Fei Tian, Ning Huang and Wenqing Zhu tarapyndan Fiery Spark Feifei Brend Gahrymany

Fei Tian, Ning Huang and Wenqing Zhu tarapyndan döredilen Fiery Spark Feifei Brend Gahrymany dizaýny Mahabat, Marketing we Aragatnaşyk Dizaýny Bäsleşik Kategoriýasynda 2025 A' Design Award Kümüş Baýragy baýragynyň abraýly ýeňijisidir.

KümüşMahabat· 2025

Fiery Spark Feifei Brend Gahrymany

dizaýner: Fei Tian, Ning Huang and Wenqing Zhu

Müşderi: iflytek Co.,Ltd.

Mahabat Kategoriýasynda A' Design Award Kümüş Baýragy Ýeňijisi

73,627

Tassyklanan Baýrak Ýeňijisi

#162636 üçin Baýrak Ýagdaýyny Barlaň

A' Design Award-da görüň Metbugat beýannamasy Baýrak nyşany

Reňkler

Dizaýn

Fiery Spark Feifei Brend Gahrymany hakynda

Fiery Spark Feifei — emeli aň (intellekt) ugrunda işleýän iFLYTEK kompaniýasy üçin döredilen brend gahrymanydyr. Bu gahryman ýumşak çyzyklary we dostlukly keşbi bolan ýönekeý görnüşe eýedir. Ak reňk esasy reňk bolup, emeli aň ugrundaky açyk mümkinçilikleri aňladýar, goşmaça reňkler bolsa brendiň logotipinden alnandyr. Fiery Spark Feifei kompaniýanyň web sahypasynda we goşundylarynda onlaýn kömekçi hökmünde hereket edip, sorag-jogap hyzmatlaryny hödürleýär. Bu gahryman şeýle hem medeni önümlerde, kampaniýalarda we sergilerde peýda bolýar.

Ykrar etme

A' Design Award Kümüş Baýragy hakynda

Fiery Spark Feifei Brend Gahrymany A' Design Award Kümüş Baýragynyň ýeňijisidir; bu owadan, belent we täsirli ýokary derejeli dizaýnlara berilýän adatdan daşary abraýly ykrarnamadyr. Kümüş ýeňijileri dizaýnerleriniň ajaýyp bilimini, zehinini we ýiti aňyny görkezýän aşa ýalpyldawuk we örän döredijilikli eserlerdir. Fiery Spark Feifei Brend Gahrymany ajaýyp, nusgalyk, üns çekiji derejede hünärmenlikli we çuňňur täzelikçi eser bolmagy garaşylýar. A' Design Award Kümüş Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine peýda berýän we ony öňe sürýän örän üns çekiji, haýran galynýan oýlap tapyşdyr. Fiery Spark Feifei Brend Gahrymany köpüň gabanjyna sezewar bolýan, isleglerimizi oýarýan, oňyn duýgulary getirýän we haýranlyk we geň galmagy döredýän eserdir.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: Fiery Spark Feifei is derived from iFLYTEK's deep insight and profound vision for AI. As the visual focus, Fiery Spark Feifei symbolizes Artificial Intelligence (AI), expressing iFLYTEK's mission of promoting tech progress and building a better world. The iFLYTEK Spark logo on the backdrop consists of variants of letters“A” and “I”, which epitomize the word AI, echoing the enterprise's field of operation. It uses a fire-like form to highlight the brand's concept of empowering the world with AI.
Ölçegler we Gaplama: Fiery Spark Feifei provides innovative technological solutions for the development community to facilitate technological communication and knowledge sharing. It also brings intelligence and convenience to consumers. Fiery Spark Feifei appears online and offline through various channels to enhance people's recognition of AI technologies, promoting social development to build a better world.
Bellikler: IP character design, dynamic but amiable appearance, functional but aesthetic design, flexibile and expandable, intelligent assistant, connection of brand and users
Önümçilik Tehnologiýasy: Fiery Spark Feifei takes white as the dominant color, meaning infinite possibilities in the AI industry and expressing the brand's open attitude toward users, so everyone can be a co-creator using their imagination and creativity. It is also decorated with the iconic colors of its brand logo to preserve its technological nature and improve its brand recognition, exuding a minimalist aesthetic.
Dizaýn Kynçylygy: The challenge is how to create a brand-featured IP character that can convey the brand's core values. Fiery Spark Feifei, as the visual focus of this IP character, symbolizes that Artificial Intelligence (AI) is just like a superman rushing out of the sky with great momentum. And the fire-like iFLYTEK Spark logo on the backdrop echoes the enterprise's field of operation. The whole IP character highlights the brand's constant pursuit of innovation and confidence in leading the AI industry.
Gözleg: Amid the fast-paced growth of AI technology, iFLYTEK rolls out the IP character Fiery Spark Feifei to help convey its brand core values. Fiery Spark Feifei is not only an epitome of iFLYTEK's brand image, but also an embodiment of the brand's mission of building a better world with AI technologies. Fiery Spark Feifei utilizes sleek lines to create a dynamic and amiable IP character, reflecting iFLYTEK's constant pursuit of innovation, openness, and inclusiveness.
Ylham: Fiery Spark Feifei is an IP character of iFLYTEK, aiming to spread the brand concept of empowering the world with AI to build a better world. It boasts a minimalist brand-featured appearance, offering an amiable visual experience and bridging the gap between the brand and its users. It presents in multiple forms to highlight iFLYTEK's mission of providing AI services, thus enhancing users' brand recognition.
Taslama Dowamlylygy: The project started in February 2024 in Hefei.
Iş Akymy: Fiery Spark Feifei acts as an online intelligent assistant in iFLYTEK's official website and applications, delivering intelligent but personalized Q&A services. In addition, it presents in tangible forms in the real world through a range of cultural and creative products, introducing the brand to people in various campaigns and exhibitions to strengthen the corporate identity and brand affinity.
Topar Agzalary: Fei Tian, Ning Huang, Wenqing Zhu
Surat Awtorlary: iflytek Co.,Ltd.