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Freeze Öwrülýän Şaý-sepler Toplumy by Irina Burtseva

Freeze Öwrülýän Şaý-sepler Toplumy by Irina Burtseva is a highly esteemed winner of the very prestigious 2021 A' Design Award Bürünç Baýragy in Şaý-sep Dizaýny Competition Category.


BürünçŞaý-sep· 2021

Freeze Öwrülýän Şaý-sepler Toplumy

by Irina Burtseva

Client: Irina Burtseva

A' Design Award Bürünç Baýragy Winner in Şaý-sep Category

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Colors

The Design

About Freeze Öwrülýän Şaý-sepler Toplumy

Freeze - brош, gulakhalka ýa-da medalýon hökmünde dakylyp bilinýän öwrülýän şaý-sepler toplumydyr. Alty burçly esasy bölek dört dürli nagyşly magnit gulplukdan ybarat bolup, ol dört görnüşli inçe titan plastinka bilen utgaşdyrylyp bilner. Iňňe bölegi broşa öwürýär, ilik bolsa medalýon ýa-da gulakhalka hökmünde ulanmaga mümkinçilik berýär. Jemi kyrk sekiz utgaşma mümkindir. Kümüş bölekler sanly usulda modellenip, çap edilip, guýlup we ýalpyldadylyp taýýarlanýar. Titan bölekler bolsa lazer bilen kesilip, ýalpyldadylyp we anodlanýar. Alty burçly şekiller tebigatda duş gelýän gar taneleriniň dürlüliginden ylham alýar.

The Recognition

About the A' Design Award Bürünç Baýragy

Freeze Öwrülýän Şaý-sepler Toplumy A' Design Award Bürünç Baýragynyň ýeňijisidir; bu döredijilik, ussatlyk we ýiti akyl bilen tapawutlanýan tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Bürünç ýeňijileri dizaýnerleriniň giň tejribesini, hyýalyny we tapawutlylygyny tassyklaýan örän ussat we geň galdyryjy derejede döredijilikli eserlerdir. Freeze Öwrülýän Şaý-sepler Toplumy uly baha berilýän, haýran galynýan we söýülýän, üns çekiji derejede hünärmenlikli we täzelikçi zat bolmagy garaşylýar. A' Design Award Bürünç Baýragyny gazanan bu dizaýn sungatda, ylymda, dizaýnda we tehnologiýada iň oňat tejribeleri öz içine alýar we jikme-jiklige edýän üni bilen ajaýypdyr. Freeze Öwrülýän Şaý-sepler Toplumy zerurlyklary ajaýyp derejede kanagatlandyrýar, isleglere degýär, duýgulary özüne çekýär we gyzyklanmany çekýär.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This project represents jewellery constructor set which can be transformed to a brooch, earrings or pendant.
Magnetic lock in the center has 4 different patterns and can be combined with 4 types of delicate titanium plate. This snowflake can be combined with needle to be worn as brooch, or with a tab to be worn as pendant or earrings.
Design can be transformed multiple times into 48 possible combinations.
Tags
transformer, magnetic, snowflake, jewellery, design
Production Technology
Materials: silver, titanium, neodymium magnets.
Silver parts were 3D constructed, printed and casted. Then polishing and assembling.
Titanium part were laser cuts, polished and anodised.
Inspiration
Originally this collection was inspired by the diversity of snowflakes. It's impossible to count variety of these nature-made fractals. So designer wanted to create something that can be transformed many times and each combination can be different.
Original form of every snowflake is hexagon, so the core element has hexagon form as well.
Project Duration
The project started in November 2018 and finished in January 2019 in Moscow
Image Credits
Image #1,2,3,5 Photographer Irina Burtseva
Image #4. Photographer Ilya Lokshin, model Irina Burtseva

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