be warmer.
- Project Duration
- The project started in April 2017 and finished in August 2018 in Republic of Korea.
- Operation Flow
- They wanted to enable clients to get skilled counseling in a safer setting.They tried to convey warmth and give the right direction for counseling. There are two characters in Seotunsaram. 'Seotun' is a counsellee who lost and wandering. 'Gobukki' is a slow but reliable counselor who accompanies him to the end. In addition, the warm paper texture, lyrical navy blue of the night sky, and hand-drawn icons make up our service. This is simple, but valuable work.
- Team Members
- Creative director : Donggyun Kang
Creative director : Yangji Kim
Designer : Saea Kang
Designer : Jeesun Yim
Designer : Heejin Um
Designer : Habin Ku
Designer : Inhwa Song
Developer : Yumin Kim
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