Xing Yun Shu Süýji Marka Şahsyýeti by Bingying Liu

Xing Yun Shu Süýji Marka Şahsyýeti by Bingying Liu is a highly esteemed winner of the very prestigious 2023 A' Design Award Bürünç Baýragy in Grafika, Illýustrasiýa we Wizual Aragatnaşyk Dizaýny Competition Category.

BürünçGrafika· 2023

Xing Yun Shu Süýji Marka Şahsyýeti

by Bingying Liu

Client: Shijiazhuang luoshanqi foods co., ltd

A' Design Award Bürünç Baýragy Winner in Grafika Category

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Verified Award Winner

Verify Award Status for #145021

View at A' Design Award Press Release Award Badge

Colors

The Design

About Xing Yun Shu Süýji Marka Şahsyýeti

Xing Yun Shu, süýji önümçiligi bilen meşgullanýan kompaniýa üçin döredilen marka şahsyýetidir. Dizaýn, hytaý medeniýetinde bar bolan bagt we ýagşylyk düşünjesini täze wizual dil arkaly beýan edýär. Ykjam nokatlardan, çyzyklardan we tekizliklerden düzülen abstrakt şekiller çylşyrymly hytaý nagyşlarynyň ornuny tutýar, ýönekeýleşdirilen formalar bolsa ýene-de bagt we rowaçlyk manysyny özünde saklaýar. Baýramçylyk äheňli gyzyl we ýaşyl reňkleriň sazlaşygy hytaý harplary bilen utgaşdyrylyp, ýörelgä täze bir keşp berilýär. Maksat, süýji markasyna bolan mähirli we oňyn duýgyny döretmekden ybaratdyr.

The Recognition

About the A' Design Award Bürünç Baýragy

Xing Yun Shu Süýji Marka Şahsyýeti A' Design Award Bürünç Baýragynyň ýeňijisidir; bu döredijilik, ussatlyk we ýiti akyl bilen tapawutlanýan tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Bürünç ýeňijileri dizaýnerleriniň giň tejribesini, hyýalyny we tapawutlylygyny tassyklaýan örän ussat we geň galdyryjy derejede döredijilikli eserlerdir. Xing Yun Shu Süýji Marka Şahsyýeti uly baha berilýän, haýran galynýan we söýülýän, üns çekiji derejede hünärmenlikli we täzelikçi zat bolmagy garaşylýar. A' Design Award Bürünç Baýragyny gazanan bu dizaýn sungatda, ylymda, dizaýnda we tehnologiýada iň oňat tejribeleri öz içine alýar we jikme-jiklige edýän üni bilen ajaýypdyr. Xing Yun Shu Süýji Marka Şahsyýeti zerurlyklary ajaýyp derejede kanagatlandyrýar, isleglere degýär, duýgulary özüne çekýär we gyzyklanmany çekýär.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The brand image of XingYunShu is attempting to convey the concept of "luck " of Chinese traditional culture with novel visual language.
Tags: Luck，Fashion，Youth，Dessert，Imagine
Design Challenge: expressing all kinds of luck by an abstract diagram can stimulate consumers' good feelings to the brand .
Inspiration: The brand image of XingYunShu is attempting to convey the concept of luck of Chinese traditional culture with novel visual language. The traditional and lucky combination of red and green ,with the explanation of psychology, expressing all kinds of luck by an abstract diagram can stimulate consumers' good feelings to the brand .
Project Duration: The project was started in Shijiazhuang in May 2022 and completed in September 2022.

Read the Press Release