Unfolding A Nakagin Story Gazete Posteri by Yang Tian is a highly esteemed winner of the very prestigious 2025 A' Design Award Demir Ödülü in Grafik, İllüstrasyon ve Görsel İletişim Tasarımı Competition Category.
DemirGrafik· 2025
Unfolding A Nakagin Story Gazete Posteri
by Yang Tian
A' Design Award Demir Ödülü Winner in Grafik Category
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The Design
About Unfolding A Nakagin Story Gazete Posteri
Savaş sonrası Japonya'nın Modernitesini yeniden tanımlamak için Metabolizm grubunun en genç üyesi Kisho Kurokawa, modern konutu bireysel hücreler olarak hayal eder. Hareket ederler, sindirirler, büyürler ve çürürler; insanların artık sabit bir mekanda yaşamadığı yeni bir toplumu biçimlendirirler. Bir Nakagin Hikayesini Açmak, bu Metabolizm hayal gücünü belgelemek ve genişletmek için gazeteyi bir araç olarak kullanır ve açılarak kentsel bir hikaye oluşturur.
The Recognition
About the A' Design Award Demir Ödülü
Unfolding A Nakagin Story Gazete Posteri, A' Design Award Demir Ödülü kazananıdır; bu, iyi tasarlanmış yaratımlardan beklenen profesyonel ve endüstriyel gereklilikleri karşılayan iyi tasarımlara verilen prestijli bir tanınırlıktır. Demir kazananlar, yaratıcılarının büyük becerisini, yüksek uzmanlaşmasını, uzman kavrayışını ve yaratıcı kapasitesini gösterir. Unfolding A Nakagin Story Gazete Posteri, çok itibar gören, hayranlıkla izlenen ve sevilen, pratik ve yenilikçi bir yaratım olması beklenir. A' Design Award Demir Ödülü kazanan bu tasarım, sektörün en iyi uygulamalarını bütünleştirir ve bilgi birikimi ve yetenekle bağlantılı yetkin teknik özelliklere sahiptir. Unfolding A Nakagin Story Gazete Posteri titizliği nedeniyle saygı görür ve dünyayı daha iyi bir yer haline getirmeye yardımcı olan yaşam kalitesi iyileştirmeleri sunmak üzere tasarlanmıştır.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- To re-identify Japan’s Modernity after the war, Kisho Kurokawa, the youngest Metabolism group member, imagines modern housing as individual cells. They move, digest, grow, and decay, informing a new society where people no longer live in a fixed space. Unfolding a Nakagin Story uses the newspaper as a medium to document and expand this Metabolism imagination, through “unfolding” to fabricate an urban story.
- Dimensions & Packaging
- Cover: 8" X 12"
Newspaper: 16" x 24" - Tags
- Nakagin, Metabolism, Heritage, Housing, Urbanism
- Production Technology
- Graphics are done in Photoshop and Illustrator, the architecture is modeled in Rhino with a grasshopper plugin to change patterns and orientation.
- Design Challenge
- How can we capture the concept of Metabolism, where buildings can grow and shrink over time? How should I identify individual differences while the building comprises the same rectangular blocks? These are the two biggest challenges I need to solve. By using newspaper as the medium, one can feel the growth through unfolding the paper. One can also read individual stories despite repeating units by showing the interior information of selected blocks.
- Research
- Focusing on post-war Japanese architecture, Metabolism was the most influential architectural movement from the late 1950s to the early 1970s. Kisha Kurokawa changed the Western design ideology of FORM (ETERNAL) based living style to TIME (CHANGING) based living space. The Nakagin Capsule Tower is an iconic architecture that not only embraces ephemeral but also changes a collective to an individual-oriented living style.
- Inspiration
- To embrace the idea of flexibility and updating, the newspaper is a great medium as a representation tool. Newspaper changes every day with new information and unfolding it to gain new information reinforces the idea of metabolism. By unfolding the project, each time, the capsule patterns, window colors, shapes, and orientation change within an oblique neutral grid.
- Project Duration
- Duration: 3 months
Location: Boston, MA, USA - Operation Flow
- You could unfold it three times, each time, the capsule patterns, window colors, shapes, and orientation change within an oblique neutral grid, and 7 capsules have been highlighted to expose the interior activities of an individual with personal information next to it. Individual yet connected, neutral yet different for each capsule. You will experience the beauty of the Nakagin capsule tower after you unfold its stories!
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