Sinong Wu авторлыгында Tianyoude 4600 Хәмер төргәге

Sinong Wu авторлыгындагы Tianyoude 4600 Хәмер төргәге — Упаковка Дизайны ярыш категориясендә бик абруйлы 2026 A' Design Award Көмеш бүләге лауреаты.

КөмешУпаковка· 2026

Tianyoude 4600 Хәмер төргәге

автор: Sinong Wu

Заказчы: Sinong Creative

Упаковка категориясендә A' Design Award Көмеш бүләге лауреаты

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A' Design Award'та карау Матбугат релизы Бүләк бейджигы

Төсләр

Дизайн

Tianyoude 4600 Хәмер төргәге турында

Tianyoude 4600 — Цинхай-Тибет таулыгыннан алынган Цинке хәмере өчен төргәк дизайны. Иллюстрацияләрдә биек таулы төбәкнең кар башлы таулары һәм бозлыклары сурәтләнгән. Төргәктә интерактив ачу ысулы кулланыла, шуңа күрә тартма ачылган мизгелдә таулык манзарасы ачыла. Конструкция эшкәртелгән гофрокәгазьдән ясалган, ә интеграцияләнгән кисем эчке тотка барлыкка китерә, шулай итеп сумка кирәкми. Эчтәге ваучер шешәне сайланган кибетләрдә яңадан тутырырга яки ваза буларак кабат кулланырга мөмкинлек бирә.

Таныш

A' Design Award Көмеш бүләге турында

Tianyoude 4600 Хәмер төргәге – A' Design Award Көмеш бүләге җиңүчесе, бу гадәттән тыш абруйлы танып белү, ул югары класслы, чибәр һәм тәэсирле дизайннарга бирелә. Көмеш җиңүчеләре – үз дизайнерларының искиткеч белемен, талантын һәм үткенлеген күрсәтүче бик ялтыравыклы һәм иҗади эшләр. Tianyoude 4600 Хәмер төргәге искиткеч, үрнәк булырлык, игътибарга лаеклы профессиональ һәм тирән яңалыклы әсәр булыр дип көтелә. A' Design Award Көмеш бүләге җиңүче бу дизайн – сәнгать, фән, дизайн һәм технология чикләрен алга җигүче файдалы, югары бәяләнгән уйлап табу. Tianyoude 4600 Хәмер төргәге – күпләрнең көнләшкән, теләкләрне уятучы, уңай хисләр китерүче һәм хәйранлык һәм гаҗәпләнү тудыручы иҗат җимеше.

Дизайн артында

Матбугат комплекты

Дизайнер тәкъдим иткән кредитлар, команда әгъзалары һәм техник детальләр.

Уникаль үзенчәлекләр: Tianyoude Qingke liquor packaging design, brand comes from the Qinghai Tibet Plateau. Design with the concepts of ecology, interactivity, and sustainability. High altitude visuals are brought to the design through illustrations. When opening the packaging, the interactive design concept gives consumers an immersive experience, like a public service advertisement that makes consumers feel the importance of environmental protection. Made of recycled corrugated paper, the structural design allows the packaging to come with a handle, eliminating the need for shopping bags and making it more environmentally friendly.
Үлчәмнәр һәм упаковка: 265mmX160mmX160mm
Тегләр: Plateau，Snow mountain，Interactive Packaging Design，Glacier，Environmentally friendly packaging design，Snow leopard
Җитештерү технологиясе: The packaging is made of recycled corrugated paper, which has the characteristics of lightweight, easy processing, and low cost. More than 80% of it can be recycled and reused without incineration pollution. The waste can be naturally degraded or reused, and the recycling technology is mature and cost-effective. The structural design provides a handle for packaging, eliminating the need for shopping bags and making them more environmentally friendly. Inside the box, a redemption voucher is designed, which consumers can bring to designated stores to pack wine or serve as a vase, achieving the reuse of the bottle body.
Дизайн бирелмәсе: The most difficult part of this project is how to express the brand's regional attributes. The brand is located in the highest place in the world - the Qinghai Tibet Plateau, which is above the snow line all year round.
The packaging design adopts an interactive opening method, showcasing the beautiful scenery of plateau snow capped mountains and glaciers through the moment consumers open it. The overall design adopts a unique visual beauty combined with sustainable and environmentally friendly corrugated paper production. At the same time, the integrated cutting design allows the packaging to come with a "handle", eliminating the need for shopping bags
In the design, we combined unique brand culture and regional culture for the design. All of this is a new design that has not appeared in traditional Chinese liquor. Not only does it consider environmental protection and sustainability, but it also brings consumers high-end and interactive visual enjoyment, while conveying the brand's natural and ecological culture to consumers.
Тикшеренү: The designer combines the brand's unique high-altitude environment and uses illustrations in this project to reflect the beauty of the brand and products through the interactivity and sustainability of the packaging when opened. To attract consumers and make them feel the "spiritual enjoyment" and "environmentally friendly packaging can also reflect the quality of the product".
Илһам: In China, the packaging of alcoholic beverages is too luxurious, and most brands use environmentally unfriendly materials to reflect the uniqueness and value of their products. The designer of this project achieved this goal through the unique environment of Tianyoude brand plateau, using illustrations and combining the interactivity and environmental friendliness of packaging to create a brand unique beauty and express product quality. At the same time, it also conveys the concepts of ecology, nature, and purity to consumers, and environmentally friendly materials can be designed to convey the uniqueness and value of products.
Проект озынлыгы: The project started design in Chengdu in December 2024 and was completed in Chengdu in the first quarter of 2025.
Эш процессы: The packaging adopts an interactive opening method, showcasing the beautiful scenery of plateau snow capped mountains and glaciers through the moment consumers open it. The overall design adopts a unique visual beauty combined with sustainable and environmentally friendly corrugated paper production. At the same time, the integrated cutting design allows the packaging to come with a "handle" without a shopping bag, making it easy to use this packaging. All of this is not present in similar packaging designs. Bringing spiritual enjoyment to consumers, while also benefiting the environment.
Патентлар: Sinong Wu
Designed by Sinong Creative, Sinong Creative has the right to showcase and participate in design competitions.
Команда әгъзалары: Sinong Wu
Рәсем авторлары: Sinong Wu
Designed by Sinong Creative, Sinong Creative has the right to showcase and participate in design competitions.