UltiSante Brand Identity Marka Şahsyýeti by JBBC Branding Consultancy is a highly esteemed winner of the very prestigious 2020 A' Design Award Bürünç Baýragy in Grafika, Illýustrasiýa we Wizual Aragatnaşyk Dizaýny Competition Category.

BürünçGrafika· 2020

UltiSante Brand Identity Marka Şahsyýeti

by JBBC Branding Consultancy

Client: JBBC Branding Consultancy

A' Design Award Bürünç Baýragy Winner in Grafika Category

12,318

Verified Award Winner

Verify Award Status for #101047

View at A' Design Award Press Release Award Badge

Colors

The Design

About UltiSante Brand Identity Marka Şahsyýeti

UltiSante uzak möhletli kliniki barlaglara esaslanýan saglyk önümi üçin döredilen marka şahsyýetidir. Bu şahsyýet ylmy täzeçilligi adamlar hakyndaky aladalar bilen bilelikde beýan edýär. Ýaşyl reňk çuň çal reňk bilen utgaşdyrylyp, täzeçillik we durmuşyň nuruny aňladýar. Ýaşyl öwüşgin çuň çal örtügiň içinden peýda bolup, önümiň esasy düzüm bölegini görkezýär. Altyn jikme-jiklikler abraý duýgusyny goşup, reňk geçişi bolsa has gowy saglyga tarap dowam edýän ýoly beýan edýär. Bu şahsyýet bukja, çyra, diwar we katalog ýaly serişdelerde ulanylýar.

The Recognition

About the A' Design Award Bürünç Baýragy

UltiSante Brand Identity Marka Şahsyýeti A' Design Award Bürünç Baýragynyň ýeňijisidir; bu döredijilik, ussatlyk we ýiti akyl bilen tapawutlanýan tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Bürünç ýeňijileri dizaýnerleriniň giň tejribesini, hyýalyny we tapawutlylygyny tassyklaýan örän ussat we geň galdyryjy derejede döredijilikli eserlerdir. UltiSante Brand Identity Marka Şahsyýeti uly baha berilýän, haýran galynýan we söýülýän, üns çekiji derejede hünärmenlikli we täzelikçi zat bolmagy garaşylýar. A' Design Award Bürünç Baýragyny gazanan bu dizaýn sungatda, ylymda, dizaýnda we tehnologiýada iň oňat tejribeleri öz içine alýar we jikme-jiklige edýän üni bilen ajaýypdyr. UltiSante Brand Identity Marka Şahsyýeti zerurlyklary ajaýyp derejede kanagatlandyrýar, isleglere degýär, duýgulary özüne çekýär we gyzyklanmany çekýär.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: JBBC created the brand identity presenting the concept of scientific innovation and human care for the product with the key component found by Prof. Wang, according to his clinical research in cancer treatment field for 40 years. Prof. Wang believed the key component can improve the environment of human body and make self cure happen, leading all mankind to the ultimate health.
Dimensions & Packaging: Envelope: W230 x H120mm
Light: W400 x H560mm
Wall: W4500 x H2700mm
Catalog: W210 x H297mm
Tags: Brand Identity, Human Health, Innovation, Caring for human being, UltiSante
Production Technology: At the moment brand identity items were received, the hint of warmth, hope and sincere invitation to better life were design to delivered. The green color with the contract to deep gray inferred to successful innovation and the light of life, which penetrated slightly from inside of the deep gray envelop, showing the key component of human ultimate health brought to people. Green color slightly differs from the color people used to see in the nature and the gold gave the hint about the prestige of life. The color gradient expressed the ongoing process toward the ultimate health. Multiple concept was mixed here like entrance and spread, rational and sensitivity, giving the contrast to gain more focus.
Design Challenge: Balance among feelings of human care, the nature and innovation
Inspiration: "By creating a new category in medical field, what we are bringing to people is hope and new concept toward ultimate health for all mankind. Our ultimate goal is to free people from medicine for chronic diseases and make our body capable of cure by itself. We hope more people can join us and have more contribution to this area" said by Prof. Wang, a high profile surgeon in cancer treatment in Taiwan.
Project Duration: The project started in May 2019 and finished in Oct 2019 in Taiwan.
Operation Flow: The message delivered here was the new concept and invitation to ultimate health. Feelings of care, warmth, innovation, uniqueness, and prestige were brought to users by brand identity items.
Patents: Copyrights belong to Jblossom Branding Consultancy Co., Ltd., 2019.
Team Members: Director: Jiunguo Yu
Designer: Huiyu Zhuang
Image Credits: Jblossom Branding Consultancy Co., Ltd