Masato Kure tarafından tasarlanan King Mo Mücevher Mağazası

Masato Kure tarafından tasarlanan King Mo Mücevher Mağazası, İç Mekan ve Sergi Tasarımı Yarışma Kategorisinde son derece prestijli 2025 A' Design Award Altın Ödülü ödülünün saygın bir kazananıdır.

Altınİç Mekan· 2025

King Mo Mücevher Mağazası

tasarımcı: Masato Kure

Müşteri: King Mo

İç Mekan Kategorisinde A' Design Award Altın Ödülü Kazananı

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Siteyi Ziyaret Et A' Design Award'da Görüntüle Basın Bülteni Ödül Rozeti

Renkler

Tasarım

King Mo Mücevher Mağazası Hakkında

King Mo, birçok mücevher markasını tek bir iç mekânda bir araya getiren bir mücevher mağazasıdır. Tasarım, değerli taşların birikimi fikrinden yola çıkmaktadır. Tavan, matematiksel eğriler boyunca dizilmiş beyaz çelik çubuklarla oluşturulmuş olup, bakış açısına göre değişiyormuş izlenimi veren üç boyutlu bir örüntü meydana getirir. Her bir çubuk 80 milimetre çapındadır ve içinde aydınlatma ile yangın söndürme (sprinkler) sistemlerini barındırır. Uzunlukları birbirinden farklı olduğu için çubuklar numaralandırılmış ve sırasıyla monte edilmiştir. Mağaza, yaklaşık 500 metrekaresi ortak alan olmak üzere toplam 1200 metrekarelik bir alanı kaplamaktadır.

Tanınırlık

A' Design Award Altın Ödülü Hakkında

King Mo Mücevher Mağazası, A' Design Award Altın Ödülü kazananıdır; bu, birinci sınıf, harika ve olağanüstü tasarımlara verilen son derece prestijli bir tanınırlıktır. Altın kazananlar, tasarımcılarının dehasını, bilgeliğini ve ustalığını yansıtan son derece yenilikçi, vizyoner ve göz kamaştırıcı yaratımlardır. King Mo Mücevher Mağazası, eşi görülmemiş değer sunan, çok övülen, çığır açan ve anıtsal bir buluş olması beklenir. A' Design Award Altın Ödülü kazanan bu tasarım, sanat, bilim, tasarım ve teknolojinin sınırlarına büyük fayda sağlayan ve onları ilerleten muhteşem, saygın bir projedir. King Mo Mücevher Mağazası yoğun arzu duyguları yaratır, tutku uyandırır, yaratıcılığı teşvik eder ve bizi cezbeder.

Tasarımın Perde Arkası

Basın Kiti

Tasarımcı tarafından sağlanan jenerik, ekip üyeleri ve teknik detaylar.

Benzersiz Özellikler: This jewelry boutique, a composite store gathering various jewelry brands, offers a space where the allure of gems and accessories shines. Inspired by the concept of an "accumulation of gems," the spatial design is crafted with a series of white rods, arranged along mathematical curves to form a structured, three-dimensional ceiling pattern. These rods create geometric shapes that change depending on the viewing angle, echoing the intricate play of light seen in the gems themselves.

The ceiling decoration resembles a collection of radiant gems, mirroring the jewelry’s sparkle and creating an extraordinary spatial experience. The boutique goes beyond being just a display space; it elevates each piece’s unique beauty, offering visitors an experience akin to walking through an art gallery, where the jewelry becomes an art form in its own right.
Boyutlar ve Ambalaj: The total area of the store is 1200 square meters, with approximately 500 square meters allocated for common areas.
Etiketler: Jewelry Showcase,Geometric,Organic
Üretim Teknolojisi: To accommodate lighting and sprinkler systems within the white steel rods, each rod was designed with a diameter of 80mm. Since each rod varies in length, we created a ceiling panel with holes arranged according to a set pattern to facilitate efficient installation. Each rod was numbered, and installed in the ceiling one by one, following the numerical order. This method allowed us to accurately and effectively realize the complex design.
Tasarım Zorluğu: This store project encountered several challenges, such as the precise placement of steel rods based on mathematical curves, integrating facilities within these rods, and handling rods of varying lengths during installation. Calculating and arranging the rods was essential for creating the intended visual impact and dynamic space, requiring significant effort and precision. Furthermore, incorporating lighting and sprinkler systems within the 80mm diameter rods posed technical difficulties. Each rod needed to be individually numbered and installed according to the design plan, adding to the complexity. Despite these obstacles, the team found innovative solutions to harmonize aesthetics and functionality, ultimately providing visitors with an extraordinary spatial experience.
Araştırma: This store design centers on crafting an extraordinary space and a visually cohesive experience that highlights the uniqueness of each brand. The aim is to offer visitors a memorable shopping experience that goes beyond the typical retail environment. The design features white steel rods arranged in mathematical curves, creating complex and dynamic three-dimensional structures. This immersive environment makes visitors feel as if they are stepping into a space far removed from their everyday lives, transforming shopping into a special occasion.

As a composite store featuring various jewelry brands, the spatial design respects the identity of each brand while ensuring overall harmony and continuity. This allows customers to easily discern the characteristics of each brand while experiencing a unified aesthetic within the larger environment. The approach appeals to customers' emotions, fostering stronger emotional connections and encouraging purchase intent. In the competitive jewelry market, this design strategy establishes a distinctive position and lays the groundwork for building customer loyalty.
İlham: The design concept centers around the 'accumulation of gems.' Attention is given to how necklaces and bracelets are composed of collections of small gems. The ceiling decoration represents the ensemble of countless gems emitting light, emulating the complex and beautiful reflections of light. In this space, visitors can appreciate the individuality of the accessories and the underlying design intentions.
Proje Süresi: The project started in January 2023 and was completed in February 2024. The project is located on the third floor of the KING MO shopping mall in Nanjing, China.
İşleyiş Akışı: The white rods, placed according to mathematical curves on the ceiling, begin to take on a slack-like shape as they spread from the central part of the store towards the periphery. This organic transformation is designed to gently envelop the surroundings of the store, enhancing its features while maintaining overall harmony.

In conjunction with each display inside the store, this design offers visitors a space that evokes the natural flow and rhythm of nature, providing not just a visual display of products but an experience that stimulates the senses.
Ekip Üyeleri: Masashi Ota
Yosuke Tsukamoto
Görsel Kredileri: Photo:ingallery