Listening to Transparency Ko'rgazma Vizual Identifikatsiyasi by Xulei Li

Listening to Transparency Ko'rgazma Vizual Identifikatsiyasi by Xulei Li is a highly esteemed winner of the very prestigious 2020 A' Design Award Bronza Mukofoti in Grafika, Illyustratsiya va Vizual Kommunikatsiya Dizayni Competition Category.

BronzaGrafika· 2020

Listening to Transparency Ko'rgazma Vizual Identifikatsiyasi

by Xulei Li

A' Design Award Bronza Mukofoti Winner in Grafika Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Listening to Transparency Ko'rgazma Vizual Identifikatsiyasi

Shaffoflikni Tinglash — 44 ta audio va vizual asarni taqdim etgan tovush san'ati ko'rgazmasi uchun yaratilgan vizual identifikatsiya. Dizayn tovush manbalarini ifodalovchi doiraviy to'lqinlarga asoslangan. To'lqinlar burchagi, egriligi va rangi bo'yicha farqlanadi. Sarlavhalar shaffof PVX materialga ipak ekranli bosma usulida, bosqichma-bosqich nuqtali to'r shaklida chop etilgan, to'lqinlar esa Risograf texnologiyasi yordamida paxta qog'ozida bosilgan. Ikki qatlam birlashib yagona tasvirni hosil qiladi, bosma sahifani aylantirilganda esa to'lqinlar namoyon bo'ladi. Shaffof ko'rinish san'at asarlarida qo'llanilgan materiallarni va tovushning o'tkinchi tabiatini aks ettiradi.

The Recognition

About the A' Design Award Bronza Mukofoti

Listening to Transparency Ko'rgazma Vizual Identifikatsiyasi A' Design Award Bronza Mukofotining g‘olibi bo‘lib, bu ijodkorlik, zukkolik va topqirlik bilan ajralib turuvchi a’lo dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Bronza g‘oliblari o‘z dizaynerlarining keng tajribasi, tasavvuri va topqirligini tasdiqlovchi juda mohir va hayratlanarli darajada ijodiy buyumlardir. Listening to Transparency Ko'rgazma Vizual Identifikatsiyasi yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, diqqatga sazovor darajada kasbiy va innovatsion buyum bo‘lishi kutiladi. A' Design Award Bronza Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiyadagi eng yaxshi amaliyotlarni o‘zida mujassam etadi va tafsilotlarga e’tibori bilan a’lodir. Listening to Transparency Ko'rgazma Vizual Identifikatsiyasi ehtiyojlarni go‘zal qondiradi, istaklarga tegadi, tuyg‘ularni maftun etadi va qiziqishni jalb qiladi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In terms of production and design extension, the font and circular sound waves elements were separated, The font is silk-screen printed on transparent PVC material in gradual changing dot grid and the sound waves are printed on paper. The two layers will combine into one complete visual. By doing so, audience are led to pay attention to the title and the theme of the exhibition. When they turn the page of the text, the sound waves will be revealed, attracting them into world of sound world.
Dimensions & Packaging: 210mmX145mm
Tags: Image design, Invitation, book design, poster design, tickets design, layout
Production Technology: This work uses two special color printing in all application design inside. the type are silk-screen printed on transparent PVC material in gradual changing dot grid, the sound waves elements are printed in cotton paper by using Risograph technology.
Design Challenge: The visual design has to be in tune with the artworks and entire exhibition, and at the same time be consistent with the tone of the museum.
Research: The exhibition "Listening to Transparency" was consisted of 44 audio and visual art works. With a focus on spatialization design, most of these installation art pieces adapt many kinds of transparent and lighting materials to present audience the visualized transparency.. The visual design is based on circular waves representing sound sources. The waves are of various angles and curvatures. The visual have a transparent look, representing the transparent material used by the art pieces, as well as the transient and untouchable sound.
Inspiration: The visual design of the exhibition is based on circular waves representing sound sources. The waves are of various angles, curvatures, and colors. The visual have a transparent look, representing the transparent material used by the art pieces, as well as the transient and untouchable sound. The font in traditional font Song, carrying an aura of China. The overall colors matched the colors of France’s National Flag, symbolizing the cultural communication between China and France.
Project Duration: The project started in May 2017 in Shanghai Minsheng Art Museum and finished in September 2017
Operation Flow: It is contains extra digital contents, you can via an app to scan the poster/ key visuals to link an promotional flim of the exhibition.