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Greenfun Мобиль кушымта by Xingcheng Zhu

Greenfun Мобиль кушымта by Xingcheng Zhu is a highly esteemed winner of the very prestigious 2024 A' Design Award Тимер бүләге in Мобиль Технологияләр, Кушымталар һәм Программа Тәэмин Дизайны Competition Category.


ТимерМобиль· 2024

Greenfun Мобиль кушымта

by Xingcheng Zhu

Client: XC Studio

A' Design Award Тимер бүләге Winner in Мобиль Category

16,649

Verified Award Winner

Verify Award Status for #152485

Colors

The Design

About Greenfun Мобиль кушымта

Greenfun — үсемлекләргә карау һәм экологик аңны үстерүгә ярдәм итүче мобиль кушымта. Кулланучылар смартфон ярдәмендә тирә-юньдәге үсемлекләрне ачыклый һәм аларның дигиталь версияләрен шәхси бакчаларына кабул итә. Тулыландырылган реальлек технологиясе үсемлекләрнең дүрт ел фасылында ничек үзгәрүен күрсәтә, ә урнашу технологиясе якын-тирәдә кабул итәргә мөмкин булган үсемлекләрне табарга ярдәм итә. Дуслар табигать чараларына кушылырга чакырыла ала, ә бакчаларга үсемлекләр белән алмашу өчен килеп йөрергә мөмкин. Бу гамәлләр аша җыелган баллар чын үсемлекләр сатып алганда ташлама алырга мөмкинлек бирә.

The Recognition

About the A' Design Award Тимер бүләге

Greenfun Мобиль кушымта – A' Design Award Тимер бүләге җиңүчесе, бу яхшы эшләнгән иҗат җимешләреннән көтелгән профессиональ һәм сәнәгать таләпләренә җавап бирә торган яхшы дизайннарга бирелә торган абруйлы танып белү. Тимер җиңүчеләре үз авторларының зур осталыгын, югары махсуслашуын, белгечләрчә аңлавын һәм иҗади сәләтен күрсәтә. Greenfun Мобиль кушымта югары бәяләнгән, соклана торган һәм яратыла торган, практик һәм яңа иҗат җимеше булыр дип көтелә. A' Design Award Тимер бүләге җиңүче бу дизайн тармакның иң яхшы практикасын берләштерә һәм белем һәм талант белән бәйләнгән компетентлы техник үзлекләргә ия. Greenfun Мобиль кушымта җентеклелеге өчен хөрмәтләнә һәм дөньяны яхшырак урынга әйләндерергә булышучы тормыш сыйфатын яхшырту өчен эшләнгән.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This product promotes environmental awareness and plant care in engaging ways! Users can identify plants by smart phones in real world and grow them in digital gardens! Additionally, they can invite friends to participate in nature events to explore nature. By accumulating sufficient credits from these activities, they will be eligible for discounts when purchasing real plants.
Dimensions & Packaging
AR technology can be directly placed into the product, produced by designers and does not require a special developer, so it is greatly convenient for designers to play. This App can be used in IOS and Android systems, convenient fo users to use.
Tags
App, Mobile, Plant, Environment, AR, Biodiversity, UX Design
Production Technology
AR technology can help to identify plants more accurate and add virtual animal to describe the plants . Through AR technology, I can see the changes of plants in the four seasons, which increases the interaction. Meanwhile, GPS technology can help locate Adoptable plants nearby.
Design Challenge
Based on the field investigation and analysis by using User Journey and cart sorting, it can be concluded that people's pain point is that they want more interaction, socializing and happiness. So design is from these ideas.
Research
Behavioral maps are used to document readily observable characteristics, movements, and activities, time spent at fixed locations or in a transit, and the details of environmental context. Through this method, we could observe the interaction between the participants and the plants nearby, such as actions and behaviors. In addition, through the records of different people's surveys, we can find out what attracts participants nearby.
Inspiration
According to the International Union for Conservation of Nature (IUCN) Red List, as of 2021, approximately 39,500 plant species worldwide are classified as endangered or threatened. The loss and imminent extinction of plant species is a global issue often caused by multiple factors, including human activities, habitat destruction, climate change and illegal collection. Therefore, safeguarding plants starts with raising awareness in our daily life is important. At the same time, many people want to learn about the plants around them but don't have a good way.
Project Duration
The concept was started in April 2018 in Loughborough, U.K, and constantly upgrade until now.
Operation Flow
The operation process is very User-friendly, as long as users register an account, they can go to the neighborhood to identify plants and adopt their own digital plants in the mobile phone. At the same time, they can fill in their friends' accounts to invite them to participate in activities. Users can visit their friends' garden to ask to exchange plants. In the end, they used the points earned for these actions to get discounts on real plant purchases.
Patents
No
Image Credits
All images are credited by the designer Xingcheng Zhu.

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