RingCentral Message Video Phone Disenyo ng Galaw by Not Real

RingCentral Message Video Phone Disenyo ng Galaw by Not Real is a highly esteemed winner of the very prestigious 2021 A' Design Award na Pilak in Disenyo ng Pelikula, Bidyo at Animasyon Competition Category.

PilakPelikula· 2021

RingCentral Message Video Phone Disenyo ng Galaw

by Not Real

Client: RingCentral

A' Design Award na Pilak Winner in Pelikula Category

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Verified Award Winner

Verify Award Status for #119618

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Colors

The Design

About RingCentral Message Video Phone Disenyo ng Galaw

Ang RingCentral ay ang #1 na plataporma ng komunikasyon sa negosyo, na nagsasama-sama ng lahat at lahat upang matapos ang trabaho. Ang NotReal ay bumuo ng overview video upang ipakita ang lahat ng magagawa ng makapangyarihang app na ito, kaya makikita ng mga manonood kung gaano kalawak at kumpleto ang produktong ito. Mayroong magkasanib na tatlong mundo: Ang Tunay, ang pananaw ng user na ipinapakita sa pamamagitan ng mga realistikong sitwasyon sa trabaho. Ang Digital, na binubuo ng mga dinekonstruksyong UI na nagbibigay-diin sa mga partikular na feature ng app. At ang Abstract, upang ilarawan ang pangkalahatang functionality. Sa buong video, may koponan na lumilikha ng produkto gamit ang app.

The Recognition

About the A' Design Award na Pilak

Ang RingCentral Message Video Phone Disenyo ng Galaw ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang RingCentral Message Video Phone Disenyo ng Galaw ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang RingCentral Message Video Phone Disenyo ng Galaw ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: RingCentral is the #1 business communications platform, bringing everyone and everything together to get work done.

NotReal developed an overview video to showcase everything this powerful app can do, so that viewers get a glimpse of how broad and complete this product really is.
Dimensions & Packaging: 1920 pixels x 1080 pixels at 24 frames per second
Tags: animation, design, 3D, CGI, ringcentral, video, software, motion graphics
Production Technology: It's a full CGI project, so the applied technology is regular computers. C4D was used for all 3D design and animation, Redshift was the render engine and all compositing was done in Adobe After Effects.
Design Challenge: In 2020 all the world faced new challenges and a paradigm change in the way people work and interact with their teammates.
Virtual communication tools became heroes in the everyday routine.
Work can find us anywhere, anytime.
The challenge was to communicate the user's point of view, the app itself and its features, and some general concepts about making every day easier and smarter with the use of this app.
The user was represented subjectively through hyper-realistic environments.
The product, through the app's interface.
The concepts, through more abstract scenes.
Research: This was a commissioned project. RingCentral came directly to NotReal. They needed to create a series of videos with a renewed, fresh and contemporary style, showing their product as high-end.
The first research was to find general visual references of the mood, layouts, materials, lighting and storytelling (which was decided to communicate the main concepts through visual representations of them and supported with text overlays).
Inspiration: The video needed to communicate the user point of view, the product itself and some worthy features.
The way it was chosen was to break these elements into different worlds: Real, Digital and Abstract. Throughout the video, there's team interacting through the app, while creating a product.
Project Duration: The project kick-off was on May 29th 2020 and final delivery of this video/version was on August 4th 2020.
Operation Flow: It's a video with no interaction or special operative instructions. Just hit Play!
Team Members: Co-Creative & Art Director: Valeria Moreiro
Co-Creative & Animation Director: Milton Gonzalez
Executive Producer: Roberto Connolly
Production Assistant: Joana Cabrera
Designer: Luján Borzi
Designer: Josefina Llano
Designer: Macs Riedel
Designer: Sergio Fuego
Designer: Valeria Moreiro
Designer: Milton Gonzalez
Animator: Macs Riedel
Animator: Sergio Fuego
Animator: Joana Cabrera
Animator: Milton Gonzalez
Lighting & Shading: Valeria Moreiro
Rendering & Compositing: Milton Gonzalez
3D Modeler: Nahuel Belich
3D Modeler: RotoArt
Music & Sound Designer: Facundo Capece
Image Credits: All images and video were developed by the full team at NotReal (see TEAM MEMBERS). There are no specific credits for individual content.