Eastern Seawall Yönlendirme Sistemi by Yi Zhang is a highly esteemed winner of the very prestigious 2023 A' Design Award Gümüş Ödülü in Grafik, İllüstrasyon ve Görsel İletişim Tasarımı Competition Category.
GümüşGrafik· 2023
Eastern Seawall Yönlendirme Sistemi
by Yi Zhang
Client: Water Authority of Shenzhen Municipality
A' Design Award Gümüş Ödülü Winner in Grafik Category
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- Verified Award Winner
- Verify Award Status for #147329
The Design
About Eastern Seawall Yönlendirme Sistemi
Eastern Seawall, Çin'in Shenzhen kentindeki Dapeng Yarımadası'nda yer alan bir kıyı gezinti güzergâhı için tasarlanmış bir yönlendirme sistemidir. 32 kilometrelik kıyı şeridi boyunca uzanan altı ayrı bölüm, tek bir bütünleşik görsel dille birbirine bağlanmaktadır. Bilgilendirme panoları, alan haritaları ve ekoloji tanıtımları yollar ile giriş noktaları boyunca konumlandırılmıştır. Gelgit akışından esinlenerek biçimlendirilen oklar, net bir yönlendirme sağlar. Panolar, çelik çapraz destekli bir iskelet üzerine yerleştirilen korozyona dayanıklı merbau sert ağacından üretilmiştir. Modüler yapı; deniz duvarları, basamaklar, eğimli yüzeyler ve resifler üzerinde esnek montaja olanak tanırken, tuzlu ve nemli iklim koşullarında rüzgâr yüklerini de azaltmaktadır.
The Recognition
About the A' Design Award Gümüş Ödülü
Eastern Seawall Yönlendirme Sistemi, A' Design Award Gümüş Ödülü kazananıdır; bu, göz alıcı, yüce ve etkileyici birinci sınıf tasarımlara verilen olağanüstü prestijli bir tanınırlıktır. Gümüş kazananlar, tasarımcılarının olağanüstü uzmanlığını, yeteneğini ve keskin zekasını gösteren son derece parlak ve çok yaratıcı eserlerdir. Eastern Seawall Yönlendirme Sistemi, harika, örnek gösterilen, dikkat çekici derecede profesyonel ve derinlemesine yenilikçi bir eser olması beklenir. A' Design Award Gümüş Ödülü kazanan bu tasarım, sanat, bilim, tasarım ve teknolojinin sınırlarına fayda sağlayan ve onları ilerleten oldukça dikkat çekici, beğenilen bir buluştur. Eastern Seawall Yönlendirme Sistemi, büyük kıskançlıkla bakılan, arzuları uyandıran, olumlu duygular getiren ve şaşkınlık ve hayranlık uyandıran bir yaratımdır.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This project was to connect 6 areas visually by unified signage systems, creating unique experience for visitors to enjoy native features and vitality.
While avoiding intrusive design, we took "reading on the way" as main design concept. It provides visitors with fresh, interesting and complete experience to read information, such as signboards, site maps and ecology introductions for roads and entrances. Modular structures were adopted to meet the needs of different venues. - Dimensions & Packaging
- 2800mmx130mmx130mm Anti-corrosion Merbau Hardwood
10mm Steel Skeleton of Cross Bracing - Tags
- Signage, environment，seawall reconstruction，experiential graphic，Coastal，public space
- Production Technology
- Along the 32km shoreline of Dapeng Peninsula in six disconnected parts, is dotted with boards in compact structures. The installation is easy and fast due to stage construction and long cycle. The coastal conditions bring challenges such as typhoon, high salt and high humidity. The boards can reduce wind loads and combine with permanent poles, avoiding looseness and corrosion of regular metal fasteners, easy for maintenance.
- Design Challenge
- The unified signage systems are built instead of the existed disordered ones to meet low maintenance demands for each section, and the demands for coastal economic production, also for the tourists. They’re designed by modular structures, making sign boards available with various forms but unified modules. Flexible sign-board assembling is achieved to meet the needs of different venues.
- Research
- Mountain-seaside Promenade was an existed narrow road connecting villages and peninsula end. Without guardrails and roadside furniture, the road was nearly untraversed. By chance, it became a nice area for ocean protection.
The interesting and changing ground graphics by coating process are designed to attract people to interact with this nice area during their visit on the magnificentpromenade. - Inspiration
- Located in the east of Shenzhen, Dapeng Peninsula is famous for its mountains and seas. Local fishing villages and long coastline attract a large number of tourists. The design endowed the existed seawall with ideal tourist function.
Linear coastline space connects villages, roads, destinations and activity spaces in the entire region. It becomes a new type of experience-oriented tourist site. - Project Duration
- Sept 22, 2022 Dapeng District, Shenzhen,Guangdong, China
- Operation Flow
- Located on a long narrow site, light and graceful boards can adapt to various venues of seawalls, steps, slopes and even reefs. The vivid tidal flow shaped arrows are adopted for clear guidance at the linear destinations.
- Team Members
- Zhang Yi（creative director）
Wen Yuehua（project manager）
Yan Meiying（designer）
Wu Siying（designer）
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