Save Calendar Esasy wezipesi: Kalendar illýustrasiýasy by Mengjia Li

Save Calendar Esasy wezipesi: Kalendar illýustrasiýasy by Mengjia Li is a highly esteemed winner of the very prestigious 2021 A' Design Award Kümüş Baýragy in Grafika, Illýustrasiýa we Wizual Aragatnaşyk Dizaýny Competition Category.

KümüşGrafika· 2021

Save Calendar Esasy wezipesi: Kalendar illýustrasiýasy

by Mengjia Li

Client: Northeastern University

A' Design Award Kümüş Baýragy Winner in Grafika Category

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Verified Award Winner

Verify Award Status for #119152

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Colors

The Design

About Save Calendar Esasy wezipesi: Kalendar illýustrasiýasy

Save Calendar – iýmiti tygşytlamak temasyndaky kalendar üçin döredilen illýustrasiýalar toplumydyr. Illýustrasiýalar oba meýdanyny ýaz, tomus, güýz we gyş dört paslynda görkezýär. Reňkler her pasyl bilen üýtgeýär, şonuň üçin dört döwri biri-birinden aňsatlyk bilen tapawutlandyryp bolýar. Hytaý stilindäki simmetrik kompozisiýa şekillere döwrebap görnüş berýär. Aý we pasyl maglumatlary her sahypanyň ýokarsynda ýerleşdirilýär. Suratlar kompýuter programma üpjünçiligi bilen ýasaldy we 800-e 800 millimetr ölçegde çap edildi. Toplum daýhanlaryň agyr zähmetini görkezýär we adamlara iýmite gadyr goýmagy ýatladýar.

The Recognition

About the A' Design Award Kümüş Baýragy

Save Calendar Esasy wezipesi: Kalendar illýustrasiýasy A' Design Award Kümüş Baýragynyň ýeňijisidir; bu owadan, belent we täsirli ýokary derejeli dizaýnlara berilýän adatdan daşary abraýly ykrarnamadyr. Kümüş ýeňijileri dizaýnerleriniň ajaýyp bilimini, zehinini we ýiti aňyny görkezýän aşa ýalpyldawuk we örän döredijilikli eserlerdir. Save Calendar Esasy wezipesi: Kalendar illýustrasiýasy ajaýyp, nusgalyk, üns çekiji derejede hünärmenlikli we çuňňur täzelikçi eser bolmagy garaşylýar. A' Design Award Kümüş Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine peýda berýän we ony öňe sürýän örän üns çekiji, haýran galynýan oýlap tapyşdyr. Save Calendar Esasy wezipesi: Kalendar illýustrasiýasy köpüň gabanjyna sezewar bolýan, isleglerimizi oýarýan, oňyn duýgulary getirýän we haýranlyk we geň galmagy döredýän eserdir.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: By showing the changes of the four seasons in the field, combining the field scenery with the calendar modeling, exploring the Chinese fashion and charm, thus creating illustration design works with modern design flavor and national characteristics.
Dimensions & Packaging: Printing illustrations:800mm (H) x 800mm (W) (sheet size), Data size:1800mm (H) x 1800mm (W), 300dpi, cmyk.
Tags: Economy, field, seasons change, illustration design, Chinese style
Production Technology: Draw a series of illustrations and expressions by computer software. It is produced by high-level printing and manufacturing technology to show the details of beautiful and exquisite illustrations.
Design Challenge: The difficulty lies in accurately grasping the characteristics of the four seasons in the field, combining the scenery of the four seasons with the color change, and accurately distinguishing the four seasons by color, so as to shape the modern aesthetic feeling.
Research: Starting from the four seasons of the field, it is depicted by the expression technique of national tide style. Taking the changes of the fields in spring, summer, autumn and winter as the breakthrough point, the gifts of the fields to people are reflected through the pictures. The month and season information is added at the top of the screen to further highlight the theme of frugal calendar and remind people to cherish food.
Inspiration: It is the traditional virtue of the Chinese nation to practise economy and oppose waste. However, with the development of the era of consumer economy, waste phenomena emerge one after another. Starting from saving food, this set of works reflects the hard work of farmers by showing the four seasons of the field, so as to awaken people's gratitude for food.
Project Duration: In Shenyang, a major agricultural product producing province, in 2020 .
Operation Flow: This design takes the changes of the four seasons of the field as the breakthrough point to create a series of illustrations. The symmetrical composition with strong Chinese flavor enhances the visual impact of the picture and attracts people's aesthetic interest with high aesthetic effect.
Team Members: Art Director: Huo Kai, designer: Li Mengjia
Image Credits: Image #1 : Li Mengjia, 2020
Image #2 : Li Mengjia, 2020
Image #3 : Li Mengjia, 2020
Image #4 : Li Mengjia, 2020
Image #5 : Li Mengjia, 2020