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A Inc Korporatiw Şahsyýet by Yu Morisawa

A Inc Korporatiw Şahsyýet by Yu Morisawa is a highly esteemed winner of the very prestigious 2023 A' Design Award Demir Baýragy in Grafika, Illýustrasiýa we Wizual Aragatnaşyk Dizaýny Competition Category.


DemirGrafika· 2023

A Inc Korporatiw Şahsyýet

by Yu Morisawa

Client: A Inc

A' Design Award Demir Baýragy Winner in Grafika Category

10,237

Verified Award Winner

Verify Award Status for #145279

Colors

The Design

About A Inc Korporatiw Şahsyýet

A Inc — Tokioda ýerleşýän kompaniýa üçin döredilen korporatiw şahsyýet maksatnamasydyr. Şahsyýet, reňkli zolaklardan emele gelen ýeke-täk "A" harpynyň daşyndan gurlupdyr. Zolaklar kompaniýa bilen baglanyşykly her bir adamyň energiýasyny we mümkinçiligini aňladýar. Bir-biriniň üstünden geçýän zolaklar kompaniýanyň dürli isleg-arzuwlaryň üsti bilen nähili şekillenýändigini görkezýär. Şahsyýet wizit kartlarynda we konwertlerde ulanylýar, her bir adam özüne halaýan reňkini saýlap bilýär. Konwertleriň reňkleri alyjylara laýyklykda saýlanyp bilner. Logotip, güýçli reňkleri äsgeretmez ýaly boldur edilip basylandyr.

The Recognition

About the A' Design Award Demir Baýragy

A Inc Korporatiw Şahsyýet A' Design Award Demir Baýragynyň ýeňijisidir; bu gowy dizaýn edilen eserlerden garaşylýan hünär we senagat talaplaryny kanagatlandyrýan gowy dizaýnlara berilýän abraýly ykrarnamadyr. Demir ýeňijileri döredijileriniň uly başarnygyny, ýokary ugurlaşygyny, hünärmen düşünjesini we döredijilik ukybyny görkezýär. A Inc Korporatiw Şahsyýet uly baha berilýän, haýran galynýan we söýülýän, amaly we täzelikçi eser bolmagy garaşylýar. A' Design Award Demir Baýragyny gazanan bu dizaýn pudagyň iň oňat tejribelerini birleşdirýär we bilim we zehin bilen baglanyşykly ukyply tehniki aýratynlyklara eýedir. A Inc Korporatiw Şahsyýet jikme-jikligi üçin hormatlanylýar we dünýäni has gowy ýere öwürmäge kömek edýän ýaşaýyş hilini gowulandyrýan zatlary hödürlemek üçin dizaýn edilendir.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
I handled the corporate design for A Inc.
The limitless energy and potential of every A Inc employee is expressed using a range of colors. The striped pattern for the letter A of the logo is a visual expression of how the company is formed by an overlapping combination of all those individuals.
Dimensions & Packaging
Business card
Width91mm, Height55mm

Envelope
Width235mm, Height120mm
Tags
limitless energy, potential, a range of colors, stripes, diversity
Production Technology
In applying the design, people can choose their favorite color for business cards and multiple envelope colors can be matched with recipients. The colors have a strong emphasis, so the logo is embossed for subtlety.
Design Challenge
Design a single letter A as a logo.
Research
I try to keep things simple, clear, and emotional.
Also, we design the meaning of the corporate.
Inspiration
Using a single A in the logo creates a sense of presence that embodies A Inc's vision illuminating people's potential and mission for a world that believes in the power of what people like.

The meanings invested in the logo are

1.Stripes signify the energy and potential of everyone involved with A Inc.
2. The A is an accumulation of multiple stripes.
3. A Inc takes shape through the power of its diversity of preferences.
Project Duration
Completed in Tokyo in 2020. Since then, we have continued to refine it.
Operation Flow
Understanding of identity
Company motivation
Visualization of company image
recruiting
Image Credits
Photographer / Ryo Yasumoto

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