Wen Liu and Xuedan Diao tomonidan Yuyuan Road Baijiu Asosiy vazifa: Alkogolli ichimlik uchun qadoqlash

Wen Liu and Xuedan Diao tomonidan yaratilgan Yuyuan Road Baijiu Asosiy vazifa: Alkogolli ichimlik uchun qadoqlash — Qadoqlash Dizayni tanlov toifasida nufuzli 2020 A' Design Award Bronza Mukofoti mukofotining yuqori baholangan g'olibidir.

BronzaQadoqlash· 2020

Yuyuan Road Baijiu Asosiy vazifa: Alkogolli ichimlik uchun qadoqlash

muallif: Wen Liu and Xuedan Diao

Mijoz: Zhiyu Department (Shanghai) co. Ltd

Qadoqlash toifasida A' Design Award Bronza Mukofoti g'olibi

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A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

Ranglar

Dizayn

Yuyuan Road Baijiu Asosiy vazifa: Alkogolli ichimlik uchun qadoqlash haqida

Kitob matni: Yuyuan Road Baijiu — Guyjou provinsiyasining Maotay shahrida ishlab chiqarilgan xitoy alkogolli ichimligi uchun qadoqlash dizaynidir. Dizayn Shanxaydagi tarixiy ko'cha bo'lgan Yuyuan Roaddan va shu ko'chadagi asosiy bino uslubidan ilhomlangan. Logotipda Shanxayning mashhur binosi va madaniy ramzi bo'lgan Paramount binosining elementi aks ettirilgan. Tashqi quti qayta ishlangan plastikdan tayyorlangan, shisha idish oltin rangli bo'yoq bilan qoplangan keramikadan, qopqog'i esa plastikdan yasalgan. Qutining o'lchamlari 100x100x290 millimetrni tashkil qiladi. Qadoqlash iste'molchilarga Shanxay madaniyatini yetkazib berishni maqsad qilgan.

Tan olinish

A' Design Award Bronza Mukofoti haqida

Yuyuan Road Baijiu Asosiy vazifa: Alkogolli ichimlik uchun qadoqlash A' Design Award Bronza Mukofotining g‘olibi bo‘lib, bu ijodkorlik, zukkolik va topqirlik bilan ajralib turuvchi a’lo dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Bronza g‘oliblari o‘z dizaynerlarining keng tajribasi, tasavvuri va topqirligini tasdiqlovchi juda mohir va hayratlanarli darajada ijodiy buyumlardir. Yuyuan Road Baijiu Asosiy vazifa: Alkogolli ichimlik uchun qadoqlash yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, diqqatga sazovor darajada kasbiy va innovatsion buyum bo‘lishi kutiladi. A' Design Award Bronza Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiyadagi eng yaxshi amaliyotlarni o‘zida mujassam etadi va tafsilotlarga e’tibori bilan a’lodir. Yuyuan Road Baijiu Asosiy vazifa: Alkogolli ichimlik uchun qadoqlash ehtiyojlarni go‘zal qondiradi, istaklarga tegadi, tuyg‘ularni maftun etadi va qiziqishni jalb qiladi.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: Yuyuan Road is a well-known street in Shanghai. The element of design applied the main building of Yanyuan Road. The packaging design transfers a strong cultural context of Yuyuan Road to the audience. The main logo of the design shows the element of Paramount a landmark building in Shanghai. Paramount is a cultural symbol. The design intends to convey the idea of Shanghai culture to the consumer.
O'lchamlar va qadoqlash: The packaging box dimension is 100mm in length, 100mm in width and 290mm in height.
Teglar: Shanghai, Yuyuan Road, History, Street, Building
Ishlab chiqarish texnologiyasi: The outside box uses a recycle material. The material of the outside box is plastic for cost-saving. The material of the bottle is ceramic with spray paint and gold colour. The material of the cover is plastic.
Dizayn muammosi: In the early stage, the design style was not fit the idea of the product. In the final stage, the material expression and cost control have been solved and the design achieves a good result.
Tadqiqot: The idea of this design based on the environment of Yuyuan Road Street in Shanghai. The design conveys a strong cultural background. The designers did the site investigation.
Ilhom: The designers did site research on Yuyuan Road during the design process. The designers used the main building on Yuyuan Road for the design element. The packaging design transfers a strong cultural context of Yuyuan Road to the audience. The main logo of the design shows the element of the Paramount a landmark building in Shanghai. The Paramount is a cultural symbol. The design intends to convey the idea of Shanghai culture to consumers.
Loyiha muddati: The project started in November 2018 and finished in September 2019 in Shenzhen.
Ish jarayoni: This Baijiu is produced in Maotai town, Zunyi city, Guizhou province, China. It is a national geographic product of China. The product has been produced 28 years with a collection value. Yuyuan Road is a road with a history in Shanghai. The cooperation between this Baijiu and Yuyuan Road conveys the idea of traditional culture. This design produces many possibilities for design innovation.
Jamoa a'zolari: Designer: Wen Liu
Designer: Xuedan Diao
Designer: Min Zhu
Rasm mualliflari: Image #1 Creator Wen Liu, Yuyuan Road Baijiu, 2019
Image #1 Creator Xuedan Diao, Yuyuan Road Baijiu, 2019
Image #1 Creator Min Zhu, Yuyuan Road Baijiu, 2019