Interesting White Primary Function: Офис интерьеры, шоурум интерьеры by Kay Deng

Interesting White Primary Function: Офис интерьеры, шоурум интерьеры by Kay Deng is a highly esteemed winner of the very prestigious 2020 A' Design Award Көмеш бүләге in Интерьер Мәйданы һәм Күргәзмә Дизайны Competition Category.

КөмешИнтерьер· 2020

Interesting White Primary Function: Офис интерьеры, шоурум интерьеры

by Kay Deng

Client: Setone Design

A' Design Award Көмеш бүләге Winner in Интерьер Category

18,227

Verified Award Winner

Verify Award Status for #97635

View at A' Design Award Press Release Award Badge

Colors

The Design

About Interesting White Primary Function: Офис интерьеры, шоурум интерьеры

Book Text: "Interesting White" — импорт пыяла бүлгечләр өчен шоурум ролен дә үтәгән офис интерьеры. 80 квадрат метрлы урын Кытайның Шэньчжэнь шәһәрендәге офис бинасында урнашкан һәм аннан Гонконг яр сызыгы күренә. Батырылган күпфункцияле кабул итү зонасы ирекле очрашуларны, яңа продуктлар тәкъдим итүне һәм сыгылмалы эшне тәэмин итә. Яктылык тартмалары, көзгеләр һәм юнәлеш системасы игътибарны пыяла бүлгечләргә юнәлтә һәм киңлек тойгысын арттыра. Материаллар арасында агач идән, монгол кара ташы, ультра-ак пыяла һәм лакланган такта бар.

The Recognition

About the A' Design Award Көмеш бүләге

Interesting White Primary Function: Офис интерьеры, шоурум интерьеры – A' Design Award Көмеш бүләге җиңүчесе, бу гадәттән тыш абруйлы танып белү, ул югары класслы, чибәр һәм тәэсирле дизайннарга бирелә. Көмеш җиңүчеләре – үз дизайнерларының искиткеч белемен, талантын һәм үткенлеген күрсәтүче бик ялтыравыклы һәм иҗади эшләр. Interesting White Primary Function: Офис интерьеры, шоурум интерьеры искиткеч, үрнәк булырлык, игътибарга лаеклы профессиональ һәм тирән яңалыклы әсәр булыр дип көтелә. A' Design Award Көмеш бүләге җиңүче бу дизайн – сәнгать, фән, дизайн һәм технология чикләрен алга җигүче файдалы, югары бәяләнгән уйлап табу. Interesting White Primary Function: Офис интерьеры, шоурум интерьеры – күпләрнең көнләшкән, теләкләрне уятучы, уңай хисләр китерүче һәм хәйранлык һәм гаҗәпләнү тудыручы иҗат җимеше.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The project is located in an office building in Shenzhen, China with views of the Hong Kong coastline, and is an imported glass partition company. When customers visit, this is also the showroom of their products. Need to use as many products as possible without making the space cumbersome and highlighting the company culture.
Dimensions & Packaging: Project scale is 80 square meters
Tags: Office, showroom, sunken, glass partition, multifunctional
Production Technology: Wooden floor, Mongolian black, ultra-white glass partition, lacquered board
Design Challenge: Using the marketing design method summarized by the company for many years, in the case of small project space, the functional division ratio between the exhibition hall and the office is reasonably allocated. Starting from the company's sales purpose, leaving the best scale and landscape to the reception area and conference room, so that customers visiting can see the best presentation of the product, so as to better sell it.
Research: In order to impress visitors, the designer artistically turns the product into a living exhibit. It is not the normal appearance, it will stimulate people to think of more possibilities of using the product, so as to achieve the purpose of sales.
Inspiration: When an 80-square-meter office needs to be a product showroom, the designer makes the product a high degree of living and becomes the protagonist of the space, leaving the best landscape to the customers. The designer was inspired by the Japanese garden corridor, and set up a sunken multifunctional reception area to make business communication more like a chat between friends, and you can see the striking slogans on the product to impress customers during the conversation.
Project Duration: This project was started in August 2019, and was finished in November 2019 in Shenzhen, China.
Operation Flow: The combination of the light box, the guidance system and the glass partition makes the focus on the product, which weakens the impression that the body space is not large. The sense of space extension created by the mirror also highlights the product in the space. The sunken multifunctional reception area, in addition to receiving guests daily, can also be used as a display area for new product launches, and a good choice for employees to work freely.
Patents: Copyrights belong to Kay, 2020
Team Members: Kay
Don
Jef
Ling
Image Credits: Ling,2020