Whirlpool India Design Team tarafından tasarlanan Whirlpool Protton Nxt Üç Kapılı Buzdolabı

Whirlpool India Design Team tarafından tasarlanan Whirlpool Protton Nxt Üç Kapılı Buzdolabı, Ev Aletleri Tasarımı Yarışma Kategorisinde son derece prestijli 2026 A' Design Award Gümüş Ödülü ödülünün saygın bir kazananıdır.

GümüşEv Aleti· 2026

Whirlpool Protton Nxt Üç Kapılı Buzdolabı

tasarımcı: Whirlpool India Design Team

Müşteri: Whirlpool Of India Limited

Ev Aleti Kategorisinde A' Design Award Gümüş Ödülü Kazananı

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Renkler

Tasarım

Whirlpool Protton Nxt Üç Kapılı Buzdolabı Hakkında

Protton Nxt, Hindistan'ın kentsel evleri için tasarlanmış üç kapılı bir buzdolabıdır. Üçüncü kapı, Hint mutfaklarında en sık erişilen ürünler olan meyve ve sebzelere ayrılmış 34 litrelik bir tazelik çekmecesi barındırır. Ayrı çekmece, ana bölmeden soğuk hava kaybını azaltır. Active Deo özelliği koku karışımını sınırlar, Freshpad özelliği ise sebze çekmecesindeki hava sirkülasyonunu iyileştirir. Ayarlanabilir raflar ve raylar, ihtiyaçlar değiştikçe depolama düzeninin yeniden yapılandırılmasına olanak tanır. Buzdolabında R600a soğutucu akışkan kullanılmakta olup, yapısal olmayan parçalar geri dönüştürülmüş plastikten üretilmiştir.

Tanınırlık

A' Design Award Gümüş Ödülü Hakkında

Whirlpool Protton Nxt Üç Kapılı Buzdolabı, A' Design Award Gümüş Ödülü kazananıdır; bu, göz alıcı, yüce ve etkileyici birinci sınıf tasarımlara verilen olağanüstü prestijli bir tanınırlıktır. Gümüş kazananlar, tasarımcılarının olağanüstü uzmanlığını, yeteneğini ve keskin zekasını gösteren son derece parlak ve çok yaratıcı eserlerdir. Whirlpool Protton Nxt Üç Kapılı Buzdolabı, harika, örnek gösterilen, dikkat çekici derecede profesyonel ve derinlemesine yenilikçi bir eser olması beklenir. A' Design Award Gümüş Ödülü kazanan bu tasarım, sanat, bilim, tasarım ve teknolojinin sınırlarına fayda sağlayan ve onları ilerleten oldukça dikkat çekici, beğenilen bir buluştur. Whirlpool Protton Nxt Üç Kapılı Buzdolabı, büyük kıskançlıkla bakılan, arzuları uyandıran, olumlu duygular getiren ve şaşkınlık ve hayranlık uyandıran bir yaratımdır.

Tasarımın Perde Arkası

Basın Kiti

Tasarımcı tarafından sağlanan jenerik, ekip üyeleri ve teknik detaylar.

Benzersiz Özellikler: Whirlpool 3 Door Protton NXT is a novel approach in the saturated refrigeration market, distinguished by its unique format and contemporary design. Meticulously designed to cater to the evolving lifestyles of urban Indian consumers in Tier 1 and 2 cities, this innovative product seamlessly blends progressive aesthetics with enough expression to resonate with the Indian consumer sensibility. This bold design choice enhances the product's aesthetic appeal, making it a standout choice for the consumer.
Boyutlar ve Ambalaj: Dimensions(whd)(in cm) : (56 x 175 x 52)
Weight: 64.7Kg
Capacity: 250L and 237L
Consumes Less Energy Than 1 LED Bulb
360 degree enhanced cooling with Fresh Flow
43% lesser cold air loss vs 2 Door top mount
No odor mixing with Active Deo
34L Vegetable Crisper to store fruits and vegetables
15 days of Freshness with Microblock technology
Etiketler: Refrigeration, Whirlpool, Multidoor, India, Appliance, Top-mount, Refrigerator, MakeinIndia, Protton NXT
Üretim Teknolojisi: The product retains Whirlpool's core cooling expertise in Freezer and Refrigerator cabinets. The dedicated Veg compartment in the form of a drawer cabinet is further empowered with the Active Deo feature reducing odor mixing and Freshpad which ensures better air circulation and thus keeping the food fresher for a long time. This product is going to be manufactured in Whirlpool's production facility made with a high focus on quality and safety, while ensuring that our plants comply with all environmental laws. The products are reengineered and upgraded as per the latest government approved energy ratings. This being a product catering to consumer segment conscious of electricity consumption, will be having competitive energy efficiency. Whirlpool has phased out Ozone Depleting Substances (ODS) and will be using a greener refrigerant R600a, a hydrocarbon with zero ODS and GWP of 8. Additionally, all the non-structural components are made with recycled plastic.
Tasarım Zorluğu: Having conducted research to innovate refrigerator features in India, we encountered a complex challenge deeply rooted in profound cultural and dietary diversity. The habits we analyzed revealed drastically varied storage needs. Diverse behavioral patterns had to be decoded to arrive at insights relevant to the entire spectrum. Crucially, the Indian consumer's reliance on fresh produce highlighted a strict requirement for an enlarged, dedicated vegetable zone with freshness prolonged. Ultimately, our greatest hurdle was having these localized insights synthesized into adaptable cooling and freshness features successfully tailored to the everyday rhythms of the diverse Indian kitchen.
Araştırma: To ensure the product's success, we conducted extensive consumer research which involved ethnographic research and subsequent heuristic evaluation. This allowed us to understand the consumer behavior pattern and identify key consumer needs specific to the target audience and translate them into innovative design solutions stepping up the freshness retention of food items. We have also identified and addressed several consumer concerns, specifically regarding cooling loss during frequent door openings. In the Indian market, the vegetable zone is the most frequently accessed part of the refrigerator. By providing a dedicated compartment for this section, we can effectively prevent air loss within the main refrigerator body.
İlham: Modern lifestyles and India's predominantly vegetarian population have led to a growing demand for refrigerators with ample storage space for fresh produce. Whirlpool Protton addresses this need by offering a unique three-door format with a dedicated compartment for fruits and vegetables.
Key consumer needs were identified and translated into innovative design solutions such as a large vegetable drawer and freshness features like Active Deo, Microblock and Freshpad. While Active Deo feature reduces food odor, Freshpad improves air circulation in the Vegetable compartment which helps in retaining the freshness of stored items.
Proje Süresi: Project Duration: 18months
Location: Design: India Design Studio, Whirlpool India Head Office, Gurgaon
Development and Production: Whirlpool India Refrigeration Plant, Pune
İşleyiş Akışı: Whirlpool Protton NXT Refrigerator takes care of the core consumer requirements. The space management of the shelves and the bins follows consumer storage pattern and needs. Additional rails allow users to adjust shelf positions based on their changing storage needs and usage patterns. A primary feature is the Crisper Drawer, a dedicated compartment for fruits and vegetables. Its smooth-glide design ensures easy, one-step access to all stored produce.
Patentler: Design IP Filed for External Aesthetics.
Design IP Filed for FreshPad.
Ekip Üyeleri: Chandradhar Singh Rathore, Ritesh Ramankutty
Görsel Kredileri: NA