Mission Sleep Fitness Yzyna Gaýtarmak Kampaniýasy by Jisoo Sim

Mission Sleep Fitness Yzyna Gaýtarmak Kampaniýasy by Jisoo Sim is a highly esteemed winner of the very prestigious 2023 A' Design Award Bürünç Baýragy in Mahabat, Marketing we Aragatnaşyk Dizaýny Competition Category.

BürünçMahabat· 2023

Mission Sleep Fitness Yzyna Gaýtarmak Kampaniýasy

by Jisoo Sim

Client: Eight Sleep

A' Design Award Bürünç Baýragy Winner in Mahabat Category

33,019

Verified Award Winner

Verify Award Status for #146802

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Mission Sleep Fitness Yzyna Gaýtarmak Kampaniýasy

Sekiz uky 2022-nji ýyl ukyda başlady: Mission uky fitnesi. Bu, sekiz uky & # 039; ýyllyk gaýtalama kampaniýasynda, agzalar 2022-nji ýyldaky ähli uky maglumatlaryny galaktiki dizaýnda görüp bilerler. Agzalary maglumatlary programmada hekaýa hökmünde görkezdiler we ähli saglyk we uky ölçeglerine esaslanyp alan täsin awatarlaryny paýlaşmak üçin mümkinçilikleri bardy. Dizaýnerleriň ýüzbe-ýüz bolýan esasy kynçylygy, ylma wepaly bolmak we islendik daşary ýurtlynyň düşünmegi üçin aç-açan dil bolmak bilen, uky we saglyk maglumatlary gyzykly we özüne çekiji görnüşde kontekstleşdirmekdi.

The Recognition

About the A' Design Award Bürünç Baýragy

Mission Sleep Fitness Yzyna Gaýtarmak Kampaniýasy A' Design Award Bürünç Baýragynyň ýeňijisidir; bu döredijilik, ussatlyk we ýiti akyl bilen tapawutlanýan tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Bürünç ýeňijileri dizaýnerleriniň giň tejribesini, hyýalyny we tapawutlylygyny tassyklaýan örän ussat we geň galdyryjy derejede döredijilikli eserlerdir. Mission Sleep Fitness Yzyna Gaýtarmak Kampaniýasy uly baha berilýän, haýran galynýan we söýülýän, üns çekiji derejede hünärmenlikli we täzelikçi zat bolmagy garaşylýar. A' Design Award Bürünç Baýragyny gazanan bu dizaýn sungatda, ylymda, dizaýnda we tehnologiýada iň oňat tejribeleri öz içine alýar we jikme-jiklige edýän üni bilen ajaýypdyr. Mission Sleep Fitness Yzyna Gaýtarmak Kampaniýasy zerurlyklary ajaýyp derejede kanagatlandyrýar, isleglere degýär, duýgulary özüne çekýär we gyzyklanmany çekýär.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Eight Sleep, the world’s first sleep fitness company, launched their Year in Sleep 2022: Mission Sleep Fitness. This is Eight Sleep’s spin on a yearly recap campaign where members can see all their sleep data for 2022 in a galactic design.
Tags: Sleep, data, health, astronauts, review, recap, report, space
Production Technology: React, Javascript, SVG Animation for the in-app experience. And After Effects for the animation, Maya for each individual avatar design.
Design Challenge: The main challenge we faced was contextualizing sleep and health data in a fun and engaging way, while staying true to the science and being plain-language enough for any outsider to understand.
Research: For this project, we worked with the Eight Sleep data team to pull together the most interesting facts about a person’s sleep throughout the year. We built off Eight Sleep’s 2021 Year in Review campaign and took this to the next level, by adding the functionality to review your own metrics directly through the Eight Sleep app, which required a group of engineers to coordinate.
Inspiration: Mission Sleep Fitness is Eight Sleep’s spin on a yearly recap campaign. Giving users an interactive journey and a unique avatar based on their sleep metrics. We landed on a space theme to highlight the future of sleep they are currently building.
Project Duration: This project began in October 2022 and finished in December 2022.
Operation Flow: This project took place in the Eight Sleep app, and flowed similar to an Instagram story, with dynamic and custom metrics in an animated format.
Team Members: Ryan Groffie
Sabina Blankenberg
Frances Arnautou
Benjamin Doyle
Nick Xitco
Maria Salgado