Yanjun Yang tarapyndan Min Shan Nong Ye Marka Şahsyýeti

Yanjun Yang tarapyndan döredilen Min Shan Nong Ye Marka Şahsyýeti dizaýny Grafika, Illýustrasiýa we Wizual Aragatnaşyk Dizaýny Bäsleşik Kategoriýasynda 2025 A' Design Award Bürünç Baýragy baýragynyň abraýly ýeňijisidir.

BürünçGrafika· 2025

Min Shan Nong Ye Marka Şahsyýeti

dizaýner: Yanjun Yang

Müşderi: Yanjun Yang

Grafika Kategoriýasynda A' Design Award Bürünç Baýragy Ýeňijisi

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Reňkler

Dizaýn

Min Shan Nong Ye Marka Şahsyýeti hakynda

Min Shan Nong Ye oba hojalyk kärhanasy üçin döredilen marka şahsyýetidir. Logotip, dolanýan daglary, suw tolkunlaryny we bugdaý tolkunlaryny ýatladýan bir yzygiderli çyzyk bilen emele getirilýär. Nyşan şeýle-de M we S harplarynyň bir görnüşi bolup, önümleriň gelip çykýan sebiti bolan Min Şanyň baş harplarydyr. Ýaşyl reňk, täze we sagdyn oba hojalyk önümlerini şöhlelendirmek üçin esasy reňk hökmünde ulanylýar. Ýönekeý we manyly forma aňsatlyk bilen ölçegini üýtgedip bilýär, şonuň üçin şahsyýet sanly ekranlarda we fiziki önümlerde ulanylyp bilner.

Ykrar etme

A' Design Award Bürünç Baýragy hakynda

Min Shan Nong Ye Marka Şahsyýeti A' Design Award Bürünç Baýragynyň ýeňijisidir; bu döredijilik, ussatlyk we ýiti akyl bilen tapawutlanýan tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Bürünç ýeňijileri dizaýnerleriniň giň tejribesini, hyýalyny we tapawutlylygyny tassyklaýan örän ussat we geň galdyryjy derejede döredijilikli eserlerdir. Min Shan Nong Ye Marka Şahsyýeti uly baha berilýän, haýran galynýan we söýülýän, üns çekiji derejede hünärmenlikli we täzelikçi zat bolmagy garaşylýar. A' Design Award Bürünç Baýragyny gazanan bu dizaýn sungatda, ylymda, dizaýnda we tehnologiýada iň oňat tejribeleri öz içine alýar we jikme-jiklige edýän üni bilen ajaýypdyr. Min Shan Nong Ye Marka Şahsyýeti zerurlyklary ajaýyp derejede kanagatlandyrýar, isleglere degýär, duýgulary özüne çekýär we gyzyklanmany çekýär.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: This design is formed through one-stroke shaping, subtlely capturing rolling mountains, water ripples, and wheat waves. It embodies the enterprise's dedication to the agricultural sector of Min Shan and the enterprise's down-to-earth and innovative spirit. It takes green as the main tone, which echoes fresh and healthy agricultural products, conveying the brand's commitment to providing natural, pure, and organic products.
Ölçegler we Gaplama: The size flexibly varies with application scenarios.
Bellikler: Brand design, Logo design, Brand identity, Agricultural sector, Regional characteristics, Brand spirit delivery, Color psychology
Önümçilik Tehnologiýasy: Drawing inspiration from a fold mountain range from the south of Gansu province to the northwest of Sichuan province in China, this design adopts elements of "mountain" and "water", on which this agricultural enterprise relies. This logo is a variant derived from the letter M, the first letter of Min, and S, the first letter of Shan, which symbolizes agricultural products' origin is Min Shan, reflecting the enterprise's close ties with this region and emphasis on the natural bounty.
Dizaýn Kynçylygy: The main challenge of this design is to convey the brand's core concept while achieving higher recognition and more distinctive visual attraction among similar products. This design is formed through one-stroke shaping with a minimalist design aesthetic and ingenious color scheme to enjoy high recognizability and scalability in various application scenarios, facilitating effective brand communication and enhancing users' brand memory.
Gözleg: Increasing demands for healthy and organic products urge us to follow the market trend to cater to users' pursuit of healthy lifestyles. MIN SHAN NONG YE incorporates natural elements ("mountain" and "water") and pinyin initials of the product's origin, MIN SHAN, into this brand identity design, coupled with the green color scheme, conveying the brand's commitment to green and organic products.
Ylham: To enable consumers to build trust in our products quickly, we take relevant elements and color schemes of the product origin to create this design. This distinctive design is reminiscent of the enterprise's field of operation- organic and healthy agricultural products, reducing the brand's communication costs.
Taslama Dowamlylygy: The project started in June 2022 in Chengdu.
Iş Akymy: MIN SHAN NONG YE endows the brand with a unique visual identity through natural elements and color schemes relevant to the product's origin. This brand logo is widely applied in online digital dynamic exhibitions and offline physical products. It hugely enhances brand recognition and memory due to its simple but symbolic form, thus reducing the brand's communication costs.
Topar Agzalary: Yanjun Yang
Surat Awtorlary: Yanjun Yang