Tiger Pan tomonidan Luhua Xiaomo Kunjut yog'i qadoqlash

Tiger Pan tomonidan yaratilgan Luhua Xiaomo Kunjut yog'i qadoqlash — Qadoqlash Dizayni tanlov toifasida nufuzli 2020 A' Design Award Bronza Mukofoti mukofotining yuqori baholangan g'olibidir.

BronzaQadoqlash· 2020

Luhua Xiaomo Kunjut yog'i qadoqlash

muallif: Tiger Pan

Mijoz: Shandong Luhua Group

Qadoqlash toifasida A' Design Award Bronza Mukofoti g'olibi

19,721

Tasdiqlangan mukofot g'olibi

#100810 uchun mukofot holatini tasdiqlash

Saytga tashrif A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

Ranglar

Dizayn

Luhua Xiaomo Kunjut yog'i qadoqlash haqida

Luhua Xiaomo - kichik miqdorda ishlab chiqariladigan, qo'lda tayyorlangan yog' bo'lgan maydalangan kunjut yog'i uchun mo'ljallangan qadoqlash dizaynidir. Idish - diametri 50 mm va balandligi 210 mm bo'lgan to'g'ri silindrsimon shisha shishadir. Yopishqoq yorliq shisha atrofida 350 daraja o'ralgan bo'lib, u eski gazetaga o'xshab joylashtirilgan, bu esa ovqat gazetaga o'ralgan davrni eslatadi. Harflar eski xitoy do'kon lavhalari uslubida vertikal joylashtirilgan. Tor, qoplanmagan bo'shliq esa ichidagi miqdorni ko'rsatuvchi bo'rttirilgan tarozi belgisiga aylanadi.

Tan olinish

A' Design Award Bronza Mukofoti haqida

Luhua Xiaomo Kunjut yog'i qadoqlash A' Design Award Bronza Mukofotining g‘olibi bo‘lib, bu ijodkorlik, zukkolik va topqirlik bilan ajralib turuvchi a’lo dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Bronza g‘oliblari o‘z dizaynerlarining keng tajribasi, tasavvuri va topqirligini tasdiqlovchi juda mohir va hayratlanarli darajada ijodiy buyumlardir. Luhua Xiaomo Kunjut yog'i qadoqlash yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, diqqatga sazovor darajada kasbiy va innovatsion buyum bo‘lishi kutiladi. A' Design Award Bronza Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiyadagi eng yaxshi amaliyotlarni o‘zida mujassam etadi va tafsilotlarga e’tibori bilan a’lodir. Luhua Xiaomo Kunjut yog'i qadoqlash ehtiyojlarni go‘zal qondiradi, istaklarga tegadi, tuyg‘ularni maftun etadi va qiziqishni jalb qiladi.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: In 1980s, we wrapped snacks and seasoning stuff with newspaper. It was a period when food was not always available yet precious. Luhua Group is the biggest sesame oil producer. Different from normal sesame oil, the grinding sesame oil is hand-making, with less output but much more fragrant.
O'lchamlar va qadoqlash: Diameter 50mm,Height 210mm, Glass Bottle with 350 degrees adhesive label.
Teglar: Bottle, Sesame Oil, Luhua, Grinding Sesame Oil, High End.
Ishlab chiqarish texnologiyasi: We reshaped the bottle with glass which is quite different with the all condiments in China. People are more like holding a roll of newspaper than a bottle for its cylindrical shape.
Dizayn muammosi: When manufactured, the label are not able to cover the bottle in 360 degree. Yet, the gap uncovered is turned into an embossed steelyard's mark, where consumers can see the amount. The production technique of this sesame oil is advanced so it is no longer neglected but emphasized in this newspaper-like layout. All characters are placed in order, complying relative laws and regulations.
Tadqiqot: All Chinese condiments brand concentrated in how to improve the taste of their product but overlooked the importance of product packaging over past 4 decades. The quality of Luhua's products is undoubtedly the best in China, but the package is still outdated just like all condiments packaging in market, all bottle are exactly the same. We redesigned all information with old Chinese newspaper’s layout, so that the product name can be seen as soon as possible.
Ilhom: The bottle is minimized into a straight round one, while the label is designed into a newspaper, inspired by a childhood memory. The newspaper-wrapped bottle builds up a natural emotional connection with consumers as it reminds them of the old times and the premium quality. The layout is inspired by Chinese old signages of street shop where characters were put straight down with an attempt to convey that the brand is authentic and traceable.
Loyiha muddati: The project was done within 2 months. The design is finished in Shenzhen, production in Laiyang City, Shandong Province.
Ish jarayoni: By creating the cylindrical bottle for Luhua, we have also brought forth a different choice to the condiment market in China and the neat bottle of sesame oil is now standing out from its competitors. With this widely consumed product, Luhua not only upgrades its own branding image, but also draws common people's attention to aesthetic orientation in consumption activities.
Jamoa a'zolari: Designer: Tiger Pan, Qian Chi
Picture Credits: Kelin Tan
Technicion: Zhangkun Xie