Seotun Saram Mobil Uygulama Arayüzü by Donggyun Kang is a highly esteemed winner of the very prestigious 2020 A' Design Award Demir Ödülü in Mobil Teknolojiler, Uygulamalar ve Yazılım Tasarımı Competition Category.
DemirMobil· 2020
Seotun Saram Mobil Uygulama Arayüzü
Client: Seotun Saram
A' Design Award Demir Ödülü Winner in Mobil Category
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- Verified Award Winner
- Verify Award Status for #92825
The Design
About Seotun Saram Mobil Uygulama Arayüzü
Seotun Saram, psikolojik danışmanlık arayan kişileri nitelikli profesyonel danışmanlarla buluşturan bir mobil uygulama arayüzüdür. İsim, henüz becerikli olmayan birine gönderme yapar ve hizmet, herkesin acemice başladığı fikrini benimser. Danışmanlığa aşina olmayan kullanıcılar için danışmanlık süreci bir masal aracılığıyla yalın bir biçimde anlatılır. Hikâyede iki karakter yer alır: gezgin bir danışan olan Seotun ve yavaş ama güvenilir bir danışman olan Gobukki. Sıcak kâğıt dokuları, gece göğünü andıran lacivert tonlar ve elle çizilmiş ikonlar görsel kimliği biçimlendirir.
The Recognition
About the A' Design Award Demir Ödülü
Seotun Saram Mobil Uygulama Arayüzü, A' Design Award Demir Ödülü kazananıdır; bu, iyi tasarlanmış yaratımlardan beklenen profesyonel ve endüstriyel gereklilikleri karşılayan iyi tasarımlara verilen prestijli bir tanınırlıktır. Demir kazananlar, yaratıcılarının büyük becerisini, yüksek uzmanlaşmasını, uzman kavrayışını ve yaratıcı kapasitesini gösterir. Seotun Saram Mobil Uygulama Arayüzü, çok itibar gören, hayranlıkla izlenen ve sevilen, pratik ve yenilikçi bir yaratım olması beklenir. A' Design Award Demir Ödülü kazanan bu tasarım, sektörün en iyi uygulamalarını bütünleştirir ve bilgi birikimi ve yetenekle bağlantılı yetkin teknik özelliklere sahiptir. Seotun Saram Mobil Uygulama Arayüzü titizliği nedeniyle saygı görür ve dünyayı daha iyi bir yer haline getirmeye yardımcı olan yaşam kalitesi iyileştirmeleri sunmak üzere tasarlanmıştır.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- 'Seotun-saram' means someone who is not skilled and used to, and our slogan means 'Everyone starts clumsily.' They made a fairy tale that expresses the process of counseling metaphorically for people who are not used to counseling. This fairy tale will be given to people who use this service.
- Dimensions & Packaging
- This psych consultancy service bring a message of hope and consolation to those in need with the warm paper texture, lyrical navy blue of the night sky, and hand-drawn icons.
- Tags
- SeotunSaram, CI, BI, Corporate Identity, Brand Identity
- Production Technology
- They wanted to introduce people to qualified psych consultancy centers to help customers receive professional counseling services in a more secure environment.
- Design Challenge
- This is to keep the negative and difficult image of psychological counseling friendly and warm. And to provide accurate psych consultancy information.
- Research
- There are two weaknesses in Korea's psychological counseling infrastructure. One is that anyone who doesn't have the right to run a counseling center, and the other is that the public has a negative perception of counseling. Although many people complain of psychological pain, policy is still incomplete and awareness is low. They wanted to introduce people to qualified psych consultancy centers to help customers receive professional counseling services in a more secure environment.
- Inspiration
- Seotun-saram is a service that connects a counselee with a professional counselor. In Korea, there is no right regulation on psychological counseling, so bad people can open counseling centers with certifications which are easy to obtain. With these problems persisted, people suffered from them, and perception of counseling became bad. They wanted people to get good counseling service through this and hoped their life to be warmer.
- Project Duration
- The project started in April 2017 and finished in August 2018 in Republic of Korea.
- Operation Flow
- They wanted to enable clients to get skilled counseling in a safer setting.They tried to convey warmth and give the right direction for counseling. There are two characters in Seotunsaram. 'Seotun' is a counsellee who lost and wandering. 'Gobukki' is a slow but reliable counselor who accompanies him to the end. In addition, the warm paper texture, lyrical navy blue of the night sky, and hand-drawn icons make up our service. This is simple, but valuable work.
- Team Members
- Creative director : Donggyun Kang
Creative director : Yangji Kim
Designer : Saea Kang
Designer : Jeesun Yim
Designer : Heejin Um
Designer : Habin Ku
Designer : Inhwa Song
Developer : Yumin Kim
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