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Roger That Inspirationlabs Korporatiw şahsyýet by Ruud Winder - Rebrandt

Roger That Inspirationlabs Korporatiw şahsyýet by Ruud Winder - Rebrandt is a highly esteemed winner of the very prestigious 2023 A' Design Award Demir Baýragy in Grafika, Illýustrasiýa we Wizual Aragatnaşyk Dizaýny Competition Category.


DemirGrafika· 2023

Roger That Inspirationlabs Korporatiw şahsyýet

by Ruud Winder - Rebrandt

Client: Rebrandt

A' Design Award Demir Baýragy Winner in Grafika Category

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The Design

About Roger That Inspirationlabs Korporatiw şahsyýet

Öz janyna kast etmek Niderlandiýada ýaşlaryň arasynda ölümiň esasy sebäbidir. Rogier Hulst, dizaýn toparynyň gadyrly kärdeşi we dosty gaty ir ýaşynda aradan çykdy. Onuň ejesi beýleki ýaşlara howpsuzlyk, diňleýän gulak we goldaw almak mümkinçiligini bermek üçin Roger That guradyşyny döretdi. Ýaş dizaýner hökmünde Rogier özboluşly logotipe eýe bolupdy. Roger That Rogier Hulstyň ölüminden dörändigi sebäpli, agentlik dizaýnyň onuň işinden gelip çykmagyny isleýärdi. Rogier van Hulstyň häsiýetli logotipine esaslanyp, dizaýner ýaşlaryň köp reňkliligini we dürliligini görkezýän ulgam döretdi.

The Recognition

About the A' Design Award Demir Baýragy

Roger That Inspirationlabs Korporatiw şahsyýet A' Design Award Demir Baýragynyň ýeňijisidir; bu gowy dizaýn edilen eserlerden garaşylýan hünär we senagat talaplaryny kanagatlandyrýan gowy dizaýnlara berilýän abraýly ykrarnamadyr. Demir ýeňijileri döredijileriniň uly başarnygyny, ýokary ugurlaşygyny, hünärmen düşünjesini we döredijilik ukybyny görkezýär. Roger That Inspirationlabs Korporatiw şahsyýet uly baha berilýän, haýran galynýan we söýülýän, amaly we täzelikçi eser bolmagy garaşylýar. A' Design Award Demir Baýragyny gazanan bu dizaýn pudagyň iň oňat tejribelerini birleşdirýär we bilim we zehin bilen baglanyşykly ukyply tehniki aýratynlyklara eýedir. Roger That Inspirationlabs Korporatiw şahsyýet jikme-jikligi üçin hormatlanylýar we dünýäni has gowy ýere öwürmäge kömek edýän ýaşaýyş hilini gowulandyrýan zatlary hödürlemek üçin dizaýn edilendir.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Based on the typical R-logo of Rogier van Hulst, the designer made a block system that represents the multi-colouredness and diversity of the youngsters. Which way are you going? What movement is expected of you? The flexibility of the blocks stands for the freedom of moving, a message to all the (young) people; feel free to move to any direction.
Tags
Rogier van Hulst, branding, Roger That, Inspiratielab
Production Technology
For the corporate identity is printwork made, and also streetart and digital materials.
Design Challenge
To keep the design of Rogier van Hulst alive in this new identity.
Inspiration
Suicide is the number 1 cause of death among young people in the Netherlands. Rogier Hulst, valued colleague and friend of the design team, passed away much too young. His mother founded 'Roger That' to offer other young people the opportunity to receive shelter, a listening ear and coaching. As a young designer, Rogier had a unique logo. Since Roger That originated from the death of Rogier Hulst, the agency wanted the design to stem from his design.
Project Duration
2 months
Patents
2023 Ruud Winder - Rebrandt
Team Members
Ruud Winder - Rebrandt
Image Credits
2023 Ruud Winder - Rebrandt

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