Wild Cook Advertising Poster by Ladan Zadfar and Mohammad Farshad

Wild Cook Advertising Poster by Ladan Zadfar and Mohammad Farshad is a highly esteemed winner of the very prestigious 2020 A' Design Award na Bakal in Disenyo ng Pag-aanunsyo, Marketing at Komunikasyon Competition Category.

BakalPag-aanunsyo· 2020

Wild Cook Advertising Poster

by Ladan Zadfar and Mohammad Farshad

Client: Creator studio

A' Design Award na Bakal Winner in Pag-aanunsyo Category

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Verified Award Winner

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Colors

The Design

About Wild Cook Advertising Poster

Ang advertising ay isa sa pinakamahalagang bahagi ng pagpapakita ng isang produkto. Upang maipakita ang isang disenyo, dapat maunawaan ng mga taga-disenyo ang mga pangunahing aspeto ng disenyo at upang maipakita ito sa isang masining na paraan, dapat nilang ituon ang mga pinakamahalagang tampok nito.Ang ipinakita na disenyo ay ang mga poster ng advertising para sa isang produkto na nagbibigay ng iba't ibang paninigarilyo amoy mula sa makinis na pagkasunog ng mga likas na materyales hanggang sa pagkain kaya't iginiit ng mga taga-disenyo na magpakita ng mga likas na materyales na nasusunog at ang usok na lumalabas sa kanila. Ang balak ng mga nagdesenyo ay pasiglahin ang kanilang pagkamausisa tungkol sa advertising.

The Recognition

About the A' Design Award na Bakal

Ang Wild Cook Advertising Poster ay nagwagi ng A' Design Award na Bakal, isang prestihiyosong pagkilalang iginagawad sa mga mahuhusay na disenyong tumutugon sa mga propesyonal at pang-industriyang kinakailangang inaasahan sa mga mahusay na pagkakadisenyong likha. Ang mga nagwagi ng Bakal ay nagpapakita ng dakilang husay, mataas na espesyalisasyon, dalubhasang pag-unawa at kakayahang malikhain ng kanilang mga lumikha. Inaasahang ang Wild Cook Advertising Poster ay isang lubos na pinahahalagahan, hinahangaan at minamahal na likhang praktikal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bakal ay nagsasama ng pinakamahuhusay na kasanayan ng industriya at may mahuhusay na katangiang teknikal na may kasamang kaalaman at talento. Ang Wild Cook Advertising Poster ay iginagalang dahil sa kaingatan nito at idinisenyo upang maghatid ng mga pagpapabuti sa kalidad ng buhay na tumutulong gawing mas mabuting lugar ang mundo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The presented design is advertising posters for a product which gives different smoking scents from smooth burn of natural materials to food that is why the designers insisted on showing natural materials burning and the smoke coming out of them. It is also important to mention that all posters were photographed.
The designers intention was to show the main message in a minimal way that draws people's attention and stimulate their curiosity about the advertising.
Tags: Food, Smoked food, Smoking device, Smoke flavor, Smoke scent, Beverage, Smoke, Wild cook, Poster, Advertising
Production Technology: All the posters were photographed in a studio and with natural materials. The designers gathered all their insights about the settings and they finalized the production.
Design Challenge: The main challenge was to find the best way to burn the materials without disfiguring the material and also to photograph the smoke and the burnt material in one shot.
Research: To design the best poster for a product, a lot of detailed researches are needed. The designers had to look for people's expectation of an advertisement, what can stimulate their curiosity, what range of age are the product's potential costumers and most importantly what is the simplest way to give a message and preserve the artistic features.
Inspiration: Advertising is one of the most important parts of presenting a product. To be able to present a design, designers should understand the main aspects of the design and in order to present it in an artistic way, they have to focus on its most important features. In this case, the main question was how to show people that by using this product they can have different kind of smoking scents for their food and make them curious about the design. The presented design is a combination of burnt vegetables and smoke to present the main feature of the product which is the smoking scent that it gives to the food.
Project Duration: The project started in September 2019.
Team Members: Ladan Zadfar
Mohammad Farshad
Image Credits: Ladan Zadfar and Mohammad Farshad