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Extra Time Cinema Sinema, Sanat Galerisi by XU Studio

Extra Time Cinema Sinema, Sanat Galerisi by XU Studio is a highly esteemed winner of the very prestigious 2020 A' Design Award Gümüş Ödülü in İç Mekan ve Sergi Tasarımı Competition Category.


Gümüşİç Mekan· 2020

Extra Time Cinema Sinema, Sanat Galerisi

by XU Studio

Client: XU Studio

A' Design Award Gümüş Ödülü Winner in İç Mekan Category

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The Design

About Extra Time Cinema Sinema, Sanat Galerisi

Extra Time Cinema, Şanghay'da bir alışveriş merkezinin ikinci bodrum katında yer alan, talep üzerine gösterim yapan bir sinema ve galeridir. İç mekân 800 metrekarelik bir alanı kapsamaktadır. 9 metre yarıçapa sahip yarım daire biçimli bir mekânın merkezinde bir bar yer alır; böylece alan bir kafe, bir konferans salonu, dans gösterileri için bir sahne ve ürün lansmanları için bir mekân olarak hizmet verebilir. Dış duvar, kırımlı aynalı paslanmaz çelikle kaplanmıştır ve insanlar yanından geçtikçe yansımalar değişir. Eğrisel paslanmaz çelik kanallar, mavi, yeşil ve gül kırmızısı tonlarında parlayan ışık şeritlerini ve plastik güneş panellerini barındırır.

The Recognition

About the A' Design Award Gümüş Ödülü

Extra Time Cinema Sinema, Sanat Galerisi, A' Design Award Gümüş Ödülü kazananıdır; bu, göz alıcı, yüce ve etkileyici birinci sınıf tasarımlara verilen olağanüstü prestijli bir tanınırlıktır. Gümüş kazananlar, tasarımcılarının olağanüstü uzmanlığını, yeteneğini ve keskin zekasını gösteren son derece parlak ve çok yaratıcı eserlerdir. Extra Time Cinema Sinema, Sanat Galerisi, harika, örnek gösterilen, dikkat çekici derecede profesyonel ve derinlemesine yenilikçi bir eser olması beklenir. A' Design Award Gümüş Ödülü kazanan bu tasarım, sanat, bilim, tasarım ve teknolojinin sınırlarına fayda sağlayan ve onları ilerleten oldukça dikkat çekici, beğenilen bir buluştur. Extra Time Cinema Sinema, Sanat Galerisi, büyük kıskançlıkla bakılan, arzuları uyandıran, olumlu duygular getiren ve şaşkınlık ve hayranlık uyandıran bir yaratımdır.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
In addition to the functional format of the on-demand cinema, designers have created an infinitely possible theater for the space. The bar at the entrance is the center of the circle, with a radius of 9 meters, surrounding a semi-circular space, it brings various possibilities for customer operations. In addition to the daily cafe function, this space has hosted movie lecture salons, improvised performances of modern dance, and has been leased by corporate users for product launches.
Dimensions & Packaging
The project covers a total of 800 square meters. The designer deliberately shaped a more exaggerated width and height ratio in the space walkway design, with the way of building wash wall lights, increased the indoor space in the architectural space scale sense.
Tags
Interior, Commercial, Natural, Elegant, Cultural, Cinema, Lighting Art, New Business Forms, Art gallery
Production Technology
At the top of the semi-circular area of the entrance, designers decorated with cheap sunlight panels, made curved stainless steel grooves, arrange the light strips, inserted plastic sunlight panels, and after the lights are turned on, the entire sunlight panel was illuminated, making the entire ambient light from blue to green and rose red.
Design Challenge
The project is located on the B2 floor of the shopping mall, behind a large staircase. The location is very inconspicuous. Designers wanted to open the entire facade, and make a large interactive projection device at the door to attract customers who pass by in the distance, but not passed by the property owners. Therefore, they made a new attempt under limited conditions, and wrapped the exterior facade of the solid wall with a folded stainless steel mirror surface.
Research
In the design process, designers advocated the concept of economy and environmental protection, insisted on using simple and common materials, and made rich and interesting effects through design research. For example, the arc-shaped decorative material suspended in the air, which left a deep impression on customers. Through this experiment and exploration, designers knew that ordinary cheap materials can also create good visual effects and bring interesting experiences to customers.
Inspiration
Nowadays, with the rapid development of network technology, there is less and less person-to-person communication. Although the traditional on-demand cinema feels like a completely private space, designers hope that there will be more communication between people and make the on-demand cinema a new social space. They have added a multifunctional space with a bar as the core. Here, people can sit down for coffee, read a book, buy their favorite videos, hold salon lectures and meet new friends.
Project Duration
The project started in December 2018 in Shanghai and finished in March 2019 in Shanghai.
Operation Flow
The designer used the principle of light projection, so that each cinema number in the form of light projected on the facade and it is the best respect for the space light environment.
Patents
Copyrights belong to XU Studio, 2019.
Team Members
Sabrina Xu
Chilcutt Xu
Ling Ding
C Luo
Jane Jiang
Mango He
Image Credits
Image #1: Photographer Peter Zhang, Cinema Entrance, 2019.
Image #2: Photographer Peter Zhang, Bar, 2019.
Image #3: Photographer Peter Zhang, Sitting Area, 2019.
Image #4: Photographer Peter Zhang, Gallery Entrance, 2019.
Image #5: Photographer Peter Zhang, Corridor, 2019.

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