Girls Find Girls Кушымта by Yingxiao Ouyang

Girls Find Girls Кушымта by Yingxiao Ouyang is a highly esteemed winner of the very prestigious 2025 A' Design Award Көмеш бүләге in Мобиль Технологияләр, Кушымталар һәм Программа Тәэмин Дизайны Competition Category.

КөмешМобиль· 2025

Girls Find Girls Кушымта

by Yingxiao Ouyang

Client: OYYX Design Studio

A' Design Award Көмеш бүләге Winner in Мобиль Category

42,137

Verified Award Winner

Verify Award Status for #164966

View at A' Design Award Press Release Award Badge

Colors

The Design

About Girls Find Girls Кушымта

Girls Find Girls - хатын-кызларның тармакларны тикшерүе һәм аларда хатын-кызлар катнашуын аңлавы өчен мобиль кушымта. Хатын-кызлар вәкиллегенең җитмәве - кызларның билгеле тармакларны сайламавының сәбәпләреннән берсе, хәтта алар аңа кызыксалар да. Традицион карьера отчетлары җенес буенча тайпылышлы булырга мөмкин. Хатын-кызларга юнәлтелгән карьера мәгълүматларын табу зур белем һәм күп вакыт таләп итә. Бу кушымта актуаль мәгълүматлар, тирән анализ һәм хатын-кызлар оешмалары ярдәмендә яшь кызларга һәм олы хатын-кызларга тармакны үз күзлегеннән карарга булыша.

The Recognition

About the A' Design Award Көмеш бүләге

Girls Find Girls Кушымта – A' Design Award Көмеш бүләге җиңүчесе, бу гадәттән тыш абруйлы танып белү, ул югары класслы, чибәр һәм тәэсирле дизайннарга бирелә. Көмеш җиңүчеләре – үз дизайнерларының искиткеч белемен, талантын һәм үткенлеген күрсәтүче бик ялтыравыклы һәм иҗади эшләр. Girls Find Girls Кушымта искиткеч, үрнәк булырлык, игътибарга лаеклы профессиональ һәм тирән яңалыклы әсәр булыр дип көтелә. A' Design Award Көмеш бүләге җиңүче бу дизайн – сәнгать, фән, дизайн һәм технология чикләрен алга җигүче файдалы, югары бәяләнгән уйлап табу. Girls Find Girls Кушымта – күпләрнең көнләшкән, теләкләрне уятучы, уңай хисләр китерүче һәм хәйранлык һәм гаҗәпләнү тудыручы иҗат җимеше.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Girls Find Girls is an app to quantify female presence and encourage female to pursue their career. Lacking of female representation is one of the reasons females not choose certain industries, even if they are passionate about it. Traditional career reports can be largely biased by gender. The app seeks to use live data, advanced insights and woman communities to help young girls and adult females to have a holistic view in an easy and creative way.
Dimensions & Packaging: The app is a responsive app for 390px - 960px width phone. Content placement and size will be automatically adjusted based on phone sizes.
Tags: App, Female, Career, Data Analysis, Gender Bias
Production Technology: Girls Find Girls is an app for both andriod and apple mobile phones. The app utilizes Labor Force Statistics to provide users with advanced data and insights.
Design Challenge: The most critical challenge is about the tone of the design. While females have been encouraged to compete with men, this app is not intended to treat female as a hidden secondary gender. Instead, the app is choosing a tone that is encouraging females to better understand themselves and become a better version of themselves. The data charts are designed in a way that shows female progress without using male presence as a benchmark. The app intends to leverage on female progress to inspire young girls who are hesitate to choose their passionate career, and help adult females who are struggling with hidden gender bias.
Research: 6 user interview was conducted to understand challenges in female career exploration. One of the biggest pain points coming out of the research is a lack of female representation. Females find it hard to answer questions like "Is this industry a good fit for me, as a female?" Traditional career reports contains gender bias and it takes time and efforts to deep dive into details. The project presented a solution to the target users to explore the industry and have a holistic view in an ubiquitous way.
Inspiration: Many females struggle to answer "Is this industry a good fit for me, as a female?" The app is inspired by multiple career reports, friends' career stories and my 6 year experience in B2B industry. While data analytics has been successful in financial, supply chain and healthcare, it can be a creative solution for females to explore their career and not drop out easily. Rather than treating females as a secondary gender hidden behind reports, the app follows female-centered design to encourage them to make their own career decisions.
Project Duration: The project started in June 2024 to Oct 2024 in Jersey City, NJ.
Operation Flow: Female career explorers can use Insights tab to scroll through latest female employment insights to find interesting patterns. Then they can click into Trends to compare female presence percentage and number by industry. This will allow them to answer questions like "Where are females working?" If they are interested in certain industry, they can click into the industry to identify popular female roles, female career paths and female
salary. In order to research deep into the industry, female can use Community tab to connect with local organizations and find inspiring female leaders.
Image Credits: Female 3D Stock image: Designed by Freepik.com
Female Stock Images: Provided by Unsplash.com