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The 31st Golden Melody Awards Trailer Ang Video Promo Ng Seremonya by Cheng-Hsuan Lin
The 31st Golden Melody Awards Trailer Ang Video Promo Ng Seremonya by Cheng-Hsuan Lin
The 31st Golden Melody Awards Trailer Ang Video Promo Ng Seremonya by Cheng-Hsuan Lin
The 31st Golden Melody Awards Trailer Ang Video Promo Ng Seremonya by Cheng-Hsuan Lin
The 31st Golden Melody Awards Trailer Ang Video Promo Ng Seremonya by Cheng-Hsuan Lin

Pilak Pelikula · 2023

The 31st Golden Melody Awards Trailer Ang Video Promo Ng Seremonya

by Cheng-Hsuan Lin

  • A' Design Award na Pilak 2023 in Pelikula
  • CLIENT: 27 Design Co., Ltd.
  • Estimated Number of Design Views: 59,930
  • Verification code F7643E9CBF · Verify this award
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About The 31st Golden Melody Awards Trailer Ang Video Promo Ng Seremonya

Nagsisimula ang trailer ng Golden Melody Awards sa isang natutunaw na tropeo, na sumisimbolo sa patuloy na ebolusyon at pagbabago ng prestihiyosong kaganapan sa musika. Sa bawat lumilipas na henerasyon, ang mga parangal ay humiwalay sa tradisyon at muling likhain ang kanilang mga sarili, tinutuklas ang walang katapusang mga posibilidad. Katulad ng tubig, dumadaloy ang mga parangal sa iba't ibang bahagi ng mundo, na nagdadala ng bagong buhay at enerhiya sa ikot ng muling pagsilang. Ang epekto nito ay hindi mahahawakan ngunit malalim, kumakalat na parang ripple at nag-iiwan ng pangmatagalang impresyon sa lahat ng mahawakan nito.

About the A' Design Award na Pilak

Ang The 31st Golden Melody Awards Trailer Ang Video Promo Ng Seremonya ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang The 31st Golden Melody Awards Trailer Ang Video Promo Ng Seremonya ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang The 31st Golden Melody Awards Trailer Ang Video Promo Ng Seremonya ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.

Press Kit

Unique Properties
The trailer opens with a Golden Melody trophy melting down, signifying that with the coming and going of generations, the Golden Melody Awards is breaking with conventions, reformulating and reconstructing every possibility anew. Like water, it seeps into every land, providing newfound nourishment in the cycle of rebirth; it spreads like a ripple, exerting its intangible and ever-renewing influence.
Dimensions & Packaging
The Golden Melody Award is an important indicator of Chinese pop music. Different styles of creative media also represent that each kind of music can be recognized.
We rethink and define the different possibilities of Golden Melody Awards.
Use many different styles of media creation to interpret the possibility of each kind of music in Golden Melody Awards
Tags
Music Award, Golden Melody Awards, GMA, GMA31, GMA2020, Trailer
Production Technology
The opening through the melting of the Golden Melody Trophy also symbolizes that the Golden Melody Award is no longer confined to the frame of the past after turning into the next generation.
A total of 29 awards, divided into 9 categories, we condense them and define the feature of each category in a scene that jumps to one scene.
Design Challenge
The Golden Melody Award is an important indicator of Chinese pop music. Different styles of creative media also represent that each kind of music can be recognized.

We rethink and define the different possibilities of Golden Melody Awards.
During the epidemic, many things have changed, and life may no longer be the same as before, but it must be like water to reshape a new look.
Research
The opening through the melting of the Golden Melody Trophy also symbolizes that the Golden Melody Award is no longer confined to the frame of the past after turning into the next generation.
In 2020, the epidemic has not only impacted the world, but also made us stop and rethink many things, taking the concept of rebirth as the main theme of the video.
Through the melting and final turning of the trophy into diffusion and flow, two different viewing experiences are subtly induced.
Inspiration
At the beginning of the trailer, everything seems to melt down through the inverted lens, scene by scene until the source of the Golden Melody trophy, and when the last moment of the inversion is approaching, start fast-forward playback with the inversion, so that the original dissolution is reversed into diffusion and Flow, ingeniously elicits two different viewing experiences.
Project Duration
started in May 2020 and finished in August 2020 in Taiwan, and was launched in August 2020
Operation Flow
Golden Melody Awards is Taiwan’s annual grand music awards ceremony, and we made a leading video trailer for this 31st session of the ceremony.
With the 31st Golden Melody Awards, which is also a generation from 0 to 1. We have tried different changes from the past.

Scenes that switch scenes symbolize different music styles, and each type of music deserves to be affirmed.
Patents
Client:
Ministry of Culture
Taiwan Television Enterprise, Ltd.
Image Credits
Production & Design: 27 Design Co., Ltd.
Music & Sound Production: WinSound Studio
Strings: Just Busy Music Studio
Recording Engineer: Zen Chien
Recording Assistant: Chris Chen
Recording Studio: 112F Recording Studio

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