ReForm Plastic Brend Şahsyýet Dizaýny by Giang Nguyen

ReForm Plastic Brend Şahsyýet Dizaýny by Giang Nguyen is a highly esteemed winner of the very prestigious 2024 A' Design Award Bürünç Baýragy in Grafika, Illýustrasiýa we Wizual Aragatnaşyk Dizaýny Competition Category.

BürünçGrafika· 2024

ReForm Plastic Brend Şahsyýet Dizaýny

by Giang Nguyen

Client: ReForm Plastic

A' Design Award Bürünç Baýragy Winner in Grafika Category

15,066

Verified Award Winner

Verify Award Status for #147036

View at A' Design Award Press Release Award Badge

Colors

The Design

About ReForm Plastic Brend Şahsyýet Dizaýny

ReForm Plastic Wýetnamda merkezi ýerleşýän, plastik galyndylar meselesini çözmäge, resmi däl galyndy işgärleriniň abadançylygyny ýokarlandyrmaga we gaýtadan işlenen plastik galyndylardan ýasalan mebel hem-de tagta öndürmek arkaly aýlawly ykdysadyýeti ösdürmäge ygrarly, jemgyýetçilik taýdan jogapkär kärhanadyr. ReForm Plastic tagtalaryna mahsus bolan özboluşly ýüzük dokumasy brend şahsyýetine çylşyrymly görnüşde goşulypdyr. Kompaniýa täze tagtalar öndürmegini dowam etdirýärkä, onuň brend aktiwleri toplamy ösýär we ösdürilýär, bu bolsa döredijilik işleri üçin dinamiki we bitewi dizaýn materiallary ýygyndysyny döredýär.

The Recognition

About the A' Design Award Bürünç Baýragy

ReForm Plastic Brend Şahsyýet Dizaýny A' Design Award Bürünç Baýragynyň ýeňijisidir; bu döredijilik, ussatlyk we ýiti akyl bilen tapawutlanýan tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Bürünç ýeňijileri dizaýnerleriniň giň tejribesini, hyýalyny we tapawutlylygyny tassyklaýan örän ussat we geň galdyryjy derejede döredijilikli eserlerdir. ReForm Plastic Brend Şahsyýet Dizaýny uly baha berilýän, haýran galynýan we söýülýän, üns çekiji derejede hünärmenlikli we täzelikçi zat bolmagy garaşylýar. A' Design Award Bürünç Baýragyny gazanan bu dizaýn sungatda, ylymda, dizaýnda we tehnologiýada iň oňat tejribeleri öz içine alýar we jikme-jiklige edýän üni bilen ajaýypdyr. ReForm Plastic Brend Şahsyýet Dizaýny zerurlyklary ajaýyp derejede kanagatlandyrýar, isleglere degýär, duýgulary özüne çekýär we gyzyklanmany çekýär.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: ReForm Plastic is a Vietnam-based social enterprise dedicated to solving the plastic waste problem, improving the livelihood of informal waste workers and promote circular economy by producing furnitures and boards from recycled plastic waste. The brand identity is built upon the surface texture the plastic boards - so as long as new boards are made, the brand asset library will keep expanding and create a “generative” and cohesive library of design materials to work with.
Tags: plastic waste, brand identity, social impact, recycled, furnitures
Design Challenge: The creative challenge for ReForm Plastic's brand identity redesign comes from the fast-growing development of the brand. ReForm Plastic opened their first pilot facility in early 2020 and has been expanding rapidly without a cohesive brand identity - this poses the challenge of redesigning without compromising the brand's image in the public eyes.
Inspiration: The design inspiration comes from the goal to create an authentic brand identity that resonates with core values of the brand as well as represents the brand products, combined with a thorough observation of the surfaces of ReForm Plastic boards. Once we know what the design should communicate, how it should be communicated, the design process became much more straight-forward.
Project Duration: The project was started in July 2021 and finished in October 2021.
Team Members: Giang Nguyen
Image Credits: Hieu Nguyen

Read the Press Release