Thirty Years Anniversary Marka Şaýasy by Salvita Bingelyte

Thirty Years Anniversary Marka Şaýasy by Salvita Bingelyte is a highly esteemed winner of the very prestigious 2021 A' Design Award Demir Baýragy in Grafika, Illýustrasiýa we Wizual Aragatnaşyk Dizaýny Competition Category.

DemirGrafika· 2021

Thirty Years Anniversary Marka Şaýasy

by Salvita Bingelyte

Client: Salvita Design

A' Design Award Demir Baýragy Winner in Grafika Category

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Verified Award Winner

Verify Award Status for #120942

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Colors

The Design

About Thirty Years Anniversary Marka Şaýasy

Otuz Ýyllyk Ýubileý — Litwa bilen Germaniýanyň arasyndaky diplomatik gatnaşyklaryň dikeldilmeginiň otuz ýyllygyny bellemek üçin döredilen marka şaýasydyr. Emblema otuz sanyny öne çykaryp, iki sanyny her ýurduň baýdagynyň reňkleri bilen utgaşdyrýar. Has uly ulanylyşlarda nol san kesilýär, şeýlelikde ýerleşdiriliş arassa bolup galýar, tekst okalyklygyny saklaýar we şekil grafiki element hökmünde işleýär. Käsäniň üstünde tutawajy kesilen noly tamamlaýar. Ak fonda reňkli belgiler görünýänligini ýokarlandyrýar. Bu şaýa jemgyýetçilik çärelerini we aragatnaşygy gurşap alýar.

The Recognition

About the A' Design Award Demir Baýragy

Thirty Years Anniversary Marka Şaýasy A' Design Award Demir Baýragynyň ýeňijisidir; bu gowy dizaýn edilen eserlerden garaşylýan hünär we senagat talaplaryny kanagatlandyrýan gowy dizaýnlara berilýän abraýly ykrarnamadyr. Demir ýeňijileri döredijileriniň uly başarnygyny, ýokary ugurlaşygyny, hünärmen düşünjesini we döredijilik ukybyny görkezýär. Thirty Years Anniversary Marka Şaýasy uly baha berilýän, haýran galynýan we söýülýän, amaly we täzelikçi eser bolmagy garaşylýar. A' Design Award Demir Baýragyny gazanan bu dizaýn pudagyň iň oňat tejribelerini birleşdirýär we bilim we zehin bilen baglanyşykly ukyply tehniki aýratynlyklara eýedir. Thirty Years Anniversary Marka Şaýasy jikme-jikligi üçin hormatlanylýar we dünýäni has gowy ýere öwürmäge kömek edýän ýaşaýyş hilini gowulandyrýan zatlary hödürlemek üçin dizaýn edilendir.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The logo was created for the German Embassy in Vilnius in order to mark their 30 year anniversary of restored diplomatic relations between Lithuania and Germany. The logo tells a story of two countries who have developed close relations. It is shown by highlighting the number 30 and combining it with the flag from each country.
Dimensions & Packaging: To enhance the visibility of the logo, it was decided to use colored signage on a white background.
Tags: Anniversary, logo, signage, visual identity, branding, graphic design, Salvita Bingelyte, Salvita Design, Lithuania, Germany
Production Technology: Using a larger logo, it came down to a cropped number zero because it does not overload the layout, maintaining good readability and creating a nice graphic element. There was also playful use of the cropped zero on a mug, using the handle of the mug to complete the zero.
Design Challenge: To create a successful logo expression of the friendship between Lithuania and Germany.
Research: Inspired by the flags of the two states, a modern, stylish and recognizable corporate anniversary emblem was created to visibly frame public events and projects. It will be used by the German Embassy in Lithuania in its external communication throughout 2021.
Inspiration: Lithuania and Germany are connected by a long, rich history. Bilateral relations between the two states existed from 1918 and again since 1991 when Germany recognized the reestablished independence of Lithuania and diplomatic relations were restored.
Project Duration: Started in January 2021 and finished February 2021 in Vilnius, Lithuania.
Operation Flow: The logo not only commemorates the 30 years of restored bilateral friendship and cooperation, but also looks ahead, towards a common future. The merged numbers are like looking through glasses, upon a road with two different countries headed together in the same direction.
Image Credits: Erin Hope Stevens (Copywriter)