ዲዛይን Naked Castle 視覚指標ስርዓት ብ Zesion Design ኣብ ናይ ውድድር ምድብ ንድፊ ግራፊክስ፣ ስእልን ብዓይኒ ዝረአ ርክብን ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2020 ናይ ሓጺን ሽልማት A' Design Award እዩ።

ሓጺንግራፊክ· 2020

Naked Castle 視覚指標ስርዓት

ብ Zesion Design

ዓሚል: Zesion Design

ኣብ ምድብ ግራፊክ ተሸላማይ ናይ ሓጺን ሽልማት A' Design Award

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ንቁጽሪ #96774 ሽልማት ኣረጋግጽ

ኣብ A' Design Award ርአዮ ጋዜጣዊ መግለጺ ባጅ ሽልማት

ሕብርታት

እቲ ዲዛይን

ብዛዕባ Naked Castle 視覚指標ስርዓት

ኔከድ ካስል (Naked Castle) ኣብ ሞጋንሻን ዝርከብ ታሪኻዊ ካስል ሆተል ንምግልጋል ዝተሰርሐ ናይ ምልክታት ስርዓት እዩ። እዚ ንድፍ እዚ ናይ ኮት ኦፍ ኣርምስ (coat of arms) ምስ ኣርት ዲኮ (Art Deco) ኣገባብ ፊደላት ብምጽምባር ዝተዳለወ ኮይኑ፡ እቶም ጂኦሜትሪካውያን ቅርጽታትን መስመራትን ከኣ ምስቲ ወርቃዊ መጠን (golden ratio) ዝቐረበ ምጣኔ ይኽተሉ። ከም ሸሓኒ ፈረስ (hoof)፡ ዋልታን ማዕበልን ዝኣመሰሉ ብሪጣናውያን ባህርያት ኣብቲ ኮት ኦፍ ኣርምስ ተጠሚሮም ይርከቡ፡ ኣብቶም ምልክታት ከኣ ኣርማ ንጉስን ንግስትን ዘውዲ ተኸዲኖም ዝርአዩ ኣለዉ። እቲ ኮት ኦፍ ኣርምስ ብትሑት ናይ ምቁራጽ ሙቐት ብዘለዎ ማዕድን ተነዲፉ፡ ብኢድ ተለምሊሙን ተቐቢኡን ተዳልዩ። እቶም ምልክታት ከኣ ነቲ ናይ ደገ ኩነታት ኣየር እተን ኣኽራን ንምጽዋርን ዝኽእሉ ካብ ዝተሰርሑ ሓጺንን ከባቢያዊ ኣግራብን ዝተሰርሑ እዮም።

እቲ ኣፍልጦ

ብዛዕባ ናይ ሓጺን ሽልማት A' Design Award

Naked Castle 視覚指標ስርዓት ናይ ሓጺን ሽልማት A' Design Award ዝዓወተ እዩ፣ ካብ ጽቡቕ ዝተዳለዉ ፍጥረታት ዝጽበዩ ሞያውን ኢንዱስትሪኣውን ጠለባት ንዝመላኡ ጽቡቓት ዲዛይናት ዝወሃብ ክቡር ኣፍልጦ። ዘዓወቱ ሓጺን ዓቢ ክእለት፣ ልዑል ፍሉይነት፣ ክኢላዊ ርድኢትን ፈጠራዊ ዓቕምን ፈጣርዮም የርእዩ። Naked Castle 視覚指標ስርዓት ብብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን፣ ተግባራውን ሓድሽን ፍጥረት ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ሓጺን ሽልማት A' Design Award ንዝበለጹ ልምድታት ኢንዱስትሪ የጣምር፣ ምስ ፍልጠትን ተውህቦን ዝተኣሳሰሩ ብቑዓት ቴክኒካውያን ባህርያት ድማ ኣለዎ። Naked Castle 視覚指標ስርዓት ብጥንቃቐኡ ይኽበር፣ ንዓለም ዝሓሸ ቦታ ክትኸውን ዝሕግዙ ምምሕያሻት መዓርግ ህይወት ንምቕራብ ድማ ዝተዳለወ እዩ።

ድሕሪ እቲ ዲዛይን

ናይ ፕረስ ኪት

ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።

ፍሉያት ባህርያት: The coat of arms and the Art Deco style signage system emphasize the match of geometric figures and lines. All the lines are close to the golden ratio according to precise calculation. The signages combine the experience of the naked founder and the scenery of Moganshan, which shows the lifestyle of immersing in nature and the pure pleasure of life instead of being just signage.
ዓቐንን ማዕሸግን: The coat of arms:1165(w)*1640(h)*100(d);
Weathervane:1370(w)*1600(h)*1050(d) ;
Wayfinding on street lamp:1420(w)*3500(h)*1420(d);
Village rooms plats:350(w)*700(h)*20(d);
Restaurant doorplate:110(w)*75(h)*35(d) .
መለለዪታት: Signage,Way finding,VI，Hotel Logo，graphics
ናይ ምፍራይ ቴክኖሎጂ: The coat of arms took shape in the manuscript. We then poured low melting point metal into an equal ratio bed die made of hand-carved wood in mold casting. At last, it was hand polished and colored according to the color and history of the castle. The signage in the castle adopt forged iron and local wood as the material, which makes them durable in outdoor environments.
ናይ ዲዛይን ብድሆ: 1.On-site investigation and location of signages
The castle is built on the mountain with a steep slope, which is a demanding work environment for designers as they have to walk back and forth to choose the best location of the signages.
2.Signage fabrication and material handling
As the castle is located on the mountaintop, we use local Wukang stone in signage fabrication. The wood and iron used are also bought and processed in the local area, adding elements with local characteristics to the castle while saving the cost on material handling.
ምርምር: The naked Castle once had two legendary owners, whose stories were merged in the design of the coat of arms. In 1910, Dr Duncan Main built a European style castle villa (the predecessor to the Castle at naked Castle), which was later brought by patriot Zhang Jingjiang in 1932. The colour of the signages gets the inspiration from the natural scenery of Moganshan. Due to the climate on the mountaintop, stones, cast irons, and anticorrosive wood are taken as the main materials of the signs to adopt to the local environment.
ምንጪ ሓሳብ: The design of the signage system gets inspiration from Art Deco style of European style castle that gives consideration to both raw and elegant architectural styles. British style elements like hoof, shield, and streamer are well merged in the coat of arms. The icons of king and queen wearing crowns are applied to the signage as well. Each letter and number on the signage adopts double lines as part of the decoration.
ናይ ፕሮጀክት ግዜ: The project started in April 2016 and was completed in June 2017, including a 6-month on-site investigation which gives inspiration to the design team.
ናይ ስርሒት ፍሰት: The signage system is integrated into the style of the naked Castle. From the conflict and fusion of different styles, cultures and ages, one can find the castle gives consideration to both raw and elegant architectural styles. As a convergence of spirits and memories, the coat of arms shows the tourists the stories behind over a hundred years history of the naked Castle and the changes of Moganshan. The stone castle with a sleek design is like an introverted beauty standing on the top of Moganshan.
ኣባላት ጋንታ: Lisa Zhou
Dylan Zhu