Destroy Esasy Funksiýasy: Jemgyýetçilik Abadançylyk Plakaty by Lin Lin

Destroy Esasy Funksiýasy: Jemgyýetçilik Abadançylyk Plakaty by Lin Lin is a highly esteemed winner of the very prestigious 2021 A' Design Award Bürünç Baýragy in Grafika, Illýustrasiýa we Wizual Aragatnaşyk Dizaýny Competition Category.

BürünçGrafika· 2021

Destroy Esasy Funksiýasy: Jemgyýetçilik Abadançylyk Plakaty

by Lin Lin

Client: Lin Lin

A' Design Award Bürünç Baýragy Winner in Grafika Category

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Verified Award Winner

Verify Award Status for #120031

View at A' Design Award Press Release Award Badge

Colors

The Design

About Destroy Esasy Funksiýasy: Jemgyýetçilik Abadançylyk Plakaty

Kitap Teksti: Weýran etmek, tebigaty we ýabany tebigaty goramagy höweslendirmek üçin döredilen jemgyýetçilik abadançylyk plakatydyr. Plakat, birnäçe elementi bitewi bir silueta birleşdirýän grafiki gaýtadan gurluşy ulanýar. Diňe pandanyň bir bölegi görkezilýär, şeýlelikde tomaşaçylar Geştalt psihologiýasynyň ýörelgelerine eýerip, haýwanyň bütewiligini akyl taýdan tamamlaýarlar. Kompozisiýada diňe ak we gara reňkler ulanylyp, bu oňa güýçli wizual täsir berýär. Plakadyň ölçegi 210 gözenek 297 millimetrdir. Weýran etmek, elektron görnüşde onlaýn ýaýradylýar we şeýle-de ýelmeşýän ýazgylara ýa-da surat kagyzyna çap edilip bilner.

The Recognition

About the A' Design Award Bürünç Baýragy

Destroy Esasy Funksiýasy: Jemgyýetçilik Abadançylyk Plakaty A' Design Award Bürünç Baýragynyň ýeňijisidir; bu döredijilik, ussatlyk we ýiti akyl bilen tapawutlanýan tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Bürünç ýeňijileri dizaýnerleriniň giň tejribesini, hyýalyny we tapawutlylygyny tassyklaýan örän ussat we geň galdyryjy derejede döredijilikli eserlerdir. Destroy Esasy Funksiýasy: Jemgyýetçilik Abadançylyk Plakaty uly baha berilýän, haýran galynýan we söýülýän, üns çekiji derejede hünärmenlikli we täzelikçi zat bolmagy garaşylýar. A' Design Award Bürünç Baýragyny gazanan bu dizaýn sungatda, ylymda, dizaýnda we tehnologiýada iň oňat tejribeleri öz içine alýar we jikme-jiklige edýän üni bilen ajaýypdyr. Destroy Esasy Funksiýasy: Jemgyýetçilik Abadançylyk Plakaty zerurlyklary ajaýyp derejede kanagatlandyrýar, isleglere degýär, duýgulary özüne çekýär we gyzyklanmany çekýär.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a thought-provoking poster design for public welfare. The biggest difference from other posters is the use of graphic reconstruction to show multiple elements. It achieves a visual integration at multiple levels, expressing deep meaning with visual language, and it has strong visual impact.
Dimensions & Packaging: 210mm×297mm
Tags: Panda, poster, public welfare, environmental protection, ecology
Production Technology: Posters are mainly distributed electronically through the Internet, or printed posters are made by producing adhesive stickers and photo paper.
Design Challenge: The most difficult part in the design process is to use simple visual language to express deep meaning. Designers skillfully use silhouette to recombine various elements and transform them into new graphics, which endows them with deep meaning and makes them easy to identify and spread.
Research: In the process of conception, it takes a lot of energy to consider the combination, composition and color use. We try our best to make the design the most refined, so that the central idea of the poster can be conveyed more directly and the impact of the picture is stronger.
Inspiration: Behind the inspiration is the designer's long-term attention to the subject of getting along with the natural environment. However, with the plunder of nature by human beings, the homes of animals are destroyed, and the precious species are becoming increasingly rare. As a national treasure of China, the designer hopes to appeal to human beings to cherish natural resources and protect the environment through the cute image of panda.
Project Duration: The project was conceived in Guangdong, China in February 2020, completed in March 2020, and publicly announced in Guangdong, China in March 2020.
Operation Flow: When people see the poster, they first see the part of the panda but not the whole panda.The designer uses Gestalt psychology to make people construct Gestaltism in their hearts when they look at it, so when they see a part of the panda, they can associate it with the whole. The combination of black and white colors has a strong visual impact and brings a stronger inner shock.
Team Members: Lin Lin