Ge Zhang tarapyndan Namito Sungat oýunjagy keşbi

Ge Zhang tarapyndan döredilen Namito Sungat oýunjagy keşbi dizaýny Mahabat, Marketing we Aragatnaşyk Dizaýny Bäsleşik Kategoriýasynda 2023 A' Design Award Altyn Baýragy baýragynyň abraýly ýeňijisidir.

AltynMahabat· 2023

Namito Sungat oýunjagy keşbi

dizaýner: Ge Zhang

Müşderi: Ge Zhang

Mahabat Kategoriýasynda A' Design Award Altyn Baýragy Ýeňijisi

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A' Design Award-da görüň Metbugat beýannamasy Baýrak nyşany

Reňkler

Dizaýn

Namito Sungat oýunjagy keşbi hakynda

Namito täjirçilik maksatly ulanmak üçin döredilen wirtual sungat oýunjagy keşbidir. Namito şetdaly şekilli dodakly, gyzyl kömelek görnüşli saç bezegli we towşan gulaklaryna meňzeş baş bezegli gyzjagazdyr. Ol gyzyl köýnek geýip, ellerini jübüsine salyp, gözlerini ýumup durýar. Onuň öňe çykarylan dodaklary iki ýürek we X harpyny emele getirýär — bu dünýäni söýmegiň, emma erbetligi ret etmegiň alamatydyr. Bu keşp suratlarda, wideolarda, sergilerde we çap edilen önümlerde peýda bolýar. Namito ruhy dartgynlylygy azaltmaga we adamlary özleri bolmaga höweslendirmäge niýetlenendir.

Ykrar etme

A' Design Award Altyn Baýragy hakynda

Namito Sungat oýunjagy keşbi A' Design Award Altyn Baýragynyň ýeňijisidir; bu birinji derejeli, ajaýyp we tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Altyn ýeňijileri dizaýnerleriniň alymlygyny, paýhasyny we ussatlygyny görkezýän aşa täzelikçi, uzakgörüjilikli we göz gamaşdyryjy eserlerdir. Namito Sungat oýunjagy keşbi deňi-taýy ýok gymmat berýän, köp öwülýän, ugur kesgitleýän we ýadygärlik ýaly oýlap tapyş bolmagy garaşylýar. A' Design Award Altyn Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine uly peýda berýän we ony öňe sürýän ajaýyp, hormatly taslamadyr. Namito Sungat oýunjagy keşbi güýçli isleg duýgularyny döredýär, höwesi oýarýar, döredijiligi höweslendirýär we bizi haýran edýär.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: Namito is a girl with peach-shaped lips in a red mushroom hairstyle with rabbit ear-like headgear. She stands cool in a striking red dress with her hands in her pockets. She looks relaxed with her eyes closed, seeming to be kissing "goodliness" with pouted lips. Her unique pouted lips are in the shape of two hearts/ the letter "X" (love & say no), implying loving the world while refusing the bad. "Yes, or No, That is Not a Question" is her motto. She shapes an image of a city's dream pursuer.
Ölçegler we Gaplama: In commercialization, Namito has adopted such carrier forms as pictures, videos, exhibitions, and printed goods.
Bellikler: Art toy image, virtual image, modern art, mental stress reduction, psychological healing, business model, business co-branding, spiritual needs, meaning of life
Önümçilik Tehnologiýasy: Namito's prototype Portrait series belongs to the creation of IP image illustration, and the subsequent Secret Garden & Alien Painting & NFT series and other series cover painting, sculpture, installation, and encryption art, extending from plane designs to three-dimensional ones. Besides, to meet the needs of commercial applications, Namito has adopted three business models: commodity authorization, commercial exhibition, and photo gallery authorization.
Dizaýn Kynçylygy: Main challenge: how to better combine other brands with Namito in cross-border co-branding cooperation.
Solution: Integrating brand features into Namito via second creation. The cultural collision between brands makes Namito more fresh & vivid to convey "reducing mental stress" & Namito's inner healing power more widely via brand effect, e.g. cultural & creative dolls co-branded with the Terracotta Warriors, novel and creative, well combining traditional Chinese culture & trendy modern art.
Gözleg: Research type: virtual art toy image
Research objective: how to meet consumer spiritual needs & commercialize Namito
Market research: Art toys rose and get more popular in China. The creator conveys exclusive ideas via multi-artistic creations to meet pursuer spiritual needs.
Social impact: With many fans on the internet, Namito has held a dozen art exhibitions, won 10+ trendy art awards, and co-branded with many international brands. Many stars also often come to its art shows & take photos.
Ylham: People often pay too much attention to public opinion and others' evaluations, putting value shackles on themselves. Thus, the curious, optimistic, and brave Namito was born, aiming to convey the idea of reducing mental stress via a lovely and cool virtual art image. It calls people to be brave to be themselves without caring about others' opinions and change their mindsets through their actions to achieve spiritual freedom.
Taslama Dowamlylygy: Since 2021, China
Iş Akymy: Consumers can interact with the author through the pictures and videos of Namito released on the streaming media platform. They can experience the happy atmosphere created by the offline exhibitions of Namito. In addition, they can get material satisfaction through Namito's co-branded products.
Topar Agzalary: Ge Zhang
Surat Awtorlary: Beijing JiuPin Technology Co., Ltd.