Lei Shing Hong Forest Food Court Diwar Sungaty we Brendiň Keşbi by Jansword Zhu

Lei Shing Hong Forest Food Court Diwar Sungaty we Brendiň Keşbi by Jansword Zhu is a highly esteemed winner of the very prestigious 2020 A' Design Award Kümüş Baýragy in Grafika, Illýustrasiýa we Wizual Aragatnaşyk Dizaýny Competition Category.

KümüşGrafika· 2020

Lei Shing Hong Forest Food Court Diwar Sungaty we Brendiň Keşbi

by Jansword Zhu

Client: Jansword zhu

A' Design Award Kümüş Baýragy Winner in Grafika Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Lei Shing Hong Forest Food Court Diwar Sungaty we Brendiň Keşbi

Forest Food Court Pekinde meşhur ýapon binagäri Kuma Kengo tarapyndan tasarlanan ofis binasynda ýerleşýän naharhana meýdançasydyr. Binanyň esasy konsepsiýasy "Şäherdäki tokaý"dyr. Brendleşdiriş we 6m*150m ululykdaky ägirt uly diwar sungaty şu konsepsiýadan döredi. Göwnüçökgüji grafika we erkin çyzgylar resmi ofis binasynyň içinden rahat, organiki we şäher akymyny geçirýär. Ýarym-abstrakt illýustrasiýa ofisiň atmosferasyny deňagramlaşdyrdy we aşa çagalaň ýa-da mähirli bolmakdan saklandy.

The Recognition

About the A' Design Award Kümüş Baýragy

Lei Shing Hong Forest Food Court Diwar Sungaty we Brendiň Keşbi A' Design Award Kümüş Baýragynyň ýeňijisidir; bu owadan, belent we täsirli ýokary derejeli dizaýnlara berilýän adatdan daşary abraýly ykrarnamadyr. Kümüş ýeňijileri dizaýnerleriniň ajaýyp bilimini, zehinini we ýiti aňyny görkezýän aşa ýalpyldawuk we örän döredijilikli eserlerdir. Lei Shing Hong Forest Food Court Diwar Sungaty we Brendiň Keşbi ajaýyp, nusgalyk, üns çekiji derejede hünärmenlikli we çuňňur täzelikçi eser bolmagy garaşylýar. A' Design Award Kümüş Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine peýda berýän we ony öňe sürýän örän üns çekiji, haýran galynýan oýlap tapyşdyr. Lei Shing Hong Forest Food Court Diwar Sungaty we Brendiň Keşbi köpüň gabanjyna sezewar bolýan, isleglerimizi oýarýan, oňyn duýgulary getirýän we haýranlyk we geň galmagy döredýän eserdir.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Forest Food Court is a food court located in the office building designed by Famous Japanese architect Kuma Kengo in Beijing. The core concept of the architecture is “Forest in the city.” The branding and the 6m*150m huge wall art emerged from the concept. Delightful graphics and loosing strokes bring a relax, organic yet urban flow through the serious office building. The sub-abstract illustration balanced the atmosphere of the office and avoid of been too childish or cute.
Dimensions & Packaging: 6m*150m (Wall Art)
Tags: Food, Urban, Wall art, estate, forest, bird, Food Court, Green, Kuma Kengo
Production Technology: Ai Software, sub-transparent glass foil
Design Challenge: To avoid the illustration to be too childish, while keeps it vigorous and vivid.
Research: The interview of Clients and people work in the office.
Inspiration: Though the building has a concept of city garden and was facing a sunken garden, the atmosphere of the office is a bit serious. So that the client hope to balance the atmosphere with Delightful visuals yet not too childish. Beijing is a city has a long winter. And with a temperate climates, it is hard to see any tropical plants or scenery in the city. We hope the tropical sub-abstract illustration can make people happier. The result is obvious: even the people lives surrounds gathers.
Project Duration: The project started in May 2019 and finished in August 2019 in Beijing.
Operation Flow: One-side transparent material has been used for the wall art, as for not sheltering sunshine inside.
Patents: Copyrights belong to Lei Shing Hong & Jansword Zhu .
Team Members: Art Director: Jansword Zhu
Designer: Sola Wang
Designer:Yuan Wang
Account Manager: Jinn Liu
Consultant: Lam Lin
Illustration: Jansword Zhu